---
title: "Nexgrill vs Traeger: Which is searched more in the United States?"
description: "Is Nexgrill or Traeger more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Grill brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/nexgrill-vs-traeger"
publisher: "Brandwave"
---

# Nexgrill vs Traeger: Which is searched more in the United States?

Is Nexgrill or Traeger more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Grill brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Nexgrill and Traeger
- **Competitive set**: Grill brands
- **Market**: United States
- **Month measured**: Sep 2026
- **Nexgrill Share of Search**: 2.6%
- **Traeger Share of Search**: 24.2%

## Is Nexgrill or Traeger more popular in search?

- In September 2026, Traeger had more branded searches than Nexgrill among grill brands in the United States. Traeger had about 171,000 branded searches, while Nexgrill had 18,100. Traeger made up 24.2% of all grill brand searches we track, and Nexgrill accounted for 2.6%.
- Traeger was ahead of Nexgrill in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Nexgrill’s share of searches among grill brands in the United States moved from 2.2% to 2.6%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
- Across the 12 months ending September 2026, Traeger’s share of searches among grill brands in the United States moved from 22.2% to 24.2%, and its estimated monthly branded searches moved from 151K to 171K.

## Top grill brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Traeger was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Nexgrill did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Weber | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Traeger | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| Pit Boss | 3rd | 1 of 3 | 1 of 1 | 2 of 4 |
| Z Grills | 4th | 0 of 3 | 1 of 1 | 1 of 4 |
| Napoleon | 5th | 1 of 3 | 0 of 1 | 1 of 4 |
| Recteq | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Kamado Joe | 7th | 1 of 3 | 0 of 1 | 1 of 4 |
| Blackstone | 8th | 1 of 3 | 0 of 1 | 1 of 4 |
| Camp Chef | 9th | 1 of 3 | 0 of 1 | 1 of 4 |
| Big Green Egg | 10th | 1 of 3 | 0 of 1 | 1 of 4 |
| Nexgrill | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Char-Broil | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Char-Griller | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Oklahoma Joe's | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Masterbuilt | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about grill brands

- Asked ChatGPT "Which grill should I buy?": 1. Weber
- Asked ChatGPT "What are the best grill brands?": 1. Weber, 2. Napoleon, 3. Traeger, 4. Kamado Joe, 5. Blackstone, 6. Big Green Egg
- Asked ChatGPT "What is the best pellet grill?": 1. Weber, 2. Traeger, 3. Recteq, 4. Pit Boss, 5. Camp Chef
- Searched Google, AI Overview "pellet grill": 1. Z Grills, 2. Pit Boss, 3. Weber, 4. Traeger

Not named in any answer: Nexgrill, Char-Broil, Char-Griller, Oklahoma Joe's and Masterbuilt.

Brands are listed in the order each answer named them. The answers were collected in United States on October 26, 2026.

## How did search popularity change for United States grill brands in September 2026?

- In September 2026, Traeger lost share of searches among grill brands in the United States, from 26.9% to 24.2%.
- Estimated monthly branded searches for Nexgrill in the United States rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

## Month by month

| Month | Nexgrill estimated searches | Nexgrill Share of Search | Nexgrill rank | Traeger estimated searches | Traeger Share of Search | Traeger rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.8K | 2.2% | 10 | 151K | 22.2% | 2 |
| Nov 2025 | 14.8K | 1.6% | 11 | 270K | 28.7% | 1 |
| Dec 2025 | 14.8K | 1.7% | 10 | 220K | 25.3% | 1 |
| Jan 2026 | 12.1K | 2% | 9 | 135K | 22.4% | 3 |
| Feb 2026 | 14.8K | 2.5% | 9 | 135K | 22.4% | 3 |
| Mar 2026 | 27.1K | 3% | 7 | 165K | 18% | 3 |
| Apr 2026 | 33.1K | 3% | 7 | 201K | 18% | 3 |
| May 2026 | 40.5K | 2.7% | 7 | 270K | 17.7% | 3 |
| Jun 2026 | 40.5K | 2.8% | 7 | 275K | 19.3% | 3 |
| Jul 2026 | 33.1K | 2.9% | 7 | 239K | 21.2% | 3 |
| Aug 2026 | 22.2K | 2.5% | 8 | 239K | 26.9% | 1 |
| Sep 2026 | 18.1K | 2.6% | 8 | 171K | 24.2% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Nexgrill’s and Traeger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Nexgrill**: Measured on the search term “nexgrill”.
- **Traeger**: Measured on the search terms “traeger” and “traeger grill”, summed into one figure.

- [Nexgrill profile](/demand/us/brands/nexgrill)
- [Traeger profile](/demand/us/brands/traeger)
- [All grill brands in the United States](/demand/us/categories/us-grill-brands): The set both shares are measured inside, 15 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Nexgrill or Traeger more popular in search?

In September 2026, Traeger had more branded searches than Nexgrill among grill brands in the United States. Traeger had about 171,000 branded searches, while Nexgrill had 18,100. Traeger made up 24.2% of all grill brand searches we track, and Nexgrill accounted for 2.6%.

## Cite this page

Brandwave. "Nexgrill vs Traeger: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/nexgrill-vs-traeger

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/nexgrill-vs-traeger. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
