---
title: "Newman's Own vs Screamin’ Sicilian: Which is searched more in the United States?"
description: "Is Newman's Own or Screamin’ Sicilian more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Frozen pizza brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/newmans-own-vs-screamin-sicilian"
publisher: "Brandwave"
---

# Newman's Own vs Screamin’ Sicilian: Which is searched more in the United States?

Is Newman's Own or Screamin’ Sicilian more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Frozen pizza brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Newman's Own and Screamin’ Sicilian
- **Competitive set**: Frozen pizza brands
- **Market**: United States
- **Month measured**: Sep 2026
- **Newman's Own Share of Search**: 1.1%
- **Screamin’ Sicilian Share of Search**: 3.1%

## Is Newman's Own or Screamin’ Sicilian more popular in search?

- In September 2026, Screamin’ Sicilian had more branded searches than Newman's Own among frozen pizza brands in the United States. Screamin’ Sicilian had about 8,100 branded searches, while Newman's Own had 2,900. Screamin’ Sicilian made up 3.1% of all frozen pizza brand searches we track, and Newman's Own accounted for 1.1%.
- Screamin’ Sicilian was ahead of Newman's Own in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Newman's Own’s share of searches among frozen pizza brands in the United States moved from 1% to 1.1%, and its estimated monthly branded searches held steady at 2.9K.
- Across the 12 months ending September 2026, Screamin’ Sicilian’s share of searches among frozen pizza brands in the United States moved from 4.4% to 3.1%, and its estimated monthly branded searches moved from 12.1K to 8.1K.

## Top frozen pizza brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Screamin’ Sicilian was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Newman's Own was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Screamin’ Sicilian was listed before Newman's Own in three out of four answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Rao's | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Motor City Pizza Co. | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Red Baron | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Screamin’ Sicilian | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| DiGiorno | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Home Run Inn | 6th | 2 of 3 | 2 of 2 | 4 of 5 |
| Newman's Own | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Tombstone | 8th | 0 of 3 | 1 of 2 | 1 of 5 |
| Totino's | 9th | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about frozen pizza brands

- Asked ChatGPT "Which frozen pizza brand should I buy in the US?": 1. Rao's, 2. Motor City Pizza Co., 3. Home Run Inn, 4. Screamin’ Sicilian, 5. Red Baron
- Asked ChatGPT "What are the best frozen pizza brands in the US?": 1. Rao's, 2. Screamin’ Sicilian, 3. Red Baron, 4. DiGiorno, 5. Newman's Own, 6. Motor City Pizza Co., 7. Home Run Inn
- Asked ChatGPT "What's the best frozen pizza brand in the US for family dinner?": 1. DiGiorno, 2. Motor City Pizza Co., 3. Red Baron, 4. Screamin’ Sicilian
- Searched Google, AI Overview "frozen pizza brands": 1. Rao's, 2. Home Run Inn, 3. Newman's Own, 4. Screamin’ Sicilian, 5. DiGiorno, 6. Red Baron, 7. Tombstone, 8. Totino's
- Searched Google, AI Overview "best frozen pizza": 1. Rao's, 2. Motor City Pizza Co., 3. Red Baron, 4. Home Run Inn

Brands are listed in the order each answer named them. The answers were collected in United States on October 19, 2026.

## How did search popularity change for United States frozen pizza brands in September 2026?

- In September 2026, Screamin’ Sicilian overtook Rao's to rank 7th among frozen pizza brands in the United States, with 3.1% of the searches.

## Month by month

| Month | Newman's Own estimated searches | Newman's Own Share of Search | Newman's Own rank | Screamin’ Sicilian estimated searches | Screamin’ Sicilian Share of Search | Screamin’ Sicilian rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 1% | 9 | 12.1K | 4.4% | 8 |
| Nov 2025 | 1.9K | 0.76% | 9 | 9.9K | 4% | 8 |
| Dec 2025 | 2.4K | 0.9% | 9 | 9.9K | 3.7% | 8 |
| Jan 2026 | 3.6K | 1.1% | 9 | 12.1K | 3.8% | 8 |
| Feb 2026 | 2.9K | 1% | 9 | 12.1K | 4.4% | 7 |
| Mar 2026 | 3.6K | 1.4% | 9 | 12.1K | 4.9% | 6 |
| Apr 2026 | 2.9K | 1.1% | 9 | 9.9K | 3.7% | 7 |
| May 2026 | 2.9K | 1.2% | 9 | 8.1K | 3.3% | 7 |
| Jun 2026 | 2.9K | 1.2% | 9 | 8.1K | 3.3% | 7 |
| Jul 2026 | 3.6K | 1.3% | 9 | 9.9K | 3.6% | 7 |
| Aug 2026 | 3.6K | 1.1% | 9 | 8.1K | 2.6% | 8 |
| Sep 2026 | 2.9K | 1.1% | 9 | 8.1K | 3.1% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Newman's Own’s and Screamin’ Sicilian’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Newman's Own**: Measured on the search term “newmans own pizza”.
- **Screamin’ Sicilian**: Measured on the search term “screamin sicilian”.

- [Newman's Own profile](/demand/us/brands/newmans-own)
- [Screamin’ Sicilian profile](/demand/us/brands/screamin-sicilian)
- [All frozen pizza brands in the United States](/demand/us/categories/us-frozen-pizza-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Newman's Own or Screamin’ Sicilian more popular in search?

In September 2026, Screamin’ Sicilian had more branded searches than Newman's Own among frozen pizza brands in the United States. Screamin’ Sicilian had about 8,100 branded searches, while Newman's Own had 2,900. Screamin’ Sicilian made up 3.1% of all frozen pizza brand searches we track, and Newman's Own accounted for 1.1%.

## Cite this page

Brandwave. "Newman's Own vs Screamin’ Sicilian: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/newmans-own-vs-screamin-sicilian

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/newmans-own-vs-screamin-sicilian. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
