Jamf vs NinjaOne:Which is more popular?
In September 2026, Jamf and NinjaOne were level in searches among endpoint management platforms worldwide, with an estimated 60.5K branded searches each, at 19% of the total each. When we asked ChatGPT and Google AI Overviews about endpoint management platforms, Jamf and NinjaOne each appeared in three of the five answers. NinjaOne was mentioned before Jamf in three out of four answers.
Who do people search for more?
Jamf and NinjaOne are searched for about as often as each other.
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
NinjaOne, named ahead of Jamf in 3 of 4 answers
Follow Jamf vs NinjaOne and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top endpoint management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Jamf was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. NinjaOne was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. NinjaOne was listed before Jamf in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Microsoft Intune1st- NinjaOne2nd
Workspace ONE3rd
ManageEngine4th
Jamf5th
Scalefusion6th
Hexnode7th
Mosyle–
Kandji–
Addigy–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Microsoft Intune4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ManageEngine4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Workspace ONE4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Jamf3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- NinjaOne3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Hexnode1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Scalefusion1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Mosyle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Kandji0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Addigy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about endpoint management platforms
5 answers
Asked ChatGPT
“Which endpoint management platform should I use?”
Asked ChatGPT
“What are the best endpoint management platforms?”
Asked ChatGPT
“What's the best endpoint management platform for it device management?”
Searched Google, AI Overview
“device management software”
Searched Google, AI Overview
“mobile device management”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Jamf or NinjaOne more popular in search?
This chart shows how often people search Google for Jamf and NinjaOne by name. Each line represents a brand's share of searches for all ten endpoint management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Jamf, NinjaOne. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Intune | Jamf | NinjaOne | ManageEngine | Mosyle | Hexnode | Scalefusion | Workspace ONE | Kandji | Addigy |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.1% | 19.7% | 16.1% | 17.9% | 5.2% | 3.6% | 4.2% | 3.2% | 4.8% | 1.2% |
| Nov 2025 | 23.4% | 19.1% | 15.6% | 17.7% | 5.2% | 4.3% | 5% | 3.8% | 4.7% | 1.1% |
| Dec 2025 | 24.8% | 20.2% | 13.6% | 18.8% | 4.6% | 5.4% | 4.3% | 3.3% | 4% | 0.97% |
| Jan 2026 | 25% | 16.7% | 20.4% | 15.5% | 5.5% | 4.5% | 4.4% | 3.3% | 3.3% | 1.2% |
| Feb 2026 | 22.8% | 18.6% | 18.6% | 17.3% | 5.1% | 5% | 4% | 3.7% | 3.7% | 1.1% |
| Mar 2026 | 23.9% | 19.6% | 16% | 18.1% | 5.4% | 5.2% | 4.2% | 3.2% | 3.2% | 1.2% |
| Apr 2026 | 25.9% | 17.3% | 17.3% | 16.5% | 5.7% | 4.7% | 4.5% | 3.5% | 3.5% | 1.3% |
| May 2026 | 23.2% | 18.9% | 18.9% | 18.6% | 5.2% | 4.3% | 4.1% | 3.1% | 2.5% | 1.1% |
| Jun 2026 | 23.2% | 19% | 19% | 17.6% | 5.2% | 4.3% | 4.9% | 3.1% | 2.5% | 1.1% |
| Jul 2026 | 24.2% | 16.2% | 19.8% | 18.3% | 5.5% | 4.5% | 5.1% | 3.2% | 2.2% | 1.2% |
| Aug 2026 | 23.3% | 19.1% | 19.1% | 17.7% | 6.3% | 4.2% | 4.1% | 3.1% | 2.1% | 1.1% |
| Sep 2026 | 23.3% | 19% | 19% | 17.6% | 6.4% | 4.2% | 4.1% | 3.1% | 2.1% | 1.1% |
How has the Jamf and NinjaOne comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: NinjaOne took it in January 2026, Jamf took it in March 2026, NinjaOne took it in July 2026.
- Across the 12 months ending September 2026, Jamf’s share of searches among endpoint management platforms worldwide moved from 19.7% to 19%, and its estimated monthly branded searches moved from 74K to 60.5K.
- Across the 12 months ending September 2026, NinjaOne’s share of searches among endpoint management platforms worldwide moved from 16.1% to 19%, and its estimated monthly branded searches held steady at 60.5K.
How did search popularity change for endpoint management platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Jamf worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Jamf’s and NinjaOne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among endpoint management platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.