---
title: "Indeed vs LinkedIn: Which is searched more in United States?"
description: "Which is more popular in search, Indeed or LinkedIn? Compare estimated monthly branded-search demand and Share of Search inside the Job boards set in United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/indeed-vs-linkedin"
publisher: "Brandwave"
---

# Indeed vs LinkedIn: Which is searched more in United States?

Which is more popular in search, Indeed or LinkedIn? Compare estimated monthly branded-search demand and Share of Search inside the Job boards set in United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Indeed and LinkedIn
- **Competitive set**: Job boards
- **Market**: United States
- **Month measured**: Sep 2026
- **Indeed Share of Search**: 52%
- **LinkedIn Share of Search**: 42.4%

## Which is more popular in search, Indeed or LinkedIn?

- In September 2026, Indeed had more branded searches than LinkedIn among job boards in United States. Indeed was estimated to have 13.6M branded searches compared to LinkedIn’s 11.1M, and held a 52% Share of Search versus LinkedIn’s 42.4%.
- Indeed was ahead of LinkedIn in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Indeed’s estimated Share of Search among job boards in United States moved from 51.9% to 52%, and its estimated monthly branded searches held steady at 13.6M.
- Across the 12 months ending September 2026, LinkedIn’s estimated Share of Search among job boards in United States held steady at 42.4%, and its estimated monthly branded searches held steady at 11.1M.

## How did search popularity change for United States job boards in September 2026?

Neither Indeed nor LinkedIn moved beyond provider rounding among job boards in Sep 2026.

## Month by month

| Month | Indeed estimated searches | Indeed Share of Search | Indeed rank | LinkedIn estimated searches | LinkedIn Share of Search | LinkedIn rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 13.6M | 51.9% | 1 | 11.1M | 42.4% | 2 |
| Nov 2025 | 13.6M | 56.8% | 1 | 9.1M | 38.1% | 2 |
| Dec 2025 | 11.1M | 51.7% | 1 | 9.1M | 42.6% | 2 |
| Jan 2026 | 13.6M | 51.6% | 1 | 11.1M | 42.1% | 2 |
| Feb 2026 | 13.6M | 52.2% | 1 | 11.1M | 42.6% | 2 |
| Mar 2026 | 13.6M | 51.6% | 1 | 11.1M | 42.1% | 2 |
| Apr 2026 | 13.6M | 51.8% | 1 | 11.1M | 42.3% | 2 |
| May 2026 | 13.6M | 52.2% | 1 | 11.1M | 42.6% | 2 |
| Jun 2026 | 13.6M | 52.4% | 1 | 11.1M | 42.7% | 2 |
| Jul 2026 | 13.6M | 52.4% | 1 | 11.1M | 42.7% | 2 |
| Aug 2026 | 13.6M | 51.8% | 1 | 11.1M | 42.3% | 2 |
| Sep 2026 | 13.6M | 52% | 1 | 11.1M | 42.4% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Indeed’s and LinkedIn’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Indeed**: Measured on the search term “indeed”.
- **LinkedIn**: Measured on the search term “linkedin”.

- [Indeed profile](/demand/us/brands/indeed)
- [LinkedIn profile](/demand/us/brands/linkedin)
- [All job boards in United States](/demand/us/categories/us-job-boards): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Indeed or LinkedIn?

In September 2026, Indeed had more branded searches than LinkedIn among job boards in United States. Indeed was estimated to have 13.6M branded searches compared to LinkedIn’s 11.1M, and held a 52% Share of Search versus LinkedIn’s 42.4%.

## Cite this page

Brandwave. "Indeed vs LinkedIn: Which is searched more in United States?". https://gobrandwave.com/demand/us/compare/indeed-vs-linkedin

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/indeed-vs-linkedin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
