--- title: "Selly vs Tekion: Which is searched more in the United States?" description: "Is Selly or Tekion more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Car dealership CRMs set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/selly-automotive-vs-tekion" publisher: "Brandwave" --- # Selly vs Tekion: Which is searched more in the United States? Is Selly or Tekion more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Car dealership CRMs set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Selly and Tekion - **Competitive set**: Car dealership CRMs - **Market**: United States - **Month measured**: Sep 2026 - **Selly Share of Search**: 0.13% - **Tekion Share of Search**: 11.3% ## Is Selly or Tekion more popular in search? - In September 2026, Tekion had more branded searches than Selly among car dealership CRMs in the United States. Tekion had about 33,100 branded searches, while Selly had 390. Tekion made up 11.3% of all car dealership CRM searches we track, and Selly accounted for 0.13%. - Tekion was ahead of Selly in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Selly’s share of searches among car dealership CRMs in the United States moved from 0.14% to 0.13%, and its estimated monthly branded searches moved from 480 to 390. - Across the 12 months ending September 2026, Tekion’s share of searches among car dealership CRMs in the United States moved from 14% to 11.3%, and its estimated monthly branded searches moved from 49.5K to 33.1K. ## Top car dealership CRMs in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Selly was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Tekion was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Selly was listed before Tekion in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | VinSolutions | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | DriveCentric | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | DealerCenter | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | AutoRaptor | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Elead | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | DealerSocket | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Selly | 7th | 2 of 3 | 1 of 2 | 3 of 5 | | Tekion | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | DealerPeak | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about car dealership CRMs - Asked ChatGPT "Which car dealership CRM should I use in the US?": 1. VinSolutions, 2. DriveCentric, 3. Elead, 4. AutoRaptor, 5. DealerSocket, 6. DealerCenter - Asked ChatGPT "What are the best car dealership CRMs in the US?": 1. VinSolutions, 2. Elead, 3. DriveCentric, 4. DealerSocket, 5. AutoRaptor, 6. Tekion, 7. DealerCenter, 8. Selly - Asked ChatGPT "What's the best car dealership CRM in the US for an independent used car dealer?": 1. DealerCenter, 2. AutoRaptor, 3. Selly, 4. DriveCentric - Searched Google, AI Overview "car dealership crm": 1. DealerCenter, 2. DealerSocket - Searched Google, AI Overview "automotive crm": 1. VinSolutions, 2. DriveCentric, 3. Selly Not named in any answer: DealerPeak. Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026. ## How did search popularity change for United States car dealership CRMs in September 2026? - In September 2026, Tekion lost share of searches among car dealership CRMs in the United States, from 13% to 11.3%. - Estimated monthly branded searches for Selly in the United States fell 18.8% over 12 measured months, from 480 to 390 in September 2026. ## Month by month | Month | Selly estimated searches | Selly Share of Search | Selly rank | Tekion estimated searches | Tekion Share of Search | Tekion rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 480 | 0.14% | 8 | 49.5K | 14% | 5 | | Nov 2025 | 390 | 0.13% | 8 | 49.5K | 15.9% | 4 | | Dec 2025 | 480 | 0.14% | 8 | 49.5K | 14.4% | 4 | | Jan 2026 | 480 | 0.14% | 8 | 60.5K | 17.8% | 3 | | Feb 2026 | 480 | 0.15% | 8 | 60.5K | 19% | 3 | | Mar 2026 | 480 | 0.15% | 8 | 40.5K | 12.3% | 5 | | Apr 2026 | 480 | 0.17% | 8 | 27.1K | 9.4% | 5 | | May 2026 | 390 | 0.12% | 8 | 27.1K | 8.6% | 5 | | Jun 2026 | 390 | 0.13% | 8 | 33.1K | 10.9% | 5 | | Jul 2026 | 390 | 0.13% | 8 | 40.5K | 13% | 5 | | Aug 2026 | 480 | 0.15% | 8 | 40.5K | 13% | 5 | | Sep 2026 | 390 | 0.13% | 8 | 33.1K | 11.3% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Selly’s and Tekion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Selly**: Measured on the search term “selly automotive”. - **Tekion**: Measured on the search term “tekion”. - [Selly profile](/demand/us/brands/selly-automotive) - [Tekion profile](/demand/us/brands/tekion) - [All car dealership CRMs in the United States](/demand/us/categories/us-car-dealership-crm): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Selly or Tekion more popular in search? In September 2026, Tekion had more branded searches than Selly among car dealership CRMs in the United States. Tekion had about 33,100 branded searches, while Selly had 390. Tekion made up 11.3% of all car dealership CRM searches we track, and Selly accounted for 0.13%. ## Cite this page Brandwave. "Selly vs Tekion: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/selly-automotive-vs-tekion This page is also available as HTML at https://gobrandwave.com/demand/us/compare/selly-automotive-vs-tekion. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.