Brandwave

Elicit vs Perplexity:Which is more popular by branded search?

In August 2026, Perplexity had more branded searches than Elicit among AI research tools worldwide. Perplexity was estimated to have 11.1M branded searches compared to Elicit’s 368K, and held a 93.5% Share of Search versus Elicit’s 3.1%. These are worldwide searches for English-language branded terms.

Share of Search among AI research tools worldwide in August 2026Which is more popular in search, Elicit or Perplexity?
Elicit3.1%368K searches
vs
Perplexity93.5%11.1M searches

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Which is more popular in search, Elicit or Perplexity?

Compare the AI tools people use to research a topic. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Elicit and Perplexity among AI research tools worldwide, by month

Share of Search by month for Perplexity, Elicit. The figures are in the table below the chart.

View monthly share of search table
MonthPerplexityConsensusElicitScite
Oct 202597.6%0.78%1.4%0.16%
Nov 202597.1%1.2%1.5%0.2%
Dec 202596.7%1.4%1.7%0.23%
Jan 202695.8%1.6%2.3%0.26%
Feb 202695.5%1.9%2.3%0.26%
Mar 202694.8%2.2%2.7%0.24%
Apr 202694.8%2.2%2.7%0.25%
May 202694.3%2.7%2.7%0.24%
Jun 202693.8%3.3%2.7%0.24%
Jul 202693.6%3.1%3.1%0.23%
Aug 202693.5%3.1%3.1%0.28%
Sep 2026————

How has the Elicit and Perplexity comparison changed over the last 12 months?

  • Perplexity was ahead of Elicit in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Elicit’s estimated Share of Search among AI research tools worldwide moved from 1.4% to 3.1%, and its estimated monthly branded searches moved from 550K to 368K.
  • Across the 11 months ending August 2026, Perplexity’s estimated Share of Search among AI research tools worldwide moved from 97.6% to 93.5%, and its estimated monthly branded searches moved from 37.8M to 11.1M.

How did search popularity change for AI research tools worldwide in August 2026?

  1. Perplexity’s estimated Share of Search among AI research tools worldwide has lost ground for 3 months in a row, from 94.3% to 93.5% in August 2026.

  2. Estimated monthly branded searches for Elicit worldwide fell 33.1% over 11 measured months, from 550K to 368K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Elicit’s and Perplexity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Elicit

1 branded search term

  • elicit

Perplexity

21 branded search terms

  • comet browser
  • comet perplexity
  • perplexity
  • perplexity ai
  • perplexity ai app
  • perplexity ai free
  • perplexity ai search
  • perplexity ai search engine
  • perplexity app
  • perplexity browser
  • perplexity chat
  • perplexity com
  • perplexity comet
  • perplexity download
  • perplexity finance
  • perplexity ia
  • perplexity labs
  • perplexity max
  • perplexity pro
  • perplexity search
  • perplexity.ai

How the Brand Demand Index is measured

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