---
title: "Jomashop vs Perfumania: Which is searched more in the United States?"
description: "Is Jomashop or Perfumania more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Perfume retailers set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/jomashop-vs-perfumania"
publisher: "Brandwave"
---

# Jomashop vs Perfumania: Which is searched more in the United States?

Is Jomashop or Perfumania more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Perfume retailers set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Jomashop and Perfumania
- **Competitive set**: Perfume retailers
- **Market**: United States
- **Month measured**: Sep 2026
- **Jomashop Share of Search**: 58.1%
- **Perfumania Share of Search**: 5.2%

## Is Jomashop or Perfumania more popular in search?

- In September 2026, Jomashop had more branded searches than Perfumania among perfume retailers in the United States. Jomashop had about 680,000 branded searches, while Perfumania had 60,500. Jomashop made up 58.1% of all perfume retailer searches we track, and Perfumania accounted for 5.2%.
- Jomashop was ahead of Perfumania in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Jomashop’s share of searches among perfume retailers in the United States moved from 52.3% to 58.1%, and its estimated monthly branded searches moved from 555K to 680K.
- Across the 12 months ending September 2026, Perfumania’s share of searches among perfume retailers in the United States moved from 5.7% to 5.2%, and its estimated monthly branded searches held steady at 60.5K.

## Top perfume retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jomashop was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Perfumania was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Jomashop was listed before Perfumania in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| FragranceNet | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| FragranceX | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Jomashop | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| FragranceBuy | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Perfumania | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Fragrance Outlet | 6th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about perfume retailers

- Asked ChatGPT "What's the best website for discount perfume?": 1. FragranceNet, 2. Jomashop, 3. FragranceX
- Asked ChatGPT "Is it safe to buy cologne from discount fragrance sites?": 1. FragranceNet, 2. FragranceX, 3. FragranceBuy
- Asked ChatGPT "Where can I buy authentic designer perfume for less?": 1. FragranceNet, 2. Jomashop, 3. FragranceBuy, 4. Fragrance Outlet, 5. Perfumania
- Searched Google, AI Overview "perfume store": named none of the brands we track
- Searched Google, AI Overview "discount perfume": 1. FragranceX, 2. FragranceNet, 3. Perfumania, 4. Jomashop

Brands are listed in the order each answer named them. The answers were collected in United States on October 28, 2026.

## How did search popularity change for United States perfume retailers in September 2026?

- Estimated monthly branded searches for Jomashop in the United States rose 22.4% over 12 measured months, from 555K to 680K in September 2026.

## Month by month

| Month | Jomashop estimated searches | Jomashop Share of Search | Jomashop rank | Perfumania estimated searches | Perfumania Share of Search | Perfumania rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 555K | 52.3% | 1 | 60.5K | 5.7% | 3 |
| Nov 2025 | 678K | 47.5% | 1 | 90.5K | 6.3% | 3 |
| Dec 2025 | 830K | 46.6% | 1 | 135K | 7.6% | 3 |
| Jan 2026 | 678K | 57.2% | 1 | 60.5K | 5.1% | 3 |
| Feb 2026 | 554K | 52.3% | 1 | 60.5K | 5.7% | 3 |
| Mar 2026 | 678K | 56.8% | 1 | 60.5K | 5.1% | 3 |
| Apr 2026 | 678K | 53.3% | 1 | 60.5K | 4.8% | 3 |
| May 2026 | 678K | 53.6% | 1 | 60.5K | 4.8% | 3 |
| Jun 2026 | 677K | 57.8% | 1 | 60.5K | 5.2% | 3 |
| Jul 2026 | 678K | 57.8% | 1 | 60.5K | 5.2% | 3 |
| Aug 2026 | 678K | 57.8% | 1 | 60.5K | 5.2% | 3 |
| Sep 2026 | 680K | 58.1% | 1 | 60.5K | 5.2% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Jomashop’s and Perfumania’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Jomashop**: Measured on the search terms “jomashop” and “jomashop perfume”, summed into one figure.
- **Perfumania**: Measured on the search term “perfumania”.

- [Jomashop profile](/demand/us/brands/jomashop)
- [Perfumania profile](/demand/us/brands/perfumania)
- [All perfume retailers in the United States](/demand/us/categories/us-perfume-retailers): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Jomashop or Perfumania more popular in search?

In September 2026, Jomashop had more branded searches than Perfumania among perfume retailers in the United States. Jomashop had about 680,000 branded searches, while Perfumania had 60,500. Jomashop made up 58.1% of all perfume retailer searches we track, and Perfumania accounted for 5.2%.

## Cite this page

Brandwave. "Jomashop vs Perfumania: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/jomashop-vs-perfumania

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/jomashop-vs-perfumania. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
