--- title: "The Cleaning Authority vs The Maids: Which is searched more in the United States?" description: "Is The Cleaning Authority or The Maids more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Maid services set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/the-cleaning-authority-vs-the-maids" publisher: "Brandwave" --- # The Cleaning Authority vs The Maids: Which is searched more in the United States? Is The Cleaning Authority or The Maids more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Maid services set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: The Cleaning Authority and The Maids - **Competitive set**: Maid services - **Market**: United States - **Month measured**: Sep 2026 - **The Cleaning Authority Share of Search**: 13.8% - **The Maids Share of Search**: 30.9% ## Is The Cleaning Authority or The Maids more popular in search? - In September 2026, The Maids had more branded searches than The Cleaning Authority among maid services in the United States. The Maids had about 49,500 branded searches, while The Cleaning Authority had 22,200. The Maids made up 30.9% of all maid service searches we track, and The Cleaning Authority accounted for 13.8%. - The Maids was ahead of The Cleaning Authority in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, The Cleaning Authority’s share of searches among maid services in the United States moved from 14.9% to 13.8%, and its estimated monthly branded searches moved from 27.1K to 22.2K. - Across the 12 months ending September 2026, The Maids’ share of searches among maid services in the United States moved from 27.2% to 30.9%, and its estimated monthly branded searches held steady at 49.5K. ## Top maid services in ChatGPT and Google AI Overviews In three ChatGPT questions, The Maids appeared in all three answers. The Cleaning Authority did not appear in any of the three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Merry Maids | 1st | 3 of 3 | 3 of 3 | | Molly Maid | 2nd | 3 of 3 | 3 of 3 | | The Maids | 3rd | 3 of 3 | 3 of 3 | | MaidPro | 4th | 1 of 3 | 1 of 3 | | The Cleaning Authority | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about maid services - Asked ChatGPT "Which maid service should I use in the US?": 1. Molly Maid, 2. The Maids, 3. Merry Maids - Asked ChatGPT "What are the best house cleaning companies in the US?": 1. Merry Maids, 2. The Maids, 3. Molly Maid, 4. MaidPro - Asked ChatGPT "What's the best maid service in the US for a recurring weekly clean?": 1. Merry Maids, 2. Molly Maid, 3. The Maids Not named in any answer: The Cleaning Authority. Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026. ## How did search popularity change for United States maid services in September 2026? - In September 2026, Molly Maid overtook The Maids to become the leader among maid services in the United States, with 30.9% of the searches. - In September 2026, The Cleaning Authority gained share of searches among maid services in the United States, from 13% to 13.8%. - In September 2026, The Maids lost share of searches among maid services in the United States, from 35.3% to 30.9%. ## Month by month | Month | The Cleaning Authority estimated searches | The Cleaning Authority Share of Search | The Cleaning Authority rank | The Maids estimated searches | The Maids Share of Search | The Maids rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 27.1K | 14.9% | 4 | 49.5K | 27.2% | 2 | | Nov 2025 | 22.2K | 14.7% | 4 | 40.5K | 26.8% | 2 | | Dec 2025 | 22.2K | 13% | 4 | 60.5K | 35.3% | 1 | | Jan 2026 | 22.2K | 12% | 4 | 74K | 40% | 1 | | Feb 2026 | 22.2K | 12.3% | 4 | 74K | 41.1% | 1 | | Mar 2026 | 27.1K | 15.1% | 4 | 60.5K | 33.8% | 1 | | Apr 2026 | 22.2K | 12.8% | 4 | 60.5K | 34.8% | 1 | | May 2026 | 22.2K | 13.8% | 4 | 49.5K | 30.9% | 2 | | Jun 2026 | 22.2K | 13.6% | 4 | 49.5K | 30.3% | 2 | | Jul 2026 | 22.2K | 13.8% | 4 | 49.5K | 30.9% | 2 | | Aug 2026 | 22.2K | 13% | 4 | 60.5K | 35.3% | 1 | | Sep 2026 | 22.2K | 13.8% | 4 | 49.5K | 30.9% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using The Cleaning Authority’s and The Maids’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **The Cleaning Authority**: Measured on the search term “the cleaning authority”. - **The Maids**: Measured on the search term “the maids”. - [The Cleaning Authority profile](/demand/us/brands/the-cleaning-authority) - [The Maids profile](/demand/us/brands/the-maids) - [All maid services in the United States](/demand/us/categories/us-maid-services): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is The Cleaning Authority or The Maids more popular in search? In September 2026, The Maids had more branded searches than The Cleaning Authority among maid services in the United States. The Maids had about 49,500 branded searches, while The Cleaning Authority had 22,200. The Maids made up 30.9% of all maid service searches we track, and The Cleaning Authority accounted for 13.8%. ## Cite this page Brandwave. "The Cleaning Authority vs The Maids: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/the-cleaning-authority-vs-the-maids This page is also available as HTML at https://gobrandwave.com/demand/us/compare/the-cleaning-authority-vs-the-maids. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.