Brandwave

Ace Hardware vs IKEA:Which is searched more?

In September 2026, IKEA had more branded searches than Ace Hardware among handyman brands worldwide. IKEA was estimated to have 55.6M branded searches compared to Ace Hardware’s 4.1M, and held an 88.7% Share of Search versus Ace Hardware’s 6.5%. These are worldwide searches for English-language branded terms.

Share of Search among handyman brands worldwide in September 2026Which is more popular in search, Ace Hardware or IKEA?
Ace Hardware6.5%4.1M searches
vs
IKEA88.7%55.6M searches

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Which is more popular in search, Ace Hardware or IKEA?

Compare the handyman brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ace Hardware and IKEA among handyman brands worldwide, by month

Share of Search by month for IKEA, Ace Hardware. The figures are in the table below the chart.

View monthly share of search table
MonthIKEAAce HardwareYelpThumbtackTaskRabbitAngirabbit
Oct 202589.8%6.6%2.4%0.59%0.4%0.15%0.07%
Nov 202588.5%8%2.4%0.59%0.39%0.12%0.07%
Dec 202589%8%2%0.48%0.39%0.12%0.06%
Jan 202688.5%8%2.4%0.59%0.39%0.14%0.06%
Feb 202689.2%6.6%2.9%0.59%0.39%0.22%0.07%
Mar 202685.5%9.4%3.4%0.69%0.46%0.38%0.1%
Apr 202685.6%9.4%3.4%0.69%0.46%0.25%0.1%
May 202685%9.3%4.2%0.69%0.46%0.21%0.12%
Jun 202686.2%9.5%2.8%0.7%0.47%0.17%0.1%
Jul 202686.3%9.5%2.8%0.7%0.47%0.17%0.08%
Aug 202689.8%6.6%2.4%0.59%0.4%0.12%0.07%
Sep 202688.7%6.5%3.6%0.59%0.39%0.14%0.07%

How has the Ace Hardware and IKEA comparison changed over the last 12 months?

  • IKEA was ahead of Ace Hardware in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ace Hardware’s estimated Share of Search among handyman brands worldwide moved from 6.6% to 6.5%, and its estimated monthly branded searches held steady at 4.1M.
  • Across the 12 months ending September 2026, IKEA’s estimated Share of Search among handyman brands worldwide moved from 89.8% to 88.7%, and its estimated monthly branded searches held steady at 55.6M.

How did search popularity change for handyman brands worldwide in September 2026?

  1. In September 2026, IKEA lost estimated Share of Search among handyman brands worldwide, from 89.8% to 88.7%.

Other head-to-heads among handyman brands

How each brand is measured

Brandwave collects information about searches that people make online using Ace Hardware’s and IKEA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ace Hardware

1 branded search term

  • ace hardware

IKEA

1 branded search term

  • ikea

How the Brand Demand Index is measured

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