---
title: "Jiffy Lube vs Valvoline Instant Oil Change: Which is searched more in the United States?"
description: "Is Jiffy Lube or Valvoline Instant Oil Change more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Oil change chains set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/jiffy-lube-vs-valvoline-instant-oil-change"
publisher: "Brandwave"
---

# Jiffy Lube vs Valvoline Instant Oil Change: Which is searched more in the United States?

Is Jiffy Lube or Valvoline Instant Oil Change more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Oil change chains set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Jiffy Lube and Valvoline Instant Oil Change
- **Competitive set**: Oil change chains
- **Market**: United States
- **Month measured**: Sep 2026
- **Jiffy Lube Share of Search**: 23.9%
- **Valvoline Instant Oil Change Share of Search**: 39.4%

## Is Jiffy Lube or Valvoline Instant Oil Change more popular in search?

- In September 2026, Valvoline Instant Oil Change had more branded searches than Jiffy Lube among oil change chains in the United States. Valvoline Instant Oil Change had about 1.4 million branded searches, while Jiffy Lube had 823,000. Valvoline Instant Oil Change made up 39.4% of all oil change chain searches we track, and Jiffy Lube accounted for 23.9%.
- The lead changed hands 3 times in the 12 months ending September 2026: Valvoline Instant Oil Change took it in February 2026, Jiffy Lube took it in March 2026, Valvoline Instant Oil Change took it in April 2026.
- Across the 12 months ending September 2026, Jiffy Lube’s share of searches among oil change chains in the United States moved from 36.4% to 23.9%, and its estimated monthly branded searches moved from 1.5M to 823K.
- Across the 12 months ending September 2026, Valvoline Instant Oil Change’s share of searches among oil change chains in the United States moved from 32.9% to 39.4%, and its estimated monthly branded searches held steady at 1.4M.

## Top oil change chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Jiffy Lube and Valvoline Instant Oil Change showed up in all three answers. Valvoline Instant Oil Change was listed before Jiffy Lube in two of them.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Valvoline Instant Oil Change | 1st | 3 of 3 | 3 of 3 |
| Walmart | 2nd | 3 of 3 | 3 of 3 |
| Take 5 Oil Change | 3rd | 2 of 3 | 2 of 3 |
| Jiffy Lube | 4th | 3 of 3 | 3 of 3 |
| Grease Monkey | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about oil change chains

- Asked ChatGPT "Where should I get an oil change in the US?": 1. Valvoline Instant Oil Change, 2. Jiffy Lube, 3. Walmart
- Asked ChatGPT "What are the best oil change chains in the US?": 1. Valvoline Instant Oil Change, 2. Take 5 Oil Change, 3. Walmart, 4. Jiffy Lube
- Asked ChatGPT "What's the cheapest quick oil change chain in the US?": 1. Walmart, 2. Take 5 Oil Change, 3. Jiffy Lube, 4. Valvoline Instant Oil Change

Not named in any answer: Grease Monkey.

Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026.

## How did search popularity change for United States oil change chains in September 2026?

- In September 2026, Take 5 Oil Change overtook Jiffy Lube to rank 2nd among oil change chains in the United States, with 29.1% of the searches.
- In September 2026, Valvoline Instant Oil Change gained share of searches among oil change chains in the United States, from 38.6% to 39.4%.
- In September 2026, Jiffy Lube lost share of searches among oil change chains in the United States, from 27.1% to 23.9%.

## Month by month

| Month | Jiffy Lube estimated searches | Jiffy Lube Share of Search | Jiffy Lube rank | Valvoline Instant Oil Change estimated searches | Valvoline Instant Oil Change Share of Search | Valvoline Instant Oil Change rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.5M | 36.4% | 1 | 1.4M | 32.9% | 2 |
| Nov 2025 | 1.5M | 38.1% | 1 | 1.4M | 34.4% | 2 |
| Dec 2025 | 1.5M | 38.1% | 1 | 1.4M | 34.4% | 2 |
| Jan 2026 | 1.5M | 37.8% | 1 | 1.4M | 34.9% | 2 |
| Feb 2026 | 1.2M | 31.8% | 2 | 1.4M | 35.3% | 1 |
| Mar 2026 | 1.5M | 35.5% | 1 | 1.5M | 34.7% | 2 |
| Apr 2026 | 1.2M | 32.8% | 2 | 1.4M | 38.1% | 1 |
| May 2026 | 1.2M | 31.3% | 2 | 1.4M | 36.4% | 1 |
| Jun 2026 | 1M | 27.1% | 2 | 1.4M | 38.6% | 1 |
| Jul 2026 | 1M | 26.8% | 2 | 1.5M | 39.3% | 1 |
| Aug 2026 | 1M | 27.1% | 2 | 1.4M | 38.6% | 1 |
| Sep 2026 | 823K | 23.9% | 3 | 1.4M | 39.4% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Jiffy Lube’s and Valvoline Instant Oil Change’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Jiffy Lube**: Measured on the search term “jiffy lube”.
- **Valvoline Instant Oil Change**: Measured on the search terms “valvoline instant oil change” and “valvoline oil change”, summed into one figure.

- [Jiffy Lube profile](/demand/us/brands/jiffy-lube)
- [Valvoline Instant Oil Change profile](/demand/us/brands/valvoline-instant-oil-change)
- [All oil change chains in the United States](/demand/us/categories/us-oil-change-chains): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Jiffy Lube or Valvoline Instant Oil Change more popular in search?

In September 2026, Valvoline Instant Oil Change had more branded searches than Jiffy Lube among oil change chains in the United States. Valvoline Instant Oil Change had about 1.4 million branded searches, while Jiffy Lube had 823,000. Valvoline Instant Oil Change made up 39.4% of all oil change chain searches we track, and Jiffy Lube accounted for 23.9%.

## Cite this page

Brandwave. "Jiffy Lube vs Valvoline Instant Oil Change: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/jiffy-lube-vs-valvoline-instant-oil-change

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/jiffy-lube-vs-valvoline-instant-oil-change. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
