Brandwave

Mambo vs Vissla:Which is more popular?

In September 2026, Mambo had more branded searches than Vissla among surf brands in Australia. Mambo had about 5,400 branded searches, while Vissla had 1,600. Mambo made up 2% of all surf brand searches we track, and Vissla accounted for 0.6%. When we asked ChatGPT and Google AI Overviews about surf brands, Vissla appeared in two of the five answers and Mambo in none.

Among surf brands in Australia in September 2026

Who do people search for more?

Mambo, about 3 searches for every 1 for Vissla

Mambo 5.4K searchesVissla 1.6K searches

Who does AI mention more?

Vissla, mentioned in 2 of 5 answers, Mambo in 0

Vissla in 2 of 5Mambo in 0 of 5

Who does AI recommend more?

Vissla, the only one of the two named

Vissla first in 2Mambo never named

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Top surf brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Vissla was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Mambo did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rip Curl1st
  2. Billabong2nd
  3. Quiksilver3rd
  4. Rhythm4th
  5. Volcom5th
  6. Ocean & Earth6th
  7. Vissla7th
  8. O'Neill8th
  9. Afends9th
  10. +4 more
  11. Mambo–
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Billabong5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rip Curl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Quiksilver4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ocean & Earth3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Volcom2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rhythm2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • O'Neill2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rusty2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vissla2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mambo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about surf brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.

Is Mambo or Vissla more popular in search?

This chart shows how often people search Google for Mambo and Vissla by name. Each line represents a brand's share of searches for all 15 surf brands we track, month by month, from searches in Australia.

Mambo and Vissla among surf brands in Australia, by month

Share of searches by month for Mambo, Vissla. The figures are in the table below the chart.

View monthly share of searches table
MonthBillabongRip CurlAfendsRoxyDeus Ex MachinaVolcomRhythmMamboO'NeillQuiksilverRustyOcean & EarthSalty CrewVisslaThe Critical Slide Society
Oct 202523.4%28.6%15.7%8.6%5.7%3.8%3.1%2.1%1.7%2.6%1.1%1.1%1.1%0.62%0.62%
Nov 202521.9%26.6%21.9%8%4.4%4.4%2.4%1.3%1.6%2.9%1.6%0.87%1.1%0.58%0.58%
Dec 202524.4%29.7%13.3%7.3%4.9%3.3%2.7%4.9%1.5%2.7%1.8%1.2%1.2%0.65%0.65%
Jan 202624.2%29.6%16.2%7.3%4.8%3.2%3.2%2.2%1.8%2.2%1.4%1.4%0.95%0.79%0.62%
Feb 202623.7%23.7%19.4%7.1%5.8%3.9%3.9%3.2%2.1%2.6%1.4%1.1%0.91%0.62%0.62%
Mar 202620.7%25.3%20.7%6.2%7.6%3.4%3.4%2.8%2.3%2.8%1.8%1%1%0.67%0.54%
Apr 202621.7%26.6%17.8%6.5%6.5%3.6%3.6%2.9%2.4%2.9%1.9%1.3%1.1%0.83%0.57%
May 202624%24%16%7.2%7.2%3.9%3.9%3.2%2.6%2.6%1.7%1.2%1.2%0.77%0.63%
Jun 202621.1%21.1%25.8%7.7%5.2%4.2%3.5%2.3%2.3%2.3%1.5%1%0.81%0.56%0.43%
Jul 202624.5%24.5%16.4%9%6%4%3.3%2.7%2.2%2.7%1.4%1.2%0.94%0.64%0.5%
Aug 202623.9%23.9%16%8.7%7.1%3.9%3.9%2.6%2.1%2.6%1.4%1.2%1.2%0.77%0.63%
Sep 202627.6%22.6%18.5%10.1%5.5%3%2.5%2%2%2%1.3%0.9%0.9%0.6%0.48%

How has the Mambo and Vissla comparison changed over the last 12 months?

3 findings
  • Mambo was ahead of Vissla in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Mambo’s share of searches among surf brands in Australia moved from 2.1% to 2%, and its estimated monthly branded searches held steady at 5.4K.
  • Across the 12 months ending September 2026, Vissla’s share of searches among surf brands in Australia moved from 0.62% to 0.6%, and its estimated monthly branded searches held steady at 1.6K.

How did search popularity change for Australia surf brands in September 2026?

1 change
  1. In September 2026, Mambo lost share of searches among surf brands in Australia, from 2.6% to 2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Mambo’s and Vissla’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mambo

1 branded search term

  • mambo

Vissla

1 branded search term

  • vissla

How the Brand Demand Index is measured

Other head-to-heads among surf brands

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