Brandwave

How popular isSortly?

In September 2026, people searched for Sortly by name about 22,200 times worldwide, an 18.1% decrease from the previous year. These searches made up 4.6% of all global inventory management software searches, placing Sortly third out of 13 brands. When we asked both ChatGPT and Google AI Overviews about inventory management software, Sortly appeared in all answers and was the second most recommended of the 13.

Search and AI answers in September 2026

Sortly is the third most searched of 13 competitors and the second most recommended in AI answers.

  1. NetSuiteShare of searches 75.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 8th
  2. Zoho InventoryShare of searches 12.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. SortlyShare of searches 4.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. Cin7Share of searches 3.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. inFlow InventoryShare of searches 1.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd

+8 more

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Top inventory management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sortly appeared in all five answers. Sortly is the second most recommended of the 13.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zoho Inventory1st
  2. Sortly2nd
  3. inFlow Inventory3rd
  4. Cin74th
  5. Katana5th
  6. Square for Retail6th
  7. Ordoro7th
  8. NetSuite8th
  9. Unleashed–
  10. Fishbowl–
  11. +3 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zoho Inventory5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sortly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cin74 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • inFlow Inventory4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Katana4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • NetSuite2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Square for Retail2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ordoro1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Unleashed0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fishbowl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about inventory management software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which inventory management software compete with Sortly?

Sortly against inventory management software worldwide, by month

Share of searches by month for NetSuite, Zoho Inventory, Sortly, Cin7. The figures are in the table below the chart.

View monthly share of searches table
MonthNetSuiteZoho InventorySortlyCin7inFlow InventoryUnleashedFishbowlSquare for RetailOrdoroKatanaTradeGeckoDEAR SystemsSkubana
Oct 202574.8%12.3%4.5%3.8%1.4%0.8%0.96%0.32%0.48%0.18%0.27%0.15%0.1%
Nov 202572.1%14.5%5.3%3.6%1.3%0.78%0.91%0.37%0.47%0.19%0.2%0.14%0.09%
Dec 202572.6%14.6%5.3%3.1%1.4%0.76%0.76%0.37%0.57%0.16%0.17%0.12%0.08%
Jan 202670.4%14.2%6.3%4.2%1.7%0.76%0.9%0.46%0.46%0.19%0.19%0.14%0.09%
Feb 202671.7%14.4%5.3%3.6%1.8%0.78%0.92%0.37%0.47%0.2%0.19%0.14%0.09%
Mar 202671%14.3%5.2%4.4%1.8%0.94%0.91%0.37%0.46%0.2%0.19%0.17%0.09%
Apr 202671.1%14.3%5.2%4.3%2.1%0.76%0.89%0.31%0.37%0.19%0.14%0.14%0.08%
May 202672%14.5%5.3%3.7%1.9%0.77%0.76%0.31%0.31%0.16%0.12%0.09%0.08%
Jun 202672.1%14.5%4.4%4.4%2.1%0.77%0.74%0.31%0.25%0.16%0.09%0.09%0.08%
Jul 202672.3%14.5%4.4%4.4%1.9%0.77%0.74%0.31%0.2%0.16%0.09%0.09%0.06%
Aug 202674.8%12.3%4.5%3.9%2%0.79%0.76%0.33%0.2%0.16%0.08%0.1%0.07%
Sep 202675.5%12.4%4.6%3.9%1.3%0.79%0.63%0.33%0.21%0.17%0.1%0.08%0.07%
  1. 1.NetSuite

    75.5%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share +0.6 points.

  2. Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.Sortly

    4.6%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Cin7

    3.9%

    Held 4th. 19K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 6.3K estimated branded searches, -35.9% vs prior month. Share -0.7 points.

  6. 6.Unleashed

    0.79%

    Held 6th. 3.9K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Fishbowl

    0.63%

    Held 7th. 3.1K estimated branded searches, -17.6% vs prior month. Share -0.1 points.

  8. Held 8th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Ordoro

    0.21%

    Held 9th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.Katana

    0.17%

    Held 10th. 830 estimated branded searches, +2.5% vs prior month. Share 0 points.

  11. 11.TradeGecko

    0.1%

    Moved from 12th to 11th. 480 estimated branded searches, +23.1% vs prior month. Share 0 points.

  12. 12.DEAR Systems

    0.08%

    Moved from 11th to 12th. 390 estimated branded searches, -18.8% vs prior month. Share 0 points.

  13. 13.Skubana

    0.07%

    Held 13th. 320 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Sortly and its closest rivals

Every comparison with Sortly

12 comparisons

How has branded search demand for Sortly changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Sortly worldwide fell from 27.1K to 22.2K.
  • Across the 12 months ending September 2026, Sortly’s share of searches among inventory management software worldwide peaked at 6.3% in January 2026 and was lowest at 4.4% in June 2026.

How did search popularity change for inventory management software worldwide in September 2026?

6 changes
  1. In September 2026, NetSuite gained share of searches among inventory management software worldwide, from 74.8% to 75.5%.

  2. In September 2026, inFlow Inventory lost share of searches among inventory management software worldwide, from 2% to 1.3%.

  3. In September 2026, TradeGecko rose from 12th to 11th among inventory management software worldwide.

  4. In September 2026, DEAR Systems fell from 11th to 12th among inventory management software worldwide.

  5. Estimated monthly branded searches for Ordoro worldwide fell 65.5% over 12 measured months, from 2.9K to 1K in September 2026.

  6. Estimated monthly branded searches for Fishbowl worldwide fell 46.4% over 12 measured months, from 5.8K to 3.1K in September 2026.

How are Sortly’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Sortly’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • sortly

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How the Brand Demand Index is measured

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Is Sortly your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.