Brandwave

Samsung vs Speed Queen:Which is more popular?

In September 2026, Samsung had more branded searches than Speed Queen among clothes dryer brands worldwide. Samsung had about 151,000 branded searches, while Speed Queen had 135,000. Samsung made up 6.5% of all clothes dryer brand searches we track, and Speed Queen accounted for 5.9%. When we asked ChatGPT and Google AI Overviews about clothes dryer brands, Speed Queen appeared in three of the five answers and Samsung in one. Speed Queen was mentioned before Samsung in two out of three answers.

Among clothes dryer brands worldwide in September 2026

Who do people search for more?

Samsung, about 11% more searches than Speed Queen

Samsung 151K searchesSpeed Queen 135K searches

Who does AI mention more?

Speed Queen, mentioned in 3 of 5 answers, Samsung in 1

Speed Queen in 3 of 5Samsung in 1 of 5

Who does AI recommend more?

Speed Queen, named ahead of Samsung in 2 of 3 answers

Speed Queen first in 2Samsung first in 1

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Top clothes dryer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Speed Queen was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Samsung was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Speed Queen was listed before Samsung in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LG1st
  2. Speed Queen2nd
  3. Electrolux3rd
  4. Samsung4th
  5. Miele5th
  6. Bosch6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Speed Queen3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Electrolux2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Miele1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about clothes dryer brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Samsung or Speed Queen more popular in search?

This chart shows how often people search Google for Samsung and Speed Queen by name. Each line represents a brand's share of searches for all six clothes dryer brands we track, month by month, from English-language searches worldwide.

Samsung and Speed Queen among clothes dryer brands worldwide, by month

Share of searches by month for Samsung, Speed Queen. The figures are in the table below the chart.

View monthly share of searches table
MonthElectroluxLGSamsungSpeed QueenMieleBosch
Oct 202562.9%19.8%6.3%5.7%4.7%0.69%
Nov 202571.3%12.6%5.9%4.3%5.3%0.61%
Dec 202563.6%16.5%6.4%5.7%7%0.7%
Jan 202661.5%19.4%6.2%6.8%5.6%0.68%
Feb 202657.3%22.2%8.2%6.3%5.2%0.67%
Mar 202659.2%22.6%6.9%5.3%5.4%0.56%
Apr 202664.4%16.7%6.5%7.1%4.8%0.61%
May 202665.1%16.9%6.5%5.9%4.8%0.72%
Jun 202665.1%16.9%6.5%5.9%4.8%0.8%
Jul 202659.6%19.1%8.6%6.6%5.4%0.77%
Aug 202660.9%19.2%7.1%6.7%5.5%0.64%
Sep 202665.3%16.8%6.5%5.9%4.8%0.68%

How has the Samsung and Speed Queen comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: Speed Queen took it in January 2026, Samsung took it in February 2026, Speed Queen took it in April 2026, Samsung took it in May 2026.
  • Across the 12 months ending September 2026, Samsung’s share of searches among clothes dryer brands worldwide moved from 6.3% to 6.5%, and its estimated monthly branded searches held steady at 151K.
  • Across the 12 months ending September 2026, Speed Queen’s share of searches among clothes dryer brands worldwide moved from 5.7% to 5.9%, and its estimated monthly branded searches held steady at 135K.

How did search popularity change for clothes dryer brands worldwide in September 2026?

2 changes
  1. In September 2026, Speed Queen lost share of searches among clothes dryer brands worldwide, from 6.7% to 5.9%.

  2. In September 2026, Samsung lost share of searches among clothes dryer brands worldwide, from 7.1% to 6.5%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Samsung’s and Speed Queen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Samsung

2 branded search terms

  • samsung com
  • samsung washer

Speed Queen

1 branded search term

  • speed queen

How the Brand Demand Index is measured

Other head-to-heads among clothes dryer brands

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