Brandwave

How popular isSwiftPOS?

In September 2026, people searched for SwiftPOS by name about 880 times in Australia, about the same as the previous year. These searches made up 8.9% of all Australia POS system searches, placing SwiftPOS fourth out of seven systems. When we asked both ChatGPT and Google AI Overviews about POS systems, SwiftPOS did not appear in any of the answers.

Search and AI answers in September 2026

SwiftPOS is the fourth most searched of 7 competitors and not listed in any AI answer.

  1. SquareShare of searches 54.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. Shopify POSShare of searches 13.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  3. LightspeedShare of searches 10.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  4. SwiftPOSShare of searches 8.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. IdealposShare of searches 4.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th

+2 more

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Top POS systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SwiftPOS did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Square1st
  2. Zeller2nd
  3. Lightspeed3rd
  4. Shopify POS4th
  5. Idealpos5th
  6. Abacus6th
  7. SwiftPOS–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Square5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lightspeed5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zeller5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Shopify POS3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Idealpos1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Abacus1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SwiftPOS0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about POS systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 23, 2026.

Which POS systems compete with SwiftPOS?

SwiftPOS against POS systems in Australia, by month

Share of searches by month for Square, Shopify POS, Lightspeed, SwiftPOS, Idealpos, Zeller, Abacus. The figures are in the table below the chart.

View monthly share of searches table
MonthSquareShopify POSLightspeedSwiftPOSIdealposZellerAbacus
Oct 202549.9%14.7%11.3%10%6.7%1.9%5.4%
Nov 202550.7%15%11.5%10.1%5.5%1.6%5.5%
Dec 202545.6%13.8%13.8%11.3%7.5%1.7%6.1%
Jan 202645.6%16.5%12.7%11.1%7.5%1.8%4.9%
Feb 202644.6%16.1%12.4%12.4%7.3%1.4%5.9%
Mar 202646.1%16.8%13.6%10.5%6.2%1.8%5%
Apr 202650.5%14.9%11.5%10.1%5.5%2%5.5%
May 202652.3%15.5%9.7%9.7%5.7%1.4%5.7%
Jun 202658.2%14.1%8.8%7.8%4.2%3.4%3.4%
Jul 202660.2%11.9%9.1%8%4.4%2.9%3.6%
Aug 202657%10.6%10.6%9.3%5.1%3.4%4.1%
Sep 202654.4%13.1%10.1%8.9%4.8%4.8%3.9%

  1. 1.Square

    54.4%

    Held 1st. 5.4K estimated branded searches, 0% vs prior month. Share -2.6 points.

  2. 2.Shopify POS

    13.1%

    Moved from 3rd to 2nd. 1.3K estimated branded searches, +30% vs prior month. Share +2.5 points.

  3. 3.Lightspeed

    10.1%

    Moved from 2nd to 3rd. 1K estimated branded searches, 0% vs prior month. Share -0.5 points.

  4. 4.SwiftPOS

    8.9%

    Held 4th. 880 estimated branded searches, 0% vs prior month. Share -0.4 points.

  5. 5.Idealpos

    4.8%

    Held 5th. 480 estimated branded searches, 0% vs prior month. Share -0.2 points.

  6. 6.Zeller

    4.8%

    Moved from 7th to 6th. 480 estimated branded searches, +50% vs prior month. Share +1.5 points.

  7. 7.Abacus

    3.9%

    Moved from 6th to 7th. 390 estimated branded searches, 0% vs prior month. Share -0.2 points.

Zeller sells other things too, so only its searches that name this product count here, like “zeller pos”.

Compare popularity between SwiftPOS and its closest rivals

Every comparison with SwiftPOS

6 comparisons

How has branded search demand for SwiftPOS changed in Australia over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for SwiftPOS in Australia held steady at 880.
  • Across the 12 months ending September 2026, SwiftPOS’s share of searches among POS systems in Australia decreased from 10% to 8.9%.
  • Across the 12 months ending September 2026, SwiftPOS’s share of searches among POS systems in Australia peaked at 12.4% in February 2026 and was lowest at 7.8% in June 2026.

How did search popularity change for Australia POS systems in September 2026?

5 changes

  1. In September 2026, Shopify POS overtook Lightspeed to rank 2nd among POS systems in Australia, with 13.1% of the searches.

  2. In September 2026, Zeller overtook Abacus to rank 6th among POS systems in Australia, with 4.8% of the searches.

  3. In September 2026, Square lost share of searches among POS systems in Australia, from 57% to 54.4%.

  4. Estimated monthly branded searches for Abacus in Australia fell 18.8% over 12 measured months, from 480 to 390 in September 2026.

  5. Estimated monthly branded searches for Idealpos in Australia fell 18.6% over 12 measured months, from 590 to 480 in September 2026.

How are SwiftPOS’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using SwiftPOS’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • swiftpos

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How the Brand Demand Index is measured

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