---
title: "McLaren vs Mitsubishi: Which is searched more in the United States?"
description: "Is McLaren or Mitsubishi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Car brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/mclaren-vs-mitsubishi"
publisher: "Brandwave"
---

# McLaren vs Mitsubishi: Which is searched more in the United States?

Is McLaren or Mitsubishi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Car brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: McLaren and Mitsubishi
- **Competitive set**: Car brands
- **Market**: United States
- **Month measured**: Sep 2026
- **McLaren Share of Search**: 0.55%
- **Mitsubishi Share of Search**: 0.48%

## Is McLaren or Mitsubishi more popular in search?

- In September 2026, McLaren had more branded searches than Mitsubishi among car brands in the United States. McLaren had about 368,000 branded searches, while Mitsubishi had 321,000. McLaren made up 0.55% of all car brand searches we track, and Mitsubishi accounted for 0.48%.
- The lead changed hands 2 times in the 12 months ending September 2026: Mitsubishi took it in January 2026, McLaren took it in September 2026.
- Across the 12 months ending September 2026, McLaren’s share of searches among car brands in the United States moved from 0.54% to 0.55%, and its estimated monthly branded searches held steady at 368K.
- Across the 12 months ending September 2026, Mitsubishi’s share of searches among car brands in the United States moved from 0.51% to 0.48%, and its estimated monthly branded searches moved from 350K to 321K.

## Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither McLaren nor Mitsubishi showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Honda | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Toyota | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Hyundai | 3rd | 1 of 3 | 2 of 2 | 3 of 5 |
| Subaru | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Ford | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| Lexus | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Kia | 7th | 0 of 3 | 2 of 2 | 2 of 5 |
| Buick | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Nissan | 9th | 0 of 3 | 1 of 2 | 1 of 5 |
| BMW | 10th | 0 of 3 | 1 of 2 | 1 of 5 |
| Mercedes-Benz | 11th | 0 of 3 | 1 of 2 | 1 of 5 |
| Volkswagen | 12th | 0 of 3 | 1 of 2 | 1 of 5 |
| Ferrari | 13th | 0 of 3 | 1 of 2 | 1 of 5 |
| Aston Martin | 14th | 0 of 3 | 1 of 2 | 1 of 5 |
| Tesla | 15th | 0 of 3 | 1 of 2 | 1 of 5 |
| Rivian | 16th | 0 of 3 | 1 of 2 | 1 of 5 |
| Lucid Motors | 17th | 0 of 3 | 1 of 2 | 1 of 5 |
| Chevrolet | 18th | 0 of 3 | 1 of 2 | 1 of 5 |
| Mazda | 19th | 1 of 3 | 1 of 2 | 2 of 5 |
| GMC | 20th | 0 of 3 | 1 of 2 | 1 of 5 |
| Cadillac | 21st | 0 of 3 | 1 of 2 | 1 of 5 |
| Lincoln | 22nd | 0 of 3 | 1 of 2 | 1 of 5 |
| Jeep | 23rd | 0 of 3 | 1 of 2 | 1 of 5 |
| Ram | 24th | 0 of 3 | 1 of 2 | 1 of 5 |
| Genesis | 25th | 0 of 3 | 2 of 2 | 2 of 5 |
| Dodge | 26th | 0 of 3 | 1 of 2 | 1 of 5 |
| Chrysler | 27th | 0 of 3 | 1 of 2 | 1 of 5 |
| Alfa Romeo | 28th | 0 of 3 | 1 of 2 | 1 of 5 |
| Maserati | 29th | 0 of 3 | 1 of 2 | 1 of 5 |
| Fiat | 30th | 0 of 3 | 1 of 2 | 1 of 5 |
| Acura | 31st | 0 of 3 | 1 of 2 | 1 of 5 |
| Audi | 32nd | 0 of 3 | 2 of 2 | 2 of 5 |
| Infiniti | 33rd | 0 of 3 | 1 of 2 | 1 of 5 |
| MINI | 34th | 0 of 3 | 1 of 2 | 1 of 5 |
| Rolls-Royce | 35th | 0 of 3 | 1 of 2 | 1 of 5 |
| Porsche | 36th | 0 of 3 | 1 of 2 | 1 of 5 |
| Bentley | 37th | 0 of 3 | 1 of 2 | 1 of 5 |
| Lamborghini | 38th | 0 of 3 | 1 of 2 | 1 of 5 |
| Land Rover | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Volvo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| McLaren | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Mitsubishi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Jaguar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Polestar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Lotus | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| VinFast | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about car brands

- Asked ChatGPT "Which car should I buy?": named none of the brands we track
- Asked ChatGPT "What are the most reliable car brands?": 1. Toyota, 2. Lexus, 3. Honda, 4. Subaru, 5. Buick, 6. Mazda
- Asked ChatGPT "What is the best family SUV to buy?": 1. Hyundai, 2. Honda, 3. Toyota
- Searched Google, AI Overview "car brands": 1. Ford, 2. Toyota, 3. Honda, 4. Hyundai, 5. Nissan, 6. Subaru, 7. BMW, 8. Mercedes-Benz, 9. Volkswagen, 10. Ferrari, 11. Aston Martin, 12. Tesla, 13. Rivian, 14. Lucid Motors, 15. Chevrolet, 16. Buick, 17. GMC, 18. Cadillac, 19. Lincoln, 20. Jeep, 21. Ram, 22. Dodge, 23. Chrysler, 24. Alfa Romeo, 25. Maserati, 26. Fiat, 27. Lexus, 28. Acura, 29. Kia, 30. Genesis, 31. Infiniti, 32. MINI, 33. Rolls-Royce, 34. Audi, 35. Porsche, 36. Bentley, 37. Lamborghini
- Searched Google, AI Overview "best suv": 1. Honda, 2. Toyota, 3. Kia, 4. Hyundai, 5. Subaru, 6. Mazda, 7. Ford, 8. Genesis, 9. Audi

Not named in any answer: Land Rover, Volvo, McLaren, Mitsubishi, Jaguar, Polestar, Lotus and VinFast.

Brands are listed in the order each answer named them. The answers were collected in United States on October 26, 2026.

## How did search popularity change for United States car brands in September 2026?

- In September 2026, McLaren rose from 39th to 33rd among car brands in the United States.
- In September 2026, Mitsubishi rose from 37th to 36th among car brands in the United States.

## Month by month

| Month | McLaren estimated searches | McLaren Share of Search | McLaren rank | Mitsubishi estimated searches | Mitsubishi Share of Search | Mitsubishi rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 0.54% | 34 | 350K | 0.51% | 36 |
| Nov 2025 | 368K | 0.57% | 34 | 318K | 0.49% | 35 |
| Dec 2025 | 368K | 0.55% | 34 | 322K | 0.48% | 36 |
| Jan 2026 | 301K | 0.43% | 39 | 373K | 0.54% | 34 |
| Feb 2026 | 301K | 0.46% | 37 | 318K | 0.48% | 35 |
| Mar 2026 | 368K | 0.49% | 37 | 386K | 0.52% | 35 |
| Apr 2026 | 368K | 0.51% | 38 | 384K | 0.53% | 36 |
| May 2026 | 368K | 0.5% | 38 | 386K | 0.53% | 35 |
| Jun 2026 | 301K | 0.45% | 38 | 342K | 0.51% | 34 |
| Jul 2026 | 301K | 0.45% | 37 | 322K | 0.48% | 34 |
| Aug 2026 | 301K | 0.42% | 39 | 322K | 0.45% | 37 |
| Sep 2026 | 368K | 0.55% | 33 | 321K | 0.48% | 36 |

## How each brand is measured

Brandwave collects information about searches that people make online using McLaren’s and Mitsubishi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **McLaren**: Measured on the search term “mclaren”.
- **Mitsubishi**: Measured on the search terms “mitsubishi cars”, “mitsubishi eclipse cross”, “mitsubishi mirage”, “mitsubishi motors”, “mitsubishi outlander” and “mitsubishi outlander sport”, summed into one figure.

- [McLaren profile](/demand/us/brands/mclaren)
- [Mitsubishi profile](/demand/us/brands/mitsubishi)
- [All car brands in the United States](/demand/us/categories/us-car-brands): The set both shares are measured inside, 46 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is McLaren or Mitsubishi more popular in search?

In September 2026, McLaren had more branded searches than Mitsubishi among car brands in the United States. McLaren had about 368,000 branded searches, while Mitsubishi had 321,000. McLaren made up 0.55% of all car brand searches we track, and Mitsubishi accounted for 0.48%.

## Cite this page

Brandwave. "McLaren vs Mitsubishi: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/mclaren-vs-mitsubishi

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/mclaren-vs-mitsubishi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.