--- title: "SunPower vs Tesla Solar: Which is searched more in the United States?" description: "Is SunPower or Tesla Solar more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Solar installers set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/sunpower-vs-tesla-solar" publisher: "Brandwave" --- # SunPower vs Tesla Solar: Which is searched more in the United States? Is SunPower or Tesla Solar more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Solar installers set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: SunPower and Tesla Solar - **Competitive set**: Solar installers - **Market**: United States - **Month measured**: Sep 2026 - **SunPower Share of Search**: 8.7% - **Tesla Solar Share of Search**: 13.4% ## Is SunPower or Tesla Solar more popular in search? - In September 2026, Tesla Solar had more branded searches than SunPower among solar installers in the United States. Tesla Solar had about 18,100 branded searches, while SunPower had 11,800. Tesla Solar made up 13.4% of all solar installer searches we track, and SunPower accounted for 8.7%. - The lead changed hands 2 times in the 12 months ending September 2026: SunPower took it in December 2025, Tesla Solar took it in February 2026. - Across the 12 months ending September 2026, SunPower’s share of searches among solar installers in the United States moved from 9.5% to 8.7%, and its estimated monthly branded searches moved from 14K to 11.8K. - Across the 12 months ending September 2026, Tesla Solar’s share of searches among solar installers in the United States moved from 15.1% to 13.4%, and its estimated monthly branded searches moved from 22.2K to 18.1K. ## Top solar installers in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, SunPower was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Tesla Solar was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Tesla Solar was listed before SunPower in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Sunrun | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | SunPower | 2nd | 1 of 3 | 1 of 1 | 2 of 4 | | Tesla Solar | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Palmetto | 4th | 1 of 3 | 1 of 1 | 2 of 4 | | Momentum Solar | 5th | 0 of 3 | 1 of 1 | 1 of 4 | | Trinity Solar | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Freedom Forever | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about solar installers - Asked ChatGPT "Which solar company should I use in the US?": 1. Sunrun - Asked ChatGPT "What are the best solar installers in the US?": 1. Sunrun, 2. Tesla Solar, 3. SunPower, 4. Palmetto - Asked ChatGPT "What's the best solar company in the US for solar panels with a battery?": 1. Sunrun, 2. Tesla Solar - Searched Google, AI Overview "best solar companies": 1. SunPower, 2. Palmetto, 3. Momentum Solar, 4. Sunrun Not named in any answer: Trinity Solar and Freedom Forever. Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026. ## How did search popularity change for United States solar installers in September 2026? - In September 2026, Tesla Solar lost share of searches among solar installers in the United States, from 14.8% to 13.4%. - Estimated monthly branded searches for SunPower in the United States fell 15.7% over 12 measured months, from 14K to 11.8K in September 2026. ## Month by month | Month | SunPower estimated searches | SunPower Share of Search | SunPower rank | Tesla Solar estimated searches | Tesla Solar Share of Search | Tesla Solar rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 14K | 9.5% | 5 | 22.2K | 15.1% | 2 | | Nov 2025 | 11.5K | 9.3% | 5 | 22.2K | 18% | 2 | | Dec 2025 | 35K | 25.1% | 2 | 14.8K | 10.6% | 4 | | Jan 2026 | 29.5K | 18.9% | 2 | 22.2K | 14.2% | 3 | | Feb 2026 | 14.5K | 11.6% | 5 | 18.1K | 14.5% | 2 | | Mar 2026 | 15K | 10.6% | 4 | 18.1K | 12.8% | 2 | | Apr 2026 | 15.7K | 9.3% | 5 | 18.1K | 10.7% | 3 | | May 2026 | 17.7K | 11.7% | 3 | 18.1K | 12% | 2 | | Jun 2026 | 15K | 10.1% | 3 | 18.1K | 12.2% | 2 | | Jul 2026 | 15K | 10.3% | 3 | 18.1K | 12.5% | 2 | | Aug 2026 | 12.8K | 8.5% | 4 | 22.2K | 14.8% | 2 | | Sep 2026 | 11.8K | 8.7% | 4 | 18.1K | 13.4% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using SunPower’s and Tesla Solar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **SunPower**: Measured on the search terms “sunpower” and “sunpower solar”, summed into one figure. - **Tesla Solar**: Measured on the search term “tesla solar”. - [SunPower profile](/demand/us/brands/sunpower) - [Tesla Solar profile](/demand/us/brands/tesla-solar) - [All solar installers in the United States](/demand/us/categories/us-solar-installers): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is SunPower or Tesla Solar more popular in search? In September 2026, Tesla Solar had more branded searches than SunPower among solar installers in the United States. Tesla Solar had about 18,100 branded searches, while SunPower had 11,800. Tesla Solar made up 13.4% of all solar installer searches we track, and SunPower accounted for 8.7%. ## Cite this page Brandwave. "SunPower vs Tesla Solar: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/sunpower-vs-tesla-solar This page is also available as HTML at https://gobrandwave.com/demand/us/compare/sunpower-vs-tesla-solar. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.