Brandwave

How popular isLaguna Tools?

In September 2026, people searched for Laguna Tools by name about 4,400 times worldwide, a 33.3% decrease from the previous year. These searches made up 0.46% of all global dust collector brand searches, placing Laguna Tools fifth out of six brands. When we asked both ChatGPT and Google AI Overviews about dust collector brands, Laguna Tools appeared in three of the five answers and was the fourth most recommended of the six.

Search and AI answers in September 2026

Laguna Tools is the fifth most searched of 6 competitors and the fourth most recommended in AI answers.

  1. DeWaltShare of searches 69.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. FestoolShare of searches 25.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  3. GrizzlyShare of searches 3.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. JetShare of searches 0.56%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  5. Laguna ToolsShare of searches 0.46%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th

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Top dust collector brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Laguna Tools was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Laguna Tools is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Oneida Air Systems1st
  2. Grizzly2nd
  3. Jet2nd
  4. Laguna Tools4th
  5. Festool5th
  6. DeWalt–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Grizzly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jet3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Laguna Tools3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Oneida Air Systems3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Festool1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about dust collector brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which dust collector brands compete with Laguna Tools?

Laguna Tools against dust collector brands worldwide, by month

Share of searches by month for DeWalt, Festool, Grizzly, Laguna Tools. The figures are in the table below the chart.

View monthly share of searches table
MonthDeWaltFestoolGrizzlyJetLaguna ToolsOneida Air Systems
Oct 202565.7%29.4%3.2%0.79%0.64%0.23%
Nov 202570.1%25.6%2.8%0.69%0.56%0.2%
Dec 202573.1%21.9%3.6%0.59%0.59%0.21%
Jan 202668.9%25.2%4.1%0.83%0.68%0.25%
Feb 202669.7%25.5%3.4%0.68%0.56%0.2%
Mar 202665.4%29.3%3.9%0.64%0.53%0.18%
Apr 202669.1%25.3%4.2%0.68%0.55%0.2%
May 202669.3%25.3%4.2%0.56%0.45%0.2%
Jun 202669.8%25.5%3.4%0.56%0.46%0.2%
Jul 202669.1%25.3%4.2%0.68%0.55%0.2%
Aug 202672.9%21.8%3.6%1.1%0.48%0.21%
Sep 202669.8%25.5%3.4%0.56%0.46%0.2%

  1. 1.DeWalt

    69.8%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -3.1 points.

  2. 2.Festool

    25.5%

    Held 2nd. 246K estimated branded searches, +22.4% vs prior month. Share +3.8 points.

  3. 3.Grizzly

    3.4%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.Jet

    0.56%

    Held 4th. 5.4K estimated branded searches, -45.5% vs prior month. Share -0.5 points.

  5. 5.Laguna Tools

    0.46%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Oneida Air Systems

    0.2%

    Held 6th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Laguna Tools and its closest rivals

Every comparison with Laguna Tools

5 comparisons

How has branded search demand for Laguna Tools changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Laguna Tools worldwide fell from 6.6K to 4.4K.
  • Across the 12 months ending September 2026, Laguna Tools’ share of searches among dust collector brands worldwide held steady, from 0.64% to 0.46%.

How did search popularity change for dust collector brands worldwide in September 2026?

5 changes

  1. In September 2026, Festool gained share of searches among dust collector brands worldwide, from 21.8% to 25.5%.

  2. In September 2026, DeWalt lost share of searches among dust collector brands worldwide, from 72.9% to 69.8%.

  3. In September 2026, Jet lost share of searches among dust collector brands worldwide, from 1.1% to 0.56%.

  4. Estimated monthly branded searches for Laguna Tools worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

  5. Estimated monthly branded searches for Oneida Air Systems worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

How are Laguna Tools’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Laguna Tools’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • laguna tools

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How the Brand Demand Index is measured

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