Brandwave

Guidewire vs Shift Technology:Which is more popular?

In September 2026, Guidewire had more branded searches than Shift Technology among insurance claims platforms worldwide. Guidewire had about 40,500 branded searches, while Shift Technology had 6,600. Guidewire made up 37.1% of all insurance claims platform searches we track, and Shift Technology accounted for 6%. When we asked ChatGPT and Google AI Overviews about insurance claims platforms, Guidewire appeared in all five answers and Shift Technology in none.

Among insurance claims platforms worldwide in September 2026

Who do people search for more?

Guidewire, about 6 searches for every 1 for Shift Technology

Guidewire 40.5K searchesShift Technology 6.6K searches

Who does AI mention more?

Guidewire, mentioned in every answer we collected

Guidewire in 5 of 5Shift Technology in 0 of 5

Who does AI recommend more?

Guidewire, the only one of the two named

Guidewire first in 5Shift Technology never named

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Top insurance claims platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Guidewire appeared in all five answers. Shift Technology did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Guidewire1st
  2. Duck Creek2nd
  3. Snapsheet3rd
  4. Origami Risk4th
  5. CoreLogic–
  6. Shift Technology–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Guidewire5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Duck Creek5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Snapsheet3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Origami Risk2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CoreLogic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shift Technology0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about insurance claims platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Guidewire or Shift Technology more popular in search?

This chart shows how often people search Google for Guidewire and Shift Technology by name. Each line represents a brand's share of searches for all six insurance claims platforms we track, month by month, from English-language searches worldwide.

Guidewire and Shift Technology among insurance claims platforms worldwide, by month

Share of searches by month for Guidewire, Shift Technology. The figures are in the table below the chart.

View monthly share of searches table
MonthGuidewireCoreLogicDuck CreekOrigami RiskShift TechnologySnapsheet
Oct 202529.4%43.9%13.1%4.8%4.8%3.9%
Nov 202529.1%43.5%13%4.7%5.8%3.9%
Dec 202531.9%39.1%14.3%5.2%5.2%4.2%
Jan 202632.3%39.4%14.4%4.3%5.3%4.3%
Feb 202633.4%40.8%12.2%4.5%5.4%3.6%
Mar 202631.6%38.6%14.1%5.1%6.3%4.2%
Apr 202632.3%39.4%14.4%4.3%5.3%4.3%
May 202629.5%36.1%19.8%4.8%5.9%3.9%
Jun 202633.9%33.9%18.6%4.5%5.5%3.7%
Jul 202642.1%28.2%18.9%3.8%4.6%2.5%
Aug 202635.7%35.7%15.9%4.8%4.8%3.2%
Sep 202637.1%30.3%16.6%6%6%4%

How has the Guidewire and Shift Technology comparison changed over the last 12 months?

3 findings

How did search popularity change for insurance claims platforms worldwide in September 2026?

2 changes
  1. In September 2026, Guidewire overtook CoreLogic to become the leader among insurance claims platforms worldwide, with 37.1% of the searches.

  2. In September 2026, Shift Technology gained share of searches among insurance claims platforms worldwide, from 4.8% to 6%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Guidewire’s and Shift Technology’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Guidewire

1 branded search term

  • guidewire

Shift Technology

1 branded search term

  • shift technology

How the Brand Demand Index is measured

Other head-to-heads among insurance claims platforms

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