---
title: "Optum vs Waystar: Which is searched more in United States?"
description: "Which is more popular in search, Optum or Waystar? Compare estimated monthly branded-search demand and Share of Search inside the Revenue cycle management platforms set in United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/optum-vs-waystar"
publisher: "Brandwave"
---

# Optum vs Waystar: Which is searched more in United States?

Which is more popular in search, Optum or Waystar? Compare estimated monthly branded-search demand and Share of Search inside the Revenue cycle management platforms set in United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Optum and Waystar
- **Competitive set**: Revenue cycle management platforms
- **Market**: United States
- **Month measured**: Sep 2026
- **Optum Share of Search**: 80%
- **Waystar Share of Search**: 16.1%

## Which is more popular in search, Optum or Waystar?

- In September 2026, Optum had more branded searches than Waystar among revenue cycle management platforms in United States. Optum was estimated to have 301K branded searches compared to Waystar’s 60.5K, and held an 80% Share of Search versus Waystar’s 16.1%.
- Optum was ahead of Waystar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Optum’s estimated Share of Search among revenue cycle management platforms in United States moved from 77.7% to 80%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 12 months ending September 2026, Waystar’s estimated Share of Search among revenue cycle management platforms in United States moved from 15.6% to 16.1%, and its estimated monthly branded searches moved from 74K to 60.5K.

## How did search popularity change for United States revenue cycle management platforms in September 2026?

- Estimated monthly branded searches for Waystar in United States fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
- Estimated monthly branded searches for Optum in United States fell 18.2% over 12 measured months, from 368K to 301K in September 2026.

## Month by month

| Month | Optum estimated searches | Optum Share of Search | Optum rank | Waystar estimated searches | Waystar Share of Search | Waystar rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 77.7% | 1 | 74K | 15.6% | 2 |
| Nov 2025 | 368K | 81% | 1 | 60.5K | 13.3% | 2 |
| Dec 2025 | 368K | 82.1% | 1 | 60.5K | 13.5% | 2 |
| Jan 2026 | 450K | 84.9% | 1 | 60.5K | 11.4% | 2 |
| Feb 2026 | 368K | 79.8% | 1 | 74K | 16% | 2 |
| Mar 2026 | 450K | 82.8% | 1 | 74K | 13.6% | 2 |
| Apr 2026 | 368K | 79.8% | 1 | 74K | 16.1% | 2 |
| May 2026 | 301K | 80.1% | 1 | 60.5K | 16.1% | 2 |
| Jun 2026 | 301K | 77% | 1 | 74K | 18.9% | 2 |
| Jul 2026 | 301K | 80.1% | 1 | 60.5K | 16.1% | 2 |
| Aug 2026 | 301K | 79.8% | 1 | 60.5K | 16% | 2 |
| Sep 2026 | 301K | 80% | 1 | 60.5K | 16.1% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Optum’s and Waystar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Optum**: Measured on the search term “optum”.
- **Waystar**: Measured on the search term “waystar”.

- [Optum profile](/demand/us/brands/optum)
- [Waystar profile](/demand/us/brands/waystar)
- [All revenue cycle management platforms in United States](/demand/us/categories/us-revenue-cycle-management-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Optum or Waystar?

In September 2026, Optum had more branded searches than Waystar among revenue cycle management platforms in United States. Optum was estimated to have 301K branded searches compared to Waystar’s 60.5K, and held an 80% Share of Search versus Waystar’s 16.1%.

## Cite this page

Brandwave. "Optum vs Waystar: Which is searched more in United States?". https://gobrandwave.com/demand/us/compare/optum-vs-waystar

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/optum-vs-waystar. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.