--- title: "Orangetheory Fitness vs [solidcore]: Which is searched more in the United States?" description: "Is Orangetheory Fitness or [solidcore] more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Boutique fitness studios set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/orangetheory-fitness-vs-solidcore" publisher: "Brandwave" --- # Orangetheory Fitness vs [solidcore]: Which is searched more in the United States? Is Orangetheory Fitness or [solidcore] more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Boutique fitness studios set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Orangetheory Fitness and [solidcore] - **Competitive set**: Boutique fitness studios - **Market**: United States - **Month measured**: Sep 2026 - **Orangetheory Fitness Share of Search**: 11.4% - **[solidcore] Share of Search**: 11.4% ## Is Orangetheory Fitness or [solidcore] more popular in search? - In September 2026, Orangetheory Fitness and [solidcore] were level in searches among boutique fitness studios in the United States, with an estimated 201K branded searches each, at 11.4% of the total each. - The lead changed hands 4 times in the 12 months ending September 2026: [solidcore] took it in December 2025, Orangetheory Fitness took it in February 2026, [solidcore] took it in May 2026, Orangetheory Fitness took it in August 2026. - Across the 12 months ending September 2026, Orangetheory Fitness’ share of searches among boutique fitness studios in the United States moved from 12.4% to 11.4%, and its estimated monthly branded searches moved from 246K to 201K. - Across the 12 months ending September 2026, [solidcore]’s share of searches among boutique fitness studios in the United States moved from 10.1% to 11.4%, and its estimated monthly branded searches held steady at 201K. ## Top boutique fitness studios in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, [solidcore] was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Orangetheory Fitness was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. [solidcore] was listed before Orangetheory Fitness in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | [solidcore] | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Barry's | 2nd | 2 of 3 | 1 of 1 | 3 of 4 | | Club Pilates | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Orangetheory Fitness | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | SoulCycle | 5th | 1 of 3 | 0 of 1 | 1 of 4 | | CorePower Yoga | 6th | 2 of 3 | 0 of 1 | 2 of 4 | | Rumble Boxing | 7th | 1 of 3 | 0 of 1 | 1 of 4 | | F45 Training | 8th | 2 of 3 | 0 of 1 | 2 of 4 | | Pure Barre | 9th | 1 of 3 | 0 of 1 | 1 of 4 | | Title Boxing Club | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | 9Round | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about boutique fitness studios - Asked ChatGPT "Which boutique fitness studio should I join in the US?": 1. Barry's, 2. [solidcore], 3. Orangetheory Fitness, 4. Club Pilates, 5. F45 Training, 6. CorePower Yoga - Asked ChatGPT "What are the best boutique fitness studios in the US?": 1. Barry's, 2. SoulCycle, 3. [solidcore], 4. Orangetheory Fitness, 5. Rumble Boxing, 6. CorePower Yoga, 7. Pure Barre, 8. F45 Training - Asked ChatGPT "Which boutique fitness chain in the US is best for Pilates?": 1. Club Pilates, 2. [solidcore] - Searched Google, AI Overview "boutique fitness": 1. Barry's Not named in any answer: Title Boxing Club and 9Round. Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026. ## How did search popularity change for United States boutique fitness studios in September 2026? - In September 2026, [solidcore] overtook Orangetheory Fitness to rank 3rd among boutique fitness studios in the United States, with 11.4% of the searches. - In September 2026, Orangetheory Fitness lost share of searches among boutique fitness studios in the United States, from 13.3% to 11.4%. ## Month by month | Month | Orangetheory Fitness estimated searches | Orangetheory Fitness Share of Search | Orangetheory Fitness rank | [solidcore] estimated searches | [solidcore] Share of Search | [solidcore] rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 246K | 12.4% | 3 | 201K | 10.1% | 4 | | Nov 2025 | 246K | 12.5% | 3 | 246K | 12.5% | 2 | | Dec 2025 | 301K | 13.4% | 3 | 368K | 16.4% | 2 | | Jan 2026 | 368K | 14.1% | 3 | 368K | 14.1% | 2 | | Feb 2026 | 301K | 14.7% | 2 | 246K | 12% | 4 | | Mar 2026 | 301K | 13.2% | 3 | 301K | 13.2% | 2 | | Apr 2026 | 246K | 12.6% | 4 | 246K | 12.6% | 3 | | May 2026 | 246K | 12.5% | 4 | 301K | 15.3% | 2 | | Jun 2026 | 246K | 12.8% | 4 | 246K | 12.8% | 3 | | Jul 2026 | 246K | 12.9% | 4 | 246K | 12.9% | 3 | | Aug 2026 | 246K | 13.3% | 3 | 201K | 10.8% | 4 | | Sep 2026 | 201K | 11.4% | 4 | 201K | 11.4% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Orangetheory Fitness’ and [solidcore]’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Orangetheory Fitness**: Measured on the search term “orangetheory”. - **[solidcore]**: Measured on the search term “solidcore”. - [Orangetheory Fitness profile](/demand/us/brands/orangetheory-fitness) - [[solidcore] profile](/demand/us/brands/solidcore) - [All boutique fitness studios in the United States](/demand/us/categories/us-boutique-fitness-studios): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Orangetheory Fitness or [solidcore] more popular in search? In September 2026, Orangetheory Fitness and [solidcore] were level in searches among boutique fitness studios in the United States, with an estimated 201K branded searches each, at 11.4% of the total each. ## Cite this page Brandwave. "Orangetheory Fitness vs [solidcore]: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/orangetheory-fitness-vs-solidcore This page is also available as HTML at https://gobrandwave.com/demand/us/compare/orangetheory-fitness-vs-solidcore. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.