Brandwave

Fairtex vs Hayabusa:Which is more popular?

In September 2026, Hayabusa had more branded searches than Fairtex among boxing glove brands worldwide. Hayabusa had about 673,000 branded searches, while Fairtex had 74,000. Hayabusa made up 42.2% of all boxing glove brand searches we track, and Fairtex accounted for 4.6%. When we asked ChatGPT and Google AI Overviews about boxing glove brands, Hayabusa appeared in all five answers and Fairtex in four. Hayabusa was mentioned before Fairtex in three out of five answers.

Among boxing glove brands worldwide in September 2026

Who do people search for more?

Hayabusa, about 9 searches for every 1 for Fairtex

Hayabusa 673K searchesFairtex 74K searches

Who does AI mention more?

Hayabusa, mentioned in every answer we collected

Hayabusa in 5 of 5Fairtex in 4 of 5

Who does AI recommend more?

Hayabusa, named ahead of Fairtex in 3 of 5 answers

Hayabusa first in 3Fairtex first in 2

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Top boxing glove brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hayabusa appeared in all five answers. Fairtex was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Hayabusa was listed before Fairtex in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Winning1st
  2. Rival2nd
  3. Cleto Reyes3rd
  4. Hayabusa4th
  5. Fairtex5th
  6. Everlast6th
  7. Venum7th
  8. Title Boxing8th
  9. Ringside–
  10. Twins Special–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hayabusa5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rival5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fairtex4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cleto Reyes4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Winning4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Everlast3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Venum1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Title Boxing1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ringside0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Twins Special0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about boxing glove brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Fairtex or Hayabusa more popular in search?

This chart shows how often people search Google for Fairtex and Hayabusa by name. Each line represents a brand's share of searches for all 11 boxing glove brands we track, month by month, from English-language searches worldwide.

Fairtex and Hayabusa among boxing glove brands worldwide, by month

Share of searches by month for Hayabusa, Fairtex. The figures are in the table below the chart.

View monthly share of searches table
MonthHayabusaVenumEverlastFairtexCleto ReyesWinningRivalTitle BoxingRingsideTwins SpecialRDX
Oct 202539.1%26.2%14.3%4.3%4.3%3.6%2.9%2.9%1.6%0.47%0.31%
Nov 202534%34%12.4%4.6%4.6%2.6%3.3%2.5%1.4%0.5%0.27%
Dec 202539%26%14.2%4.3%4.3%3%3.5%2.9%1.9%0.57%0.38%
Jan 202634.3%28%15.3%4.6%4.6%3.6%3.4%3.1%2.1%0.62%0.34%
Feb 202636.8%24.6%16.5%4.9%4.9%3.4%3.3%2.7%1.8%0.66%0.36%
Mar 202640.9%22.3%14.9%4.5%4.5%3.6%3.4%3%2%0.6%0.33%
Apr 202643.5%19.5%15.9%3.9%4.8%3.3%3.6%2.6%2.1%0.52%0.28%
May 202643.5%19.5%15.9%3.9%4.8%3.3%3.6%2.6%2.1%0.52%0.28%
Jun 202642.4%23.2%15.5%3.8%3.8%3.5%2.8%2.5%1.7%0.51%0.28%
Jul 202642.4%23.2%15.5%3.8%3.8%3%2.8%2.6%2.1%0.51%0.34%
Aug 202644.4%19.9%16.2%4%4%3.2%3%2.7%1.8%0.53%0.29%
Sep 202642.2%23.1%15.4%4.6%3.8%3.2%3.1%2.1%1.7%0.51%0.34%

How has the Fairtex and Hayabusa comparison changed over the last 12 months?

3 findings
  • Hayabusa was ahead of Fairtex in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fairtex’s share of searches among boxing glove brands worldwide moved from 4.3% to 4.6%, and its estimated monthly branded searches held steady at 74K.
  • Across the 12 months ending September 2026, Hayabusa’s share of searches among boxing glove brands worldwide moved from 39.1% to 42.2%, and its estimated monthly branded searches held steady at 673K.

How did search popularity change for boxing glove brands worldwide in September 2026?

2 changes
  1. In September 2026, Fairtex overtook Cleto Reyes to rank 4th among boxing glove brands worldwide, with 4.6% of the searches.

  2. In September 2026, Hayabusa lost share of searches among boxing glove brands worldwide, from 44.4% to 42.2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fairtex’s and Hayabusa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fairtex

1 branded search term

  • fairtex

Hayabusa

1 branded search term

  • hayabusa

How the Brand Demand Index is measured

Other head-to-heads among boxing glove brands

Creator with pink hair and a pink jacket

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