Brandwave

Housecall Pro vs ServiceM8:Which is more popular?

In September 2026, Housecall Pro had more branded searches than ServiceM8 among field service management software worldwide. Housecall Pro had about 90,600 branded searches, while ServiceM8 had 40,800. Housecall Pro made up 32.9% of all field service management software searches we track, and ServiceM8 accounted for 14.8%. When we asked ChatGPT and Google AI Overviews about field service management software, Housecall Pro appeared in four of the five answers and ServiceM8 in none.

Among field service management software worldwide in September 2026

Who do people search for more?

Housecall Pro, about 2 searches for every 1 for ServiceM8

Housecall Pro 90.6K searchesServiceM8 40.8K searches

Who does AI mention more?

Housecall Pro, mentioned in 4 of 5 answers, ServiceM8 in 0

Housecall Pro in 4 of 5ServiceM8 in 0 of 5

Who does AI recommend more?

Housecall Pro, the only one of the two named

Housecall Pro first in 4ServiceM8 never named

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Top field service management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Housecall Pro was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ServiceM8 did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Jobber1st
  2. Housecall Pro2nd
  3. ServiceTitan3rd
  4. FieldEdge4th
  5. Workiz5th
  6. Simpro–
  7. ServiceM8–
  8. ServiceMax–
  9. Kickserv–
  10. Tradify–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Housecall Pro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ServiceTitan4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jobber4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FieldEdge2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Workiz1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Simpro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ServiceM80 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ServiceMax0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kickserv0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tradify0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about field service management software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Housecall Pro or ServiceM8 more popular in search?

This chart shows how often people search Google for Housecall Pro and ServiceM8 by name. Each line represents a brand's share of searches for all ten field service management software we track, month by month, from English-language searches worldwide.

Housecall Pro and ServiceM8 among field service management software worldwide, by month

Share of searches by month for Housecall Pro, ServiceM8. The figures are in the table below the chart.

View monthly share of searches table
MonthHousecall ProServiceTitanSimproServiceM8WorkizServiceMaxFieldEdgeKickservTradifyJobber
Oct 202527.2%33.2%15.5%12.2%5.4%3%2.4%0.88%0.14%0.03%
Nov 202530.2%30.2%14.1%13.6%6%2.7%2.2%0.78%0.15%0.03%
Dec 202532%32%12.3%11.8%5.2%2.9%2.9%0.83%0.13%0.03%
Jan 202632.1%32.1%12.6%11.8%5.2%2.9%2.3%0.85%0.16%0.02%
Feb 202633.2%27.2%12.8%14.9%5.4%3%2.4%0.88%0.16%0.03%
Mar 202630.4%30.4%14.4%13.7%5%2.7%2.2%0.64%0.46%0.03%
Apr 202631.4%31.4%12.3%14.1%5.1%2.3%2.3%0.66%0.47%0.02%
May 202632.8%26.8%15.5%14.7%4.4%2.4%2.4%0.69%0.38%0.03%
Jun 202633.7%27.6%13%15.2%4.5%2.5%2.5%0.71%0.28%0.02%
Jul 202633.8%27.6%12.9%15.2%4.5%2.5%2.5%0.71%0.28%0.02%
Aug 202633.8%27.6%13%15.2%4.5%2.5%2.5%0.71%0.28%0.03%
Sep 202632.9%26.9%15.6%14.8%3.6%2.9%2.4%0.69%0.28%0.03%

How has the Housecall Pro and ServiceM8 comparison changed over the last 12 months?

3 findings

How did search popularity change for field service management software worldwide in September 2026?

3 changes

  1. In September 2026, Simpro overtook ServiceM8 to rank 3rd among field service management software worldwide, with 15.6% of the searches.

  2. In September 2026, Housecall Pro lost share of searches among field service management software worldwide, from 33.8% to 32.9%.

  3. Estimated monthly branded searches for ServiceM8 worldwide rose 22.2% over 12 measured months, from 33.4K to 40.8K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Housecall Pro’s and ServiceM8’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Housecall Pro

2 branded search terms

  • housecall pro
  • housecall pro software

ServiceM8

3 branded search terms

  • service m8
  • servicem8
  • servicem8 app

How the Brand Demand Index is measured

Other head-to-heads among field service management software

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