--- title: "Pearle Vision vs Warby Parker: Which is searched more in the United States?" description: "Is Pearle Vision or Warby Parker more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Optical retail chains set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/pearle-vision-vs-warby-parker" publisher: "Brandwave" --- # Pearle Vision vs Warby Parker: Which is searched more in the United States? Is Pearle Vision or Warby Parker more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Optical retail chains set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Pearle Vision and Warby Parker - **Competitive set**: Optical retail chains - **Market**: United States - **Month measured**: Sep 2026 - **Pearle Vision Share of Search**: 6.6% - **Warby Parker Share of Search**: 18% ## Is Pearle Vision or Warby Parker more popular in search? - In September 2026, Warby Parker had more branded searches than Pearle Vision among optical retail chains in the United States. Warby Parker had about 673,000 branded searches, while Pearle Vision had 246,000. Warby Parker made up 18% of all optical retail chain searches we track, and Pearle Vision accounted for 6.6%. - Warby Parker was ahead of Pearle Vision in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Pearle Vision’s share of searches among optical retail chains in the United States moved from 7.5% to 6.6%, and its estimated monthly branded searches moved from 301K to 246K. - Across the 12 months ending September 2026, Warby Parker’s share of searches among optical retail chains in the United States moved from 16.7% to 18%, and its estimated monthly branded searches held steady at 673K. ## Top optical retail chains in ChatGPT and Google AI Overviews In three ChatGPT questions, Warby Parker was mentioned in two out of three: in two of the three ChatGPT answers. Pearle Vision was mentioned in one out of three: in one of the three ChatGPT answers. Warby Parker was listed before Pearle Vision in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Costco | 1st | 3 of 3 | 3 of 3 | | America's Best Contacts & Eyeglasses | 2nd | 3 of 3 | 3 of 3 | | Warby Parker | 3rd | 2 of 3 | 2 of 3 | | LensCrafters | 4th | 2 of 3 | 2 of 3 | | Walmart | 5th | 3 of 3 | 3 of 3 | | Pearle Vision | 6th | 1 of 3 | 1 of 3 | | Visionworks | Not ranked | 0 of 3 | 0 of 3 | | Eyemart Express | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about optical retail chains - Asked ChatGPT "Where should I get an eye exam and glasses in the US?": 1. Costco, 2. Warby Parker, 3. America's Best Contacts & Eyeglasses, 4. LensCrafters, 5. Walmart - Asked ChatGPT "What are the best optical store chains in the US?": 1. Costco, 2. Warby Parker, 3. LensCrafters, 4. America's Best Contacts & Eyeglasses, 5. Pearle Vision, 6. Walmart - Asked ChatGPT "Which optical chain in the US has the cheapest glasses and eye exams?": 1. America's Best Contacts & Eyeglasses, 2. Walmart, 3. Costco Not named in any answer: Visionworks and Eyemart Express. Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026. ## How did search popularity change for United States optical retail chains in September 2026? - In September 2026, Eyemart Express overtook Pearle Vision to rank 5th among optical retail chains in the United States, with 6.6% of the searches. - In September 2026, Warby Parker gained share of searches among optical retail chains in the United States, from 16.4% to 18%. - In September 2026, Pearle Vision lost share of searches among optical retail chains in the United States, from 7.3% to 6.6%. ## Month by month | Month | Pearle Vision estimated searches | Pearle Vision Share of Search | Pearle Vision rank | Warby Parker estimated searches | Warby Parker Share of Search | Warby Parker rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 301K | 7.5% | 5 | 673K | 16.7% | 3 | | Nov 2025 | 301K | 7.1% | 5 | 673K | 16% | 3 | | Dec 2025 | 301K | 6.8% | 5 | 823K | 18.6% | 3 | | Jan 2026 | 301K | 6.3% | 5 | 823K | 17.3% | 3 | | Feb 2026 | 301K | 7.5% | 5 | 673K | 16.7% | 3 | | Mar 2026 | 301K | 6.4% | 5 | 823K | 17.6% | 3 | | Apr 2026 | 301K | 7.5% | 5 | 673K | 16.7% | 3 | | May 2026 | 246K | 6.4% | 5 | 673K | 17.6% | 3 | | Jun 2026 | 246K | 6.7% | 5 | 673K | 18.4% | 3 | | Jul 2026 | 246K | 6.3% | 6 | 673K | 17.3% | 3 | | Aug 2026 | 301K | 7.3% | 5 | 673K | 16.4% | 3 | | Sep 2026 | 246K | 6.6% | 6 | 673K | 18% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Pearle Vision’s and Warby Parker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Pearle Vision**: Measured on the search term “pearle vision”. - **Warby Parker**: Measured on the search term “warby parker”. - [Pearle Vision profile](/demand/us/brands/pearle-vision) - [Warby Parker profile](/demand/us/brands/warby-parker) - [All optical retail chains in the United States](/demand/us/categories/us-optical-retail-chains): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Pearle Vision or Warby Parker more popular in search? In September 2026, Warby Parker had more branded searches than Pearle Vision among optical retail chains in the United States. Warby Parker had about 673,000 branded searches, while Pearle Vision had 246,000. Warby Parker made up 18% of all optical retail chain searches we track, and Pearle Vision accounted for 6.6%. ## Cite this page Brandwave. "Pearle Vision vs Warby Parker: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/pearle-vision-vs-warby-parker This page is also available as HTML at https://gobrandwave.com/demand/us/compare/pearle-vision-vs-warby-parker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.