Brandwave

How popular isTumble in search?

In August 2026, there were an estimated 116K branded searches for Tumble worldwide which is up 48.6% over the last 11 months. Tumble holds 9.9% estimated Share of Search among washable rug brands worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Ruggable49.2%
  2. Rugs USA34.4%
  3. Tumble9.9%
  4. Revival6.4%
  5. My Magic Carpet0.14%
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Which washable rug brands compete with Tumble?

Tumble against washable rug brands worldwide, by month

Share of Search by month for Ruggable, Rugs USA, Tumble, Revival. The figures are in the table below the chart.

View monthly share of search table
MonthRuggableRugs USATumbleRevivalMy Magic Carpet
Oct 202560.3%27.9%6.6%5.2%0.06%
Nov 202556.9%27.3%9.5%6.2%0.05%
Dec 202559.7%28.1%7.9%4.3%0.05%
Jan 202654.7%31.4%8.9%4.8%0.19%
Feb 202653.9%31.9%9.1%4.9%0.27%
Mar 202653.1%31.8%9.2%5.9%0.14%
Apr 202653.1%31.6%9.2%5.9%0.23%
May 202650%34.5%10.1%5.3%0.05%
Jun 202655.9%31.6%7.6%4.8%0.03%
Jul 202651.3%34.9%8.3%5.4%0.05%
Aug 202649.2%34.4%9.9%6.4%0.14%
Sep 2026—————
  1. 1.Ruggable

    49.2%

    held 1st · 577K estimated branded searches · -2.6% vs prior month · -2.1 points

  2. 2.Rugs USA

    34.4%

    held 2nd · 403K estimated branded searches · -0.16% vs prior month · -0.6 points

  3. 3.Tumble

    9.9%

    held 3rd · 116K estimated branded searches · +20.3% vs prior month · +1.5 points

  4. 4.Revival

    6.4%

    held 4th · 75.6K estimated branded searches · +21.9% vs prior month · +1.1 points

  5. held 5th · 1.7K estimated branded searches · +186.2% vs prior month · +0.1 points

Compare search popularity between Tumble and its closest rivals

How has branded search demand for Tumble changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Tumble worldwide rose from 77.8K to 116K.
  • Across the 11 months ending August 2026, Tumble’s estimated Share of Search among washable rug brands worldwide increased from 6.6% to 9.9%.
  • Across the 11 months ending August 2026, Tumble’s estimated Share of Search among washable rug brands worldwide peaked at 10.1% in May 2026 and was lowest at 6.6% in October 2025.

How did search popularity change for washable rug brands worldwide in August 2026?

  1. In August 2026, Tumble gained estimated Share of Search among washable rug brands worldwide, from 8.3% to 9.9%.

  2. In August 2026, Revival gained estimated Share of Search among washable rug brands worldwide, from 5.4% to 6.4%.

  3. In August 2026, Ruggable lost estimated Share of Search among washable rug brands worldwide, from 51.3% to 49.2%.

  4. In August 2026, Rugs USA lost estimated Share of Search among washable rug brands worldwide, from 34.9% to 34.4%.

  5. Estimated monthly branded searches for My Magic Carpet worldwide rose 140.6% over 11 measured months, from 690 to 1.7K in August 2026.

How is Tumble measured?

Brandwave collects information about searches that people make online using Tumble’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • tumble rugs
  • tumble washable rugs
  • tumbleliving com

Do you work for Tumble? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Tumble your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.