Brandwave

How popular isTorani in search?

In August 2026, there were an estimated 135K branded searches for Torani worldwide which is up 49.2% over the last 11 months. Torani holds 51% estimated Share of Search among syrups worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Torani51%
  2. Monin41.6%
  3. DaVinci4.6%
  4. Teisseire1.7%
  5. Sweetbird1.1%
  6. Routin 18830.08%
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Which syrups compete with Torani?

Torani against syrups worldwide, by month

Share of Search by month for Torani, Monin, DaVinci. The figures are in the table below the chart.

View monthly share of search table
MonthToraniMoninDaVinciTeisseireSweetbirdRoutin 1883
Oct 202546.2%46.2%5.1%1.5%0.97%0.16%
Nov 202551.2%42.1%4.6%1.1%0.88%0.15%
Dec 202551.2%42.2%4.6%1.1%0.75%0.12%
Jan 202651.1%42%4.6%1.3%0.74%0.15%
Feb 202656%37.7%4.1%1.2%0.81%0.16%
Mar 202651%42%4.6%1.3%0.88%0.18%
Apr 202651.5%41.9%4.6%1.1%0.72%0.12%
May 202656.1%37.4%4.1%1.5%0.82%0.16%
Jun 202650.9%41.5%4.6%2%0.9%0.15%
Jul 202646.5%46.5%4.2%1.9%0.83%0.09%
Aug 202651%41.6%4.6%1.7%1.1%0.08%
Sep 2026——————

  1. 1.Torani

    51%

    Moved from 2nd to 1st. 135K estimated branded searches, 0% vs prior month. Share +4.5 points.

  2. 2.Monin

    41.6%

    Moved from 1st to 2nd. 110K estimated branded searches, -18.5% vs prior month. Share -5 points.

  3. 3.DaVinci

    4.6%

    Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. 4.Teisseire

    1.7%

    Held 4th. 4.4K estimated branded searches, -18.5% vs prior month. Share -0.2 points.

  5. 5.Sweetbird

    1.1%

    Held 5th. 2.9K estimated branded searches, +20.8% vs prior month. Share +0.3 points.

  6. 6.Routin 1883

    0.08%

    Held 6th. 210 estimated branded searches, -19.2% vs prior month. Share 0 points.

Compare search popularity between Torani and its closest rivals

How has branded search demand for Torani changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Torani worldwide rose from 90.5K to 135K.
  • Across the 11 months ending August 2026, Torani’s estimated Share of Search among syrups worldwide increased from 46.2% to 51%.
  • Across the 11 months ending August 2026, Torani’s estimated Share of Search among syrups worldwide peaked at 56.1% in May 2026 and was lowest at 46.2% in October 2025.
  • Across the 11 months ending August 2026, Torani rose from 2nd to 1st among syrups worldwide.

How did search popularity change for syrups worldwide in August 2026?

  1. In August 2026, Torani overtook Monin to take the highest estimated Share of Search among syrups worldwide, at 51%.

  2. In August 2026, Monin lost estimated Share of Search among syrups worldwide, from 46.5% to 41.6%.

  3. Estimated monthly branded searches for Sweetbird worldwide rose 52.6% over 11 measured months, from 1.9K to 2.9K in August 2026.

  4. Estimated monthly branded searches for Teisseire worldwide rose 51.7% over 11 measured months, from 2.9K to 4.4K in August 2026.

  5. Estimated monthly branded searches for DaVinci worldwide rose 22.2% over 11 measured months, from 9.9K to 12.1K in August 2026.

  6. Estimated monthly branded searches for Routin 1883 worldwide fell 34.4% over 11 measured months, from 320 to 210 in August 2026.

How is Torani measured?

Brandwave collects information about searches that people make online using Torani’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • torani syrup

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How the Brand Demand Index is measured

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