Brandwave

ArchiCAD vs SketchUp:Which is more popular?

In September 2026, SketchUp had more branded searches than ArchiCAD among architectural design software worldwide. SketchUp had about 1.5 million branded searches, while ArchiCAD had 135,000. SketchUp made up 37.1% of all architectural design software searches we track, and ArchiCAD accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about architectural design software, SketchUp appeared in all five answers and ArchiCAD in four. SketchUp was mentioned before ArchiCAD in three out of five answers.

Among architectural design software worldwide in September 2026

Who do people search for more?

SketchUp, about 11 searches for every 1 for ArchiCAD

SketchUp 1.5M searchesArchiCAD 135K searches

Who does AI mention more?

SketchUp, mentioned in every answer we collected

SketchUp in 5 of 5ArchiCAD in 4 of 5

Who does AI recommend more?

SketchUp, named ahead of ArchiCAD in 3 of 5 answers

SketchUp first in 3ArchiCAD first in 2

Follow ArchiCAD vs SketchUp and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top architectural design software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SketchUp appeared in all five answers. ArchiCAD was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. SketchUp was listed before ArchiCAD in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Revit1st
  2. SketchUp2nd
  3. ArchiCAD3rd
  4. Chief Architect4th
  5. AutoCAD5th
  6. FreeCAD6th
  7. Vectorworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • SketchUp5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Revit5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AutoCAD4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FreeCAD4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ArchiCAD4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Chief Architect4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vectorworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about architectural design software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is ArchiCAD or SketchUp more popular in search?

This chart shows how often people search Google for ArchiCAD and SketchUp by name. Each line represents a brand's share of searches for all seven architectural design software we track, month by month, from English-language searches worldwide.

ArchiCAD and SketchUp among architectural design software worldwide, by month

Share of searches by month for SketchUp, ArchiCAD. The figures are in the table below the chart.

View monthly share of searches table
MonthAutoCADSketchUpFreeCADRevitArchiCADVectorworksChief Architect
Oct 202534%41.5%10.2%8.3%3.7%1.7%0.55%
Nov 202534.2%41.8%10.3%8.4%3.1%1.7%0.55%
Dec 202533.8%41.5%12.5%6.8%3%1.7%0.66%
Jan 202630.2%45.3%11.1%7.5%3.3%1.8%0.72%
Feb 202630.2%45.4%11.2%7.5%3.3%1.8%0.6%
Mar 202634.2%41.8%10.3%8.4%3.1%1.7%0.55%
Apr 202630.2%45.4%11.2%7.5%3.3%1.8%0.6%
May 202631%46.5%9.4%7.7%3.4%1.5%0.51%
Jun 202634.1%41.9%10.3%8.4%3.1%1.7%0.56%
Jul 202632.6%39.8%12%9.8%3.6%1.6%0.65%
Aug 202636.9%36.9%11.1%9.1%3.3%1.8%0.74%
Sep 202637.1%37.1%11.1%9.1%3.3%1.8%0.49%

How has the ArchiCAD and SketchUp comparison changed over the last 12 months?

3 findings

How did search popularity change for architectural design software worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for ArchiCAD worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

  2. Estimated monthly branded searches for SketchUp worldwide fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using ArchiCAD’s and SketchUp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ArchiCAD

1 branded search term

  • archicad

SketchUp

1 branded search term

  • sketchup

How the Brand Demand Index is measured

Other head-to-heads among architectural design software

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.