--- title: "Gleim vs Universal CPA Review: Which is searched more in the United States?" description: "Is Gleim or Universal CPA Review more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the CPA review courses set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/gleim-vs-universal-cpa-review" publisher: "Brandwave" --- # Gleim vs Universal CPA Review: Which is searched more in the United States? Is Gleim or Universal CPA Review more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the CPA review courses set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Gleim and Universal CPA Review - **Competitive set**: CPA review courses - **Market**: United States - **Month measured**: Sep 2026 - **Gleim Share of Search**: 4.8% - **Universal CPA Review Share of Search**: 2.1% ## Is Gleim or Universal CPA Review more popular in search? - In September 2026, Gleim had more branded searches than Universal CPA Review among CPA review courses in the United States. Gleim had about 1,600 branded searches, while Universal CPA Review had 720. Gleim made up 4.8% of all CPA review course searches we track, and Universal CPA Review accounted for 2.1%. - Gleim was ahead of Universal CPA Review in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Gleim’s share of searches among CPA review courses in the United States moved from 5.3% to 4.8%, and its estimated monthly branded searches held steady at 1.6K. - Across the 12 months ending September 2026, Universal CPA Review’s share of searches among CPA review courses in the United States moved from 2.9% to 2.1%, and its estimated monthly branded searches moved from 880 to 720. ## Top CPA review courses in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Gleim appeared in all five answers. Universal CPA Review was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Gleim was listed before Universal CPA Review in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Becker | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | UWorld | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Gleim | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | NINJA CPA Review | 4th | 3 of 3 | 2 of 2 | 5 of 5 | | Surgent | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | Universal CPA Review | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Wiley CPAexcel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Maxwell CPA Review | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about CPA review courses - Asked ChatGPT "What's the best CPA review course?": 1. Becker, 2. UWorld, 3. Gleim, 4. NINJA CPA Review - Asked ChatGPT "Which CPA review course is best for working full time?": 1. Becker, 2. UWorld, 3. Gleim, 4. NINJA CPA Review - Asked ChatGPT "What's the cheapest way to study for the CPA exam?": 1. NINJA CPA Review, 2. Gleim, 3. Becker - Searched Google, AI Overview "cpa review course": 1. Becker, 2. UWorld, 3. Gleim, 4. Surgent, 5. Universal CPA Review, 6. NINJA CPA Review - Searched Google, AI Overview "cpa exam prep": 1. Becker, 2. UWorld, 3. Gleim, 4. Surgent, 5. Universal CPA Review, 6. NINJA CPA Review Not named in any answer: Wiley CPAexcel and Maxwell CPA Review. Brands are listed in the order each answer named them. The answers were collected in United States on October 28, 2026. ## How did search popularity change for United States CPA review courses in September 2026? - In September 2026, Gleim gained share of searches among CPA review courses in the United States, from 3.8% to 4.8%. - Estimated monthly branded searches for Universal CPA Review in the United States fell 18.2% over 12 measured months, from 880 to 720 in September 2026. ## Month by month | Month | Gleim estimated searches | Gleim Share of Search | Gleim rank | Universal CPA Review estimated searches | Universal CPA Review Share of Search | Universal CPA Review rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.6K | 5.3% | 4 | 880 | 2.9% | 6 | | Nov 2025 | 1.6K | 5.2% | 4 | 880 | 2.9% | 6 | | Dec 2025 | 1.6K | 5.4% | 4 | 880 | 3% | 6 | | Jan 2026 | 1.6K | 4.6% | 4 | 880 | 2.5% | 6 | | Feb 2026 | 1.3K | 5.4% | 4 | 880 | 3.7% | 6 | | Mar 2026 | 1.3K | 4.6% | 4 | 720 | 2.6% | 6 | | Apr 2026 | 1.3K | 4.4% | 4 | 880 | 2.9% | 6 | | May 2026 | 1.6K | 4.7% | 4 | 880 | 2.6% | 6 | | Jun 2026 | 1.3K | 3.8% | 4 | 880 | 2.6% | 6 | | Jul 2026 | 1K | 3% | 4 | 880 | 2.6% | 6 | | Aug 2026 | 1.3K | 3.8% | 4 | 720 | 2.1% | 6 | | Sep 2026 | 1.6K | 4.8% | 4 | 720 | 2.1% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Gleim’s and Universal CPA Review’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Gleim**: Measured on the search term “gleim cpa”. - **Universal CPA Review**: Measured on the search term “universal cpa”. - [Gleim profile](/demand/us/brands/gleim) - [Universal CPA Review profile](/demand/us/brands/universal-cpa-review) - [All CPA review courses in the United States](/demand/us/categories/us-cpa-review-courses): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Gleim or Universal CPA Review more popular in search? In September 2026, Gleim had more branded searches than Universal CPA Review among CPA review courses in the United States. Gleim had about 1,600 branded searches, while Universal CPA Review had 720. Gleim made up 4.8% of all CPA review course searches we track, and Universal CPA Review accounted for 2.1%. ## Cite this page Brandwave. "Gleim vs Universal CPA Review: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/gleim-vs-universal-cpa-review This page is also available as HTML at https://gobrandwave.com/demand/us/compare/gleim-vs-universal-cpa-review. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.