---
title: "Hiya vs Llama Naturals: Which is searched more in the United States?"
description: "Is Hiya or Llama Naturals more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kids' vitamin brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/hiya-health-vs-llama-naturals"
publisher: "Brandwave"
---

# Hiya vs Llama Naturals: Which is searched more in the United States?

Is Hiya or Llama Naturals more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kids' vitamin brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hiya and Llama Naturals
- **Competitive set**: Kids' vitamin brands
- **Market**: United States
- **Month measured**: Sep 2026
- **Hiya Share of Search**: 20%
- **Llama Naturals Share of Search**: 1.4%

## Is Hiya or Llama Naturals more popular in search?

- In September 2026, Hiya had more branded searches than Llama Naturals among kids' vitamin brands in the United States. Hiya had about 40,500 branded searches, while Llama Naturals had 2,900. Hiya made up 20% of all kids' vitamin brand searches we track, and Llama Naturals accounted for 1.4%.
- Hiya was ahead of Llama Naturals in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hiya’s share of searches among kids' vitamin brands in the United States moved from 16.3% to 20%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
- Across the 12 months ending September 2026, Llama Naturals’ share of searches among kids' vitamin brands in the United States moved from 1.2% to 1.4%, and its estimated monthly branded searches moved from 2.4K to 2.9K.

## Top kids' vitamin brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hiya was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Llama Naturals did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| SmartyPants | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Hiya | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Renzo's | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| L'il Critters | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Flintstones | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| MaryRuth's | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Zarbee's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Llama Naturals | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about kids' vitamin brands

- Asked ChatGPT "Which kids' vitamin brand should I buy in the US?": 1. SmartyPants, 2. L'il Critters, 3. Renzo's
- Asked ChatGPT "What are the best kids' vitamin brands in the US?": 1. Hiya, 2. SmartyPants, 3. Renzo's, 4. Flintstones, 5. MaryRuth's
- Asked ChatGPT "What's the best kids' multivitamin in the US for picky eaters?": 1. Renzo's, 2. SmartyPants, 3. Hiya
- Searched Google, AI Overview "childrens multivitamin": 1. Hiya
- Searched Google, AI Overview "best kids vitamins": 1. Hiya, 2. SmartyPants, 3. Renzo's

Not named in any answer: Zarbee's and Llama Naturals.

Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026.

## How did search popularity change for United States kids' vitamin brands in September 2026?

- Estimated monthly branded searches for Hiya in the United States rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.
- Estimated monthly branded searches for Llama Naturals in the United States rose 20.8% over 12 measured months, from 2.4K to 2.9K in September 2026.

## Month by month

| Month | Hiya estimated searches | Hiya Share of Search | Hiya rank | Llama Naturals estimated searches | Llama Naturals Share of Search | Llama Naturals rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 16.3% | 3 | 2.4K | 1.2% | 6 |
| Nov 2025 | 33.1K | 14.6% | 3 | 2.9K | 1.3% | 6 |
| Dec 2025 | 33.1K | 15.2% | 3 | 2.4K | 1.1% | 6 |
| Jan 2026 | 40.5K | 15.2% | 3 | 4.4K | 1.7% | 6 |
| Feb 2026 | 33.1K | 14% | 3 | 2.9K | 1.2% | 6 |
| Mar 2026 | 33.1K | 15.4% | 3 | 2.9K | 1.3% | 6 |
| Apr 2026 | 33.1K | 16.7% | 3 | 2.4K | 1.2% | 6 |
| May 2026 | 27.1K | 14.4% | 3 | 2.4K | 1.3% | 6 |
| Jun 2026 | 27.1K | 17% | 3 | 2.4K | 1.5% | 6 |
| Jul 2026 | 33.1K | 19% | 3 | 2.4K | 1.4% | 6 |
| Aug 2026 | 40.5K | 20.4% | 3 | 2.9K | 1.5% | 6 |
| Sep 2026 | 40.5K | 20% | 3 | 2.9K | 1.4% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hiya’s and Llama Naturals’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hiya**: Measured on the search term “hiya vitamins”.
- **Llama Naturals**: Measured on the search term “llama naturals”.

- [Hiya profile](/demand/us/brands/hiya-health)
- [Llama Naturals profile](/demand/us/brands/llama-naturals)
- [All kids' vitamin brands in the United States](/demand/us/categories/us-kids-vitamin-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Hiya or Llama Naturals more popular in search?

In September 2026, Hiya had more branded searches than Llama Naturals among kids' vitamin brands in the United States. Hiya had about 40,500 branded searches, while Llama Naturals had 2,900. Hiya made up 20% of all kids' vitamin brand searches we track, and Llama Naturals accounted for 1.4%.

## Cite this page

Brandwave. "Hiya vs Llama Naturals: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/hiya-health-vs-llama-naturals

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/hiya-health-vs-llama-naturals. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
