How popular isRefWorks in search?
In August 2026, there were an estimated 15.6K branded searches for RefWorks worldwide which is down 75% over the last 11 months. RefWorks holds 1.3% estimated Share of Search among reference management software worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which reference management software compete with RefWorks?
Share of Search by month for Zotero, Mendeley, EndNote, RefWorks. The figures are in the table below the chart.
View monthly share of search table
| Month | Zotero | Mendeley | EndNote | Paperpile | RefWorks |
|---|---|---|---|---|---|
| Oct 2025 | 46% | 40.8% | 9.2% | 1.2% | 2.8% |
| Nov 2025 | 42.5% | 45.1% | 8.5% | 1.4% | 2.6% |
| Dec 2025 | 40.9% | 44.6% | 10% | 2% | 2.5% |
| Jan 2026 | 49.1% | 36.6% | 9.8% | 2% | 2.5% |
| Feb 2026 | 49.1% | 36.5% | 9.8% | 1.6% | 3% |
| Mar 2026 | 48.4% | 35.3% | 11.7% | 1.6% | 3% |
| Apr 2026 | 46.1% | 41% | 9.1% | 1.5% | 2.3% |
| May 2026 | 46.1% | 40.9% | 9.1% | 1.5% | 2.3% |
| Jun 2026 | 46% | 41.6% | 9.1% | 1.8% | 1.5% |
| Jul 2026 | 51.1% | 37.5% | 8.3% | 1.7% | 1.4% |
| Aug 2026 | 46.4% | 41.7% | 9.1% | 1.5% | 1.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 46.4% | 567K | -0.25% | -4.7 points | |
| 2, held 2nd | 41.7% | 510K | +22.2% | +4.2 points | |
| 3, held 3rd | 9.1% | 111K | +21% | +0.8 points | |
| 4, held 4th | 1.5% | 18.4K | -0.22% | -0.2 points | |
| 5, held 5th | 1.3% | 15.6K | 0% | -0.1 points |
1.
Zotero46.4%
held 1st · 567K estimated branded searches · -0.25% vs prior month · -4.7 points
2.
Mendeley41.7%
held 2nd · 510K estimated branded searches · +22.2% vs prior month · +4.2 points
3.
EndNote9.1%
held 3rd · 111K estimated branded searches · +21% vs prior month · +0.8 points
1.5%
held 4th · 18.4K estimated branded searches · -0.22% vs prior month · -0.2 points
5.
RefWorks1.3%
held 5th · 15.6K estimated branded searches · 0% vs prior month · -0.1 points
Compare search popularity between RefWorks and its closest rivals
How has branded search demand for RefWorks changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for RefWorks worldwide fell from 62.3K to 15.6K.
- Across the 11 months ending August 2026, RefWorks’ estimated Share of Search among reference management software worldwide decreased from 2.8% to 1.3%.
- Across the 11 months ending August 2026, RefWorks’ estimated Share of Search among reference management software worldwide peaked at 3% in February 2026 and was lowest at 1.3% in August 2026.
- Across the 11 months ending August 2026, RefWorks fell from 4th to 5th among reference management software worldwide.
How did search popularity change for reference management software worldwide in August 2026?
5 changes
In August 2026, Mendeley gained estimated Share of Search among reference management software worldwide, from 37.5% to 41.7%.
In August 2026, EndNote gained estimated Share of Search among reference management software worldwide, from 8.3% to 9.1%.
In August 2026, Zotero lost estimated Share of Search among reference management software worldwide, from 51.1% to 46.4%.
RefWorks’ estimated Share of Search among reference management software worldwide has lost ground for 3 months in a row, from 2.3% to 1.3% in August 2026.
Estimated monthly branded searches for Paperpile worldwide fell 32.7% over 11 measured months, from 27.4K to 18.4K in August 2026.
How is RefWorks measured?
Brandwave collects information about searches that people make online using RefWorks’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- reference manager refworks
- refworks
- refworks app
- refworks proquest com
- refworks reference manager
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Is RefWorks your brand?
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