Brandwave

JAX Tyres & Auto vs Tyrepower:Which is more popular?

In September 2026, JAX Tyres & Auto and Tyrepower were level in searches among tyre retailers in Australia, with an estimated 40.5K branded searches each, at 25.9% of the total each. When we asked ChatGPT and Google AI Overviews about tyre retailers, Tyrepower appeared in three of the four answers and JAX Tyres & Auto in two. Tyrepower was mentioned before JAX Tyres & Auto in every answer that named either.

Among tyre retailers in Australia in September 2026

Who do people search for more?

JAX Tyres & Auto and Tyrepower are searched for about as often as each other.

JAX Tyres & Auto 40.5K searchesTyrepower 40.5K searches

Who does AI mention more?

Tyrepower, mentioned in 3 of 4 answers, JAX Tyres & Auto in 2

Tyrepower in 3 of 4JAX Tyres & Auto in 2 of 4

Who does AI recommend more?

Tyrepower, named ahead of JAX Tyres & Auto in 2 of 2 answers

Tyrepower first in 2JAX Tyres & Auto never first

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Top tyre retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Tyrepower was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. JAX Tyres & Auto was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Tyrepower was listed before JAX Tyres & Auto in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tyrepower1st
  2. Bob Jane T-Marts2nd
  3. Tyroola3rd
  4. JAX Tyres & Auto4th
  5. Beaurepaires–
  6. Tyres & More–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tyroola4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Bob Jane T-Marts3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Tyrepower3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • JAX Tyres & Auto2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Beaurepaires0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Tyres & More0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about tyre retailers

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.

Is JAX Tyres & Auto or Tyrepower more popular in search?

This chart shows how often people search Google for JAX Tyres & Auto and Tyrepower by name. Each line represents a brand's share of searches for all six tyre retailers we track, month by month, from searches in Australia.

JAX Tyres & Auto and Tyrepower among tyre retailers in Australia, by month

Share of searches by month for JAX Tyres & Auto, Tyrepower. The figures are in the table below the chart.

View monthly share of searches table
MonthBob Jane T-MartsJAX Tyres & AutoTyrepowerTyroolaBeaurepairesTyres & More
Oct 202529.3%26.2%26.2%9.6%5.2%3.5%
Nov 202531.3%28%22.9%10.3%4.6%3.1%
Dec 202530.5%25.8%25.8%9.4%5.2%3.4%
Jan 202630.5%25.8%25.8%9.4%5.2%3.4%
Feb 202628.3%29.2%23.9%10.7%4.8%3.2%
Mar 202628.9%25.9%25.9%11.6%4.2%3.5%
Apr 202628.6%25.7%25.7%11.5%5.1%3.4%
May 202626.4%29%23.7%13%4.7%3.2%
Jun 202630.4%27.2%22.2%12.2%4.4%3.6%
Jul 202627.6%28.5%23.3%12.8%4.7%3.1%
Aug 202630.6%27.3%22.4%12.3%4.5%3%
Sep 202628.9%25.9%25.9%11.6%4.2%3.5%

How has the JAX Tyres & Auto and Tyrepower comparison changed over the last 12 months?

3 findings
  • JAX Tyres & Auto was ahead of Tyrepower in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, JAX Tyres & Auto’s share of searches among tyre retailers in Australia moved from 26.2% to 25.9%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
  • Across the 12 months ending September 2026, Tyrepower’s share of searches among tyre retailers in Australia moved from 26.2% to 25.9%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

How did search popularity change for Australia tyre retailers in September 2026?

2 changes
  1. In September 2026, Tyrepower gained share of searches among tyre retailers in Australia, from 22.4% to 25.9%.

  2. In September 2026, JAX Tyres & Auto lost share of searches among tyre retailers in Australia, from 27.3% to 25.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using JAX Tyres & Auto’s and Tyrepower’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

JAX Tyres & Auto

1 branded search term

  • jax tyres

Tyrepower

1 branded search term

  • tyrepower

How the Brand Demand Index is measured

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