Brandwave

Lightspeed vs Zeller:Which is more popular?

In September 2026, Lightspeed had more branded searches than Zeller among POS systems in Australia. Lightspeed had about 1,000 branded searches, while Zeller had 480. Lightspeed made up 10.1% of all POS system searches we track, and Zeller accounted for 4.8%. When we asked ChatGPT and Google AI Overviews about POS systems, both Lightspeed and Zeller appeared in all five answers. Zeller was mentioned before Lightspeed in three out of five answers.

Among POS systems in Australia in September 2026

Who do people search for more?

Lightspeed, about 2 searches for every 1 for Zeller

Lightspeed 1K searchesZeller 480 searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Lightspeed in 5 of 5Zeller in 5 of 5

Who does AI recommend more?

Zeller, named ahead of Lightspeed in 3 of 5 answers

Zeller first in 3Lightspeed first in 2

Follow Lightspeed vs Zeller and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top POS systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Lightspeed and Zeller showed up in all five answers. Zeller was listed before Lightspeed in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Square1st
  2. Zeller2nd
  3. Lightspeed3rd
  4. Shopify POS4th
  5. Idealpos5th
  6. Abacus6th
  7. SwiftPOS–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Square5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lightspeed5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zeller5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Shopify POS3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Idealpos1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Abacus1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SwiftPOS0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about POS systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Is Lightspeed or Zeller more popular in search?

This chart shows how often people search Google for Lightspeed and Zeller by name. Each line represents a brand's share of searches for all seven POS systems we track, month by month, from searches in Australia.

Lightspeed and Zeller among POS systems in Australia, by month

Share of searches by month for Lightspeed, Zeller. The figures are in the table below the chart.

View monthly share of searches table
MonthSquareShopify POSLightspeedSwiftPOSIdealposZellerAbacus
Oct 202549.9%14.7%11.3%10%6.7%1.9%5.4%
Nov 202550.7%15%11.5%10.1%5.5%1.6%5.5%
Dec 202545.6%13.8%13.8%11.3%7.5%1.7%6.1%
Jan 202645.6%16.5%12.7%11.1%7.5%1.8%4.9%
Feb 202644.6%16.1%12.4%12.4%7.3%1.4%5.9%
Mar 202646.1%16.8%13.6%10.5%6.2%1.8%5%
Apr 202650.5%14.9%11.5%10.1%5.5%2%5.5%
May 202652.3%15.5%9.7%9.7%5.7%1.4%5.7%
Jun 202658.2%14.1%8.8%7.8%4.2%3.4%3.4%
Jul 202660.2%11.9%9.1%8%4.4%2.9%3.6%
Aug 202657%10.6%10.6%9.3%5.1%3.4%4.1%
Sep 202654.4%13.1%10.1%8.9%4.8%4.8%3.9%

Zeller sells other things too, so only its searches that name this product count here, like “zeller pos”.

How has the Lightspeed and Zeller comparison changed over the last 12 months?

3 findings
  • Lightspeed was ahead of Zeller in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lightspeed’s share of searches among POS systems in Australia moved from 11.3% to 10.1%, and its estimated monthly branded searches held steady at 1K.
  • Across the 12 months ending September 2026, Zeller’s share of searches among POS systems in Australia moved from 1.9% to 4.8%, and its estimated monthly branded searches moved from 170 to 480.

How did search popularity change for Australia POS systems in September 2026?

2 changes
  1. In September 2026, Shopify POS overtook Lightspeed to rank 2nd among POS systems in Australia, with 13.1% of the searches.

  2. In September 2026, Zeller overtook Abacus to rank 6th among POS systems in Australia, with 4.8% of the searches.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Lightspeed’s and Zeller’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lightspeed

1 branded search term

  • lightspeed pos

Zeller

1 branded search term

  • zeller pos

How the Brand Demand Index is measured

Other head-to-heads among POS systems

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.