---
title: "Trudon vs Voluspa: Which is searched more in the United States?"
description: "Is Trudon or Voluspa more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Candle brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/trudon-vs-voluspa"
publisher: "Brandwave"
---

# Trudon vs Voluspa: Which is searched more in the United States?

Is Trudon or Voluspa more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Candle brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Trudon and Voluspa
- **Competitive set**: Candle brands
- **Market**: United States
- **Month measured**: Sep 2026
- **Trudon Share of Search**: 1.4%
- **Voluspa Share of Search**: 3.1%

## Is Trudon or Voluspa more popular in search?

- In September 2026, Voluspa had more branded searches than Trudon among candle brands in the United States. Voluspa had about 18,100 branded searches, while Trudon had 8,100. Voluspa made up 3.1% of all candle brand searches we track, and Trudon accounted for 1.4%.
- Voluspa was ahead of Trudon in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Trudon’s share of searches among candle brands in the United States moved from 1.2% to 1.4%, and its estimated monthly branded searches held steady at 8.1K.
- Across the 12 months ending September 2026, Voluspa’s share of searches among candle brands in the United States moved from 2.6% to 3.1%, and its estimated monthly branded searches held steady at 18.1K.

## Top candle brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Voluspa was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Trudon was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Voluspa was listed before Trudon in three out of four answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Diptyque | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Voluspa | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Le Labo | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Yankee Candle | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Nest New York | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Bath & Body Works | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| P.F. Candle Co. | 7th | 2 of 3 | 1 of 2 | 3 of 5 |
| Trudon | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Capri Blue | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| Jo Malone | 10th | 1 of 3 | 0 of 2 | 1 of 5 |
| Boy Smells | 11th | 1 of 3 | 1 of 2 | 2 of 5 |
| Goose Creek | 12th | 0 of 3 | 2 of 2 | 2 of 5 |
| Otherland | 13th | 1 of 3 | 0 of 2 | 1 of 5 |
| Byredo | 14th | 1 of 3 | 0 of 2 | 1 of 5 |
| Paddywax | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Brooklyn Candle Studio | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Apotheke | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Homesick | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about candle brands

- Asked ChatGPT "Which candle brand should I buy?": 1. Voluspa, 2. Diptyque, 3. Yankee Candle, 4. P.F. Candle Co., 5. Bath & Body Works
- Asked ChatGPT "What are the best candle brands?": 1. Diptyque, 2. Jo Malone, 3. Voluspa, 4. Le Labo, 5. Nest New York, 6. Yankee Candle, 7. P.F. Candle Co., 8. Otherland, 9. Trudon, 10. Boy Smells, 11. Byredo
- Asked ChatGPT "What are the best smelling candles?": 1. Capri Blue, 2. Diptyque, 3. Nest New York, 4. Voluspa, 5. Le Labo, 6. Yankee Candle, 7. Bath & Body Works
- Searched Google, AI Overview "candles": 1. Bath & Body Works, 2. Goose Creek
- Searched Google, AI Overview "best candles": 1. Diptyque, 2. Trudon, 3. Le Labo, 4. Boy Smells, 5. Voluspa, 6. P.F. Candle Co., 7. Goose Creek

Not named in any answer: Paddywax, Brooklyn Candle Studio, Apotheke and Homesick.

Brands are listed in the order each answer named them. The answers were collected in United States on October 26, 2026.

## How did search popularity change for United States candle brands in September 2026?

- In September 2026, Voluspa overtook Jo Malone to rank 6th among candle brands in the United States, with 3.1% of the searches.

## Month by month

| Month | Trudon estimated searches | Trudon Share of Search | Trudon rank | Voluspa estimated searches | Voluspa Share of Search | Voluspa rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 1.2% | 13 | 18.1K | 2.6% | 6 |
| Nov 2025 | 12.1K | 1.1% | 12 | 27.1K | 2.6% | 7 |
| Dec 2025 | 14.8K | 1.1% | 12 | 27.1K | 1.9% | 7 |
| Jan 2026 | 8.1K | 1.3% | 12 | 18.1K | 3% | 7 |
| Feb 2026 | 8.1K | 1.7% | 11 | 12.1K | 2.5% | 7 |
| Mar 2026 | 8.1K | 1.8% | 12 | 12.1K | 2.7% | 7 |
| Apr 2026 | 6.6K | 1.5% | 12 | 12.1K | 2.8% | 8 |
| May 2026 | 8.1K | 1.8% | 10 | 14.8K | 3.3% | 7 |
| Jun 2026 | 6.6K | 1.5% | 12 | 12.1K | 2.8% | 6 |
| Jul 2026 | 8.1K | 1.8% | 11 | 12.1K | 2.6% | 6 |
| Aug 2026 | 9.9K | 1.7% | 10 | 14.8K | 2.5% | 7 |
| Sep 2026 | 8.1K | 1.4% | 10 | 18.1K | 3.1% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Trudon’s and Voluspa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Trudon**: Measured on the search term “trudon candle”.
- **Voluspa**: Measured on the search term “voluspa”.

- [Trudon profile](/demand/us/brands/trudon)
- [Voluspa profile](/demand/us/brands/voluspa)
- [All candle brands in the United States](/demand/us/categories/us-candle-brands): The set both shares are measured inside, 18 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Trudon or Voluspa more popular in search?

In September 2026, Voluspa had more branded searches than Trudon among candle brands in the United States. Voluspa had about 18,100 branded searches, while Trudon had 8,100. Voluspa made up 3.1% of all candle brand searches we track, and Trudon accounted for 1.4%.

## Cite this page

Brandwave. "Trudon vs Voluspa: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/trudon-vs-voluspa

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/trudon-vs-voluspa. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
