Brandwave

How popular isEXACT in search?

In September 2026, there were an estimated 450K branded searches for EXACT worldwide which is up 49.5% over the last 12 months. EXACT holds 10.5% estimated Share of Search among pipe cutter brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Milwaukee42.6%
  2. Makita23.4%
  3. DeWalt15.7%
  4. EXACT10.5%
  5. Knipex4.7%
  6. Lenox3.1%
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Which pipe cutter brands compete with EXACT?

EXACT against pipe cutter brands worldwide, by month

Share of Search by month for Milwaukee, Makita, DeWalt, EXACT, Knipex, Lenox. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeMakitaDeWaltEXACTKnipexLenox
Oct 202544.9%28.2%13.5%6%4%3.3%
Nov 202543.6%27.8%16%4.8%3.9%3.9%
Dec 202545.3%24%16.7%5%4.1%5%
Jan 202643.4%23.3%15.9%8.7%4.8%3.9%
Feb 202645.5%23.9%16.7%6.1%5%2.7%
Mar 202642.6%27%15.7%7%4.7%3.1%
Apr 202644.7%24%16.4%7.3%4.9%2.7%
May 202643.9%23.9%16.2%8.8%4%3.2%
Jun 202643.9%23.9%16.2%8.8%4%3.2%
Jul 202647.4%21%14.2%9.5%4.3%3.5%
Aug 202643.6%23.7%16%8.8%4.8%3.2%
Sep 202642.6%23.4%15.7%10.5%4.7%3.1%
  1. 1.Milwaukee

    42.6%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -0.9 points.

  2. 2.Makita

    23.4%

    Held 2nd. 1M estimated branded searches, +1.1% vs prior month. Share -0.3 points.

  3. 3.DeWalt

    15.7%

    Held 3rd. 673K estimated branded searches, 0% vs prior month. Share -0.3 points.

  4. 4.EXACT

    10.5%

    Held 4th. 450K estimated branded searches, +22.3% vs prior month. Share +1.7 points.

  5. 5.Knipex

    4.7%

    Held 5th. 201K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Lenox

    3.1%

    Held 6th. 135K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between EXACT and its closest rivals

How has branded search demand for EXACT changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for EXACT worldwide rose from 301K to 450K.
  • Across the 12 months ending September 2026, EXACT’s estimated Share of Search among pipe cutter brands worldwide increased from 6% to 10.5%.
  • Across the 12 months ending September 2026, EXACT’s estimated Share of Search among pipe cutter brands worldwide peaked at 10.5% in September 2026 and was lowest at 4.8% in November 2025.

How did search popularity change for pipe cutter brands worldwide in September 2026?

  1. In September 2026, EXACT gained estimated Share of Search among pipe cutter brands worldwide, from 8.8% to 10.5%.

  2. In September 2026, Milwaukee lost estimated Share of Search among pipe cutter brands worldwide, from 43.6% to 42.6%.

  3. Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

  4. Estimated monthly branded searches for Lenox worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

How is EXACT measured?

Brandwave collects information about searches that people make online using EXACT’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • exact

How the Brand Demand Index is measured

Who owns EXACT?

EXACT is owned by Henry Schein One. Brandwave does not track any other brands owned by Henry Schein One.

Do you work for EXACT? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is EXACT your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.