Brandwave

Channel management platforms:Which brands are most popular in search?

In August 2026, Chanel was the most searched among channel management platforms worldwide, with an estimated 3.4M branded searches and 98.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Chanel98.8%
  2. PartnerStack0.55%
  3. Zift0.53%
  4. Impartner0.06%
  5. Channelscaler0.04%

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Share of SearchLeaderboard

Compare the platforms used to manage reseller channels. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among channel management platforms worldwide, by month

Share of Search by month for Chanel. The figures are in the table below the chart.

View monthly share of search table
MonthChanelPartnerStackZiftImpartnerChannelscaler
Oct 202598.8%0.54%0.53%0.08%0.05%
Nov 202598.8%0.54%0.53%0.07%0.05%
Dec 202599%0.36%0.54%0.04%0.03%
Jan 202698.8%0.55%0.54%0.06%0.05%
Feb 202698.8%0.55%0.53%0.07%0.05%
Mar 202698.9%0.68%0.36%0.07%0.04%
Apr 202698.8%0.67%0.44%0.07%0.05%
May 202698.9%0.55%0.44%0.06%0.04%
Jun 202698.7%0.67%0.53%0.07%0.04%
Jul 202698.9%0.55%0.44%0.07%0.04%
Aug 202698.8%0.55%0.53%0.06%0.04%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Chanel

    98.8%

    Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. Held 2nd. 18.6K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Zift

    0.53%

    Held 3rd. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.

  4. 4.Impartner

    0.06%

    Held 4th. 2K estimated branded searches, -12.4% vs prior month. Share 0 points.

  5. Held 5th. 1.3K estimated branded searches, -2.3% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among channel management platforms worldwide?

In August 2026, Chanel was the most searched among channel management platforms worldwide, with an estimated 3.4M branded searches and 98.8% estimated Share of Search within this set. PartnerStack is in 2nd place, 98.3 percentage points behind at 0.55% Share of Search.

Global channel management platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Chanel98.8%99%Dec 202598.7%Jun 20261st
PartnerStack0.54% → 0.55%0.68%Mar 20260.36%Dec 20252nd
Zift0.53%0.54%Dec 20250.36%Mar 20263rd
Impartner0.08% → 0.06%0.08%Oct 20250.04%Dec 20254th
Channelscaler0.05% → 0.04%0.05%Feb 20260.03%Dec 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Chanel, PartnerStack, Zift, Impartner and Channelscaler held steady: their estimated Share of Search among channel management platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for channel management platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Channelscaler worldwide fell 29.3% over 11 measured months, from 1.8K to 1.3K in August 2026.

  2. Estimated monthly branded searches for Impartner worldwide fell 29% over 11 measured months, from 2.8K to 2K in August 2026.

How the Brand Demand Index is measured

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