Brandwave

Hoover vs Samsung:Which is searched more?

In September 2026, Hoover had more branded searches than Samsung among condenser tumble dryer brands worldwide. Hoover was estimated to have 301K branded searches compared to Samsung’s 151K, and held a 29.6% Share of Search versus Samsung’s 14.8%. These are worldwide searches for English-language branded terms.

Share of Search among condenser tumble dryer brands worldwide in September 2026Which is more popular in search, Hoover or Samsung?
Hoover29.6%301K searches
vs
Samsung14.8%151K searches

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Which is more popular in search, Hoover or Samsung?

Compare the condenser tumble dryer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hoover and Samsung among condenser tumble dryer brands worldwide, by month

Share of Search by month for Hoover, Samsung. The figures are in the table below the chart.

View monthly share of search table
MonthBekoHooverSamsungMieleBosch
Oct 202549.2%26.9%13.5%9.9%0.39%
Nov 202543.2%28.9%14.5%13.1%0.35%
Dec 202544.4%29.7%12.1%13.4%0.36%
Jan 202645.5%30.4%12.4%11.2%0.36%
Feb 202643.2%28.9%16.8%10.7%0.42%
Mar 202642.2%28.2%16.4%12.7%0.41%
Apr 202644.3%29.6%14.8%10.9%0.43%
May 202644.3%29.6%14.8%10.9%0.43%
Jun 202651.8%23.2%14.2%10.5%0.34%
Jul 202650.6%22.7%16.2%10.2%0.33%
Aug 202642.2%28.2%16.5%12.7%0.34%
Sep 202644.3%29.6%14.8%10.9%0.35%

How has the Hoover and Samsung comparison changed over the last 12 months?

  • Hoover was ahead of Samsung in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Hoover’s estimated Share of Search among condenser tumble dryer brands worldwide moved from 26.9% to 29.6%, and its estimated monthly branded searches held steady at 301K.
  • Across the 12 months ending September 2026, Samsung’s estimated Share of Search among condenser tumble dryer brands worldwide moved from 13.5% to 14.8%, and its estimated monthly branded searches held steady at 151K.

How did search popularity change for condenser tumble dryer brands worldwide in September 2026?

  1. In September 2026, Hoover gained estimated Share of Search among condenser tumble dryer brands worldwide, from 28.2% to 29.6%.

  2. In September 2026, Samsung lost estimated Share of Search among condenser tumble dryer brands worldwide, from 16.5% to 14.8%.

Other head-to-heads among condenser tumble dryer brands

How each brand is measured

Brandwave collects information about searches that people make online using Hoover’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hoover

1 branded search term

  • hoover

Samsung

2 branded search terms

  • samsung com
  • samsung washer

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.