Brandwave

Cuisinart vs Oxo:Which is searched more?

In September 2026, Cuisinart had more branded searches than Oxo among burr grinder brands worldwide. Cuisinart was estimated to have 198K branded searches compared to Oxo’s 110K, and held a 12.5% Share of Search versus Oxo’s 7%. These are worldwide searches for English-language branded terms.

Share of Search among burr grinder brands worldwide in September 2026Which is more popular in search, Cuisinart or Oxo?
Cuisinart12.5%198K searches
vs
Oxo7%110K searches

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Which is more popular in search, Cuisinart or Oxo?

Compare the burr grinder brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cuisinart and Oxo among burr grinder brands worldwide, by month

Share of Search by month for Cuisinart, Oxo. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidCuisinartOxo
Oct 202582.9%11%6.1%
Nov 202583.7%11.6%4.7%
Dec 202584.6%11.6%3.8%
Jan 202679.3%14.7%5.9%
Feb 202681.8%12.1%6.2%
Mar 202679.7%14.5%5.8%
Apr 202682.7%11.1%6.2%
May 202679%14.3%6.7%
Jun 202679.1%13.5%7.5%
Jul 202678.1%14.9%7%
Aug 202677.6%15.4%7%
Sep 202680.5%12.5%7%

How has the Cuisinart and Oxo comparison changed over the last 12 months?

  • Cuisinart was ahead of Oxo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cuisinart’s estimated Share of Search among burr grinder brands worldwide moved from 11% to 12.5%, and its estimated monthly branded searches moved from 242K to 198K.
  • Across the 12 months ending September 2026, Oxo’s estimated Share of Search among burr grinder brands worldwide moved from 6.1% to 7%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for burr grinder brands worldwide in September 2026?

  1. In September 2026, Cuisinart lost estimated Share of Search among burr grinder brands worldwide, from 15.4% to 12.5%.

  2. Estimated monthly branded searches for Oxo worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

Other head-to-heads among burr grinder brands

How each brand is measured

Brandwave collects information about searches that people make online using Cuisinart’s and Oxo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cuisinart

2 branded search terms

  • cuisinart
  • cuisinart food processor

Oxo

2 branded search terms

  • oxo
  • oxo soup

How the Brand Demand Index is measured

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