Connetix vs Ravensburger:Which is more popular?
In September 2026, Connetix had more branded searches than Ravensburger among toy brands in Australia. Connetix had about 14,800 branded searches, while Ravensburger had 1,600. Connetix made up 3.5% of all toy brand searches we track, and Ravensburger accounted for 0.37%. When we asked ChatGPT and Google AI Overviews about toy brands, neither Connetix nor Ravensburger appeared in any of the five answers.
Who do people search for more?
Connetix, about 9 searches for every 1 for Ravensburger
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top toy brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Connetix nor Ravensburger showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
LEGO1st
Hot Wheels2nd- Barbie3rd
Playmobil4th
Squishmallows5th- Fisher-Price6th
Hasbro7th
VTech8th
Nerf9th- +3 more
Ravensburger–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- LEGO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Hot Wheels2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Barbie1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Squishmallows1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Nerf1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- VTech1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Fisher-Price1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Hasbro1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Playmobil1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ravensburger0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about toy brands
5 answers
Asked ChatGPT
“What are the most popular toy brands in Australia?”
Asked ChatGPT
“What are the best educational toys for toddlers?”
- 1LEGO
- 1
Asked ChatGPT
“Which toys do kids want most this year?”
- 1LEGO
- 1
Searched Google, AI Overview
“toys”
Searched Google, AI Overview
“kids toys”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in Australia on October 26, 2026.
Is Connetix or Ravensburger more popular in search?
This chart shows how often people search Google for Connetix and Ravensburger by name. Each line represents a brand's share of searches for all 14 toy brands we track, month by month, from searches in Australia.
Share of searches by month for Connetix, Ravensburger. The figures are in the table below the chart.
View monthly share of searches table
| Month | LEGO | Barbie | Hot Wheels | Squishmallows | Connetix | MAGNA-TILES | Nerf | VTech | Fisher-Price | Hasbro | Playmobil | Melissa & Doug | Ravensburger | Tender Leaf Toys |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 66.4% | 8.9% | 6% | 7.3% | 3.3% | 1.8% | 1.2% | 1.2% | 1.2% | 0.79% | 0.97% | 0.64% | 0.22% | 0.13% |
| Nov 2025 | 68.5% | 7.5% | 5% | 7.5% | 2.8% | 2.3% | 1% | 1.5% | 1.2% | 0.55% | 1% | 0.67% | 0.24% | 0.15% |
| Dec 2025 | 75.1% | 5.5% | 4.5% | 6.8% | 1.7% | 1.7% | 0.9% | 1.1% | 0.9% | 0.4% | 0.74% | 0.49% | 0.22% | 0.1% |
| Jan 2026 | 78.9% | 5.8% | 3.9% | 4.8% | 0.95% | 1.2% | 0.95% | 0.95% | 0.63% | 0.63% | 0.63% | 0.42% | 0.23% | 0.08% |
| Feb 2026 | 73.8% | 8.1% | 4.4% | 5.4% | 1.1% | 1.6% | 1.1% | 0.88% | 0.88% | 0.71% | 1.1% | 0.47% | 0.25% | 0.12% |
| Mar 2026 | 72.5% | 8% | 5.3% | 5.3% | 1.3% | 1.6% | 1.1% | 1.1% | 1.1% | 0.7% | 1.1% | 0.58% | 0.24% | 0.14% |
| Apr 2026 | 73.2% | 8.1% | 4.4% | 5.4% | 1.3% | 1.6% | 1.1% | 0.88% | 1.1% | 0.88% | 1.1% | 0.58% | 0.32% | 0.12% |
| May 2026 | 73.1% | 8% | 4.4% | 5.4% | 1.3% | 1.6% | 1.1% | 1.1% | 1.1% | 0.87% | 0.87% | 0.7% | 0.32% | 0.14% |
| Jun 2026 | 70.7% | 7.8% | 5.2% | 6.4% | 1.9% | 1.9% | 1% | 1.3% | 1% | 0.85% | 0.85% | 0.68% | 0.31% | 0.17% |
| Jul 2026 | 71.1% | 7.8% | 4.3% | 6.4% | 1.9% | 2.3% | 1% | 1% | 0.85% | 1% | 1% | 0.68% | 0.38% | 0.14% |
| Aug 2026 | 74.2% | 8.2% | 4.5% | 4.5% | 1.6% | 1.6% | 1.1% | 0.89% | 0.89% | 0.73% | 0.89% | 0.58% | 0.26% | 0.12% |
| Sep 2026 | 70.2% | 7.7% | 5.2% | 5.2% | 3.5% | 2.3% | 1.3% | 1% | 0.84% | 0.84% | 0.84% | 0.68% | 0.37% | 0.14% |
How has the Connetix and Ravensburger comparison changed over the last 12 months?
3 findings
- Connetix was ahead of Ravensburger in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Connetix’s share of searches among toy brands in Australia moved from 3.3% to 3.5%, and its estimated monthly branded searches held steady at 14.8K.
- Across the 12 months ending September 2026, Ravensburger’s share of searches among toy brands in Australia moved from 0.22% to 0.37%, and its estimated monthly branded searches moved from 1K to 1.6K.
How did search popularity change for Australia toy brands in September 2026?
2 changes
In September 2026, Connetix gained share of searches among toy brands in Australia, from 1.6% to 3.5%.
Estimated monthly branded searches for Ravensburger in Australia rose 60% over 12 measured months, from 1K to 1.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Connetix’s and Ravensburger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Connetix
1 branded search term
- connetix
Ravensburger
1 branded search term
- ravensburger
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