Korn Ferry vs Spencer Stuart:Which is searched more?
In September 2026, Korn Ferry had more branded searches than Spencer Stuart among executive search firms worldwide. Korn Ferry was estimated to have 110K branded searches compared to Spencer Stuart’s 33.1K, and held a 46.6% Share of Search versus Spencer Stuart’s 14%. These are worldwide searches for English-language branded terms.
Follow Korn Ferry vs Spencer Stuart and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Korn Ferry or Spencer Stuart?
Compare the firms that recruit senior leaders. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Korn Ferry, Spencer Stuart. The figures are in the table below the chart.
View monthly share of search table
| Month | Korn Ferry | Heidrick & Struggles | Spencer Stuart | Russell Reynolds |
|---|---|---|---|---|
| Oct 2025 | 46.7% | 34.2% | 14% | 5.1% |
| Nov 2025 | 49.7% | 29.9% | 14.9% | 5.5% |
| Dec 2025 | 54.7% | 26.9% | 13.5% | 4.9% |
| Jan 2026 | 47.9% | 35.1% | 11.7% | 5.2% |
| Feb 2026 | 49.1% | 29.5% | 14.8% | 6.6% |
| Mar 2026 | 49.8% | 29.9% | 14.9% | 5.5% |
| Apr 2026 | 53.2% | 26.1% | 16% | 4.8% |
| May 2026 | 49.7% | 29.9% | 14.9% | 5.5% |
| Jun 2026 | 54.8% | 26.9% | 13.4% | 4.9% |
| Jul 2026 | 54.8% | 26.9% | 13.4% | 4.9% |
| Aug 2026 | 50.2% | 30.2% | 15.1% | 4.5% |
| Sep 2026 | 46.6% | 34.3% | 14% | 5.1% |
How has the Korn Ferry and Spencer Stuart comparison changed over the last 12 months?
3 findings
- Korn Ferry was ahead of Spencer Stuart in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Korn Ferry’s estimated Share of Search among executive search firms worldwide moved from 46.7% to 46.6%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 12 months ending September 2026, Spencer Stuart’s estimated Share of Search among executive search firms worldwide held steady at 14%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for executive search firms worldwide in September 2026?
2 changes
In September 2026, Korn Ferry lost estimated Share of Search among executive search firms worldwide, from 50.2% to 46.6%.
In September 2026, Spencer Stuart lost estimated Share of Search among executive search firms worldwide, from 15.1% to 14%.
Other head-to-heads among executive search firms
Korn Ferry vs Heidrick & Struggles: compare search popularity
Korn Ferry vs Russell Reynolds: compare search popularity- Heidrick & Struggles vs Spencer Stuart: compare search popularity
- Heidrick & Struggles vs Russell Reynolds: compare search popularity
- Spencer Stuart vs Russell Reynolds: compare search popularity
How each brand is measured
Brandwave collects information about searches that people make online using Korn Ferry’s and Spencer Stuart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Korn Ferry
1 branded search term
- korn ferry
Spencer Stuart
1 branded search term
- spencer stuart
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.