Northbeam vs Triple Whale:Which is more popular?
In September 2026, Triple Whale had more branded searches than Northbeam among ecommerce analytics platforms worldwide. Triple Whale had about 35,200 branded searches, while Northbeam had 110. Triple Whale made up 86.1% of all ecommerce analytics platform searches we track, and Northbeam accounted for 0.27%. When we asked ChatGPT and Google AI Overviews about ecommerce analytics platforms, Triple Whale appeared in all five answers and Northbeam in four. Triple Whale was mentioned before Northbeam in every answer.
Who do people search for more?
Triple Whale, about 320 searches for every 1 for Northbeam
Who does AI mention more?
Triple Whale, mentioned in every answer we collected
Who does AI recommend more?
Triple Whale, named ahead of Northbeam in every answer
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Top ecommerce analytics platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Triple Whale appeared in all five answers. Northbeam was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Triple Whale was listed before Northbeam in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Triple Whale1st
Northbeam2nd
Polar Analytics3rd
Lifetimely4th
Daasity5th
Littledata–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Triple Whale5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Northbeam4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Polar Analytics3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Lifetimely1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Daasity1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Littledata0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ecommerce analytics platforms
5 answers
Asked ChatGPT
“Which ecommerce analytics platform should I use?”
Asked ChatGPT
“What are the best ecommerce analytics platforms?”
Asked ChatGPT
“What's the best ecommerce analytics platform for store sales data?”
Searched Google, AI Overview
“ecommerce analytics platform”
Searched Google, AI Overview
“shopify analytics tool”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Northbeam or Triple Whale more popular in search?
This chart shows how often people search Google for Northbeam and Triple Whale by name. Each line represents a brand's share of searches for all six ecommerce analytics platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Triple Whale, Northbeam. The figures are in the table below the chart.
View monthly share of searches table
| Month | Triple Whale | Polar Analytics | Lifetimely | Littledata | Daasity | Northbeam |
|---|---|---|---|---|---|---|
| Oct 2025 | 83% | 7.6% | 4.6% | 2.8% | 1.9% | 0.18% |
| Nov 2025 | 84.7% | 6.4% | 4.6% | 2.6% | 1.6% | 0.13% |
| Dec 2025 | 84.9% | 6.8% | 4% | 2.2% | 2% | 0.11% |
| Jan 2026 | 86.1% | 5.7% | 4.1% | 2.3% | 1.7% | 0.09% |
| Feb 2026 | 83.6% | 6.8% | 4.9% | 2.6% | 2% | 0.11% |
| Mar 2026 | 84.4% | 6.7% | 4.7% | 2.5% | 1.6% | 0.11% |
| Apr 2026 | 84.9% | 7.1% | 4.2% | 2.3% | 1.4% | 0.12% |
| May 2026 | 84% | 8.6% | 3.4% | 2.4% | 1.4% | 0.17% |
| Jun 2026 | 84.1% | 8.6% | 3.4% | 2.3% | 1.4% | 0.12% |
| Jul 2026 | 84.1% | 8.3% | 3.9% | 2.2% | 1.3% | 0.19% |
| Aug 2026 | 84.2% | 8.2% | 3.8% | 2.3% | 1.3% | 0.19% |
| Sep 2026 | 86.1% | 7.1% | 3.3% | 2% | 1.2% | 0.27% |
How has the Northbeam and Triple Whale comparison changed over the last 12 months?
3 findings
- Triple Whale was ahead of Northbeam in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Northbeam’s share of searches among ecommerce analytics platforms worldwide moved from 0.18% to 0.27%, and its estimated monthly branded searches moved from 70 to 110.
- Across the 12 months ending September 2026, Triple Whale’s share of searches among ecommerce analytics platforms worldwide moved from 83% to 86.1%, and its estimated monthly branded searches moved from 32.1K to 35.2K.
How did search popularity change for ecommerce analytics platforms worldwide in September 2026?
2 changes
In September 2026, Triple Whale gained share of searches among ecommerce analytics platforms worldwide, from 84.2% to 86.1%.
Estimated monthly branded searches for Northbeam worldwide rose 57.1% over 12 measured months, from 70 to 110 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Northbeam’s and Triple Whale’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Northbeam
1 branded search term
- northbeam apex
Triple Whale
2 branded search terms
- triple whale
- triplewhale
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