--- title: "Gleim vs Surgent: Which is searched more in the United States?" description: "Is Gleim or Surgent more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the CPA review courses set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/gleim-vs-surgent" publisher: "Brandwave" --- # Gleim vs Surgent: Which is searched more in the United States? Is Gleim or Surgent more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the CPA review courses set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Gleim and Surgent - **Competitive set**: CPA review courses - **Market**: United States - **Month measured**: Sep 2026 - **Gleim Share of Search**: 4.8% - **Surgent Share of Search**: 3% ## Is Gleim or Surgent more popular in search? - In September 2026, Gleim had more branded searches than Surgent among CPA review courses in the United States. Gleim had about 1,600 branded searches, while Surgent had 1,000. Gleim made up 4.8% of all CPA review course searches we track, and Surgent accounted for 3%. - Gleim was ahead of Surgent in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Gleim’s share of searches among CPA review courses in the United States moved from 5.3% to 4.8%, and its estimated monthly branded searches held steady at 1.6K. - Across the 12 months ending September 2026, Surgent’s share of searches among CPA review courses in the United States moved from 4.3% to 3%, and its estimated monthly branded searches moved from 1.3K to 1K. ## Top CPA review courses in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Gleim appeared in all five answers. Surgent was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Gleim was listed before Surgent in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Becker | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | UWorld | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Gleim | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | NINJA CPA Review | 4th | 3 of 3 | 2 of 2 | 5 of 5 | | Surgent | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | Universal CPA Review | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Wiley CPAexcel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Maxwell CPA Review | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about CPA review courses - Asked ChatGPT "What's the best CPA review course?": 1. Becker, 2. UWorld, 3. Gleim, 4. NINJA CPA Review - Asked ChatGPT "Which CPA review course is best for working full time?": 1. Becker, 2. UWorld, 3. Gleim, 4. NINJA CPA Review - Asked ChatGPT "What's the cheapest way to study for the CPA exam?": 1. NINJA CPA Review, 2. Gleim, 3. Becker - Searched Google, AI Overview "cpa review course": 1. Becker, 2. UWorld, 3. Gleim, 4. Surgent, 5. Universal CPA Review, 6. NINJA CPA Review - Searched Google, AI Overview "cpa exam prep": 1. Becker, 2. UWorld, 3. Gleim, 4. Surgent, 5. Universal CPA Review, 6. NINJA CPA Review Not named in any answer: Wiley CPAexcel and Maxwell CPA Review. Brands are listed in the order each answer named them. The answers were collected in United States on October 28, 2026. ## How did search popularity change for United States CPA review courses in September 2026? - In September 2026, Gleim gained share of searches among CPA review courses in the United States, from 3.8% to 4.8%. - In September 2026, Surgent lost share of searches among CPA review courses in the United States, from 3.8% to 3%. ## Month by month | Month | Gleim estimated searches | Gleim Share of Search | Gleim rank | Surgent estimated searches | Surgent Share of Search | Surgent rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.6K | 5.3% | 4 | 1.3K | 4.3% | 5 | | Nov 2025 | 1.6K | 5.2% | 4 | 1.6K | 5.2% | 5 | | Dec 2025 | 1.6K | 5.4% | 4 | 1.6K | 5.4% | 5 | | Jan 2026 | 1.6K | 4.6% | 4 | 1.3K | 3.8% | 5 | | Feb 2026 | 1.3K | 5.4% | 4 | 880 | 3.7% | 5 | | Mar 2026 | 1.3K | 4.6% | 4 | 880 | 3.1% | 5 | | Apr 2026 | 1.3K | 4.4% | 4 | 1.3K | 4.4% | 5 | | May 2026 | 1.6K | 4.7% | 4 | 1.3K | 3.8% | 5 | | Jun 2026 | 1.3K | 3.8% | 4 | 1.3K | 3.8% | 5 | | Jul 2026 | 1K | 3% | 4 | 1K | 3% | 5 | | Aug 2026 | 1.3K | 3.8% | 4 | 1.3K | 3.8% | 5 | | Sep 2026 | 1.6K | 4.8% | 4 | 1K | 3% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Gleim’s and Surgent’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Gleim**: Measured on the search term “gleim cpa”. - **Surgent**: Measured on the search term “surgent cpa”. - [Gleim profile](/demand/us/brands/gleim) - [Surgent profile](/demand/us/brands/surgent) - [All CPA review courses in the United States](/demand/us/categories/us-cpa-review-courses): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Gleim or Surgent more popular in search? In September 2026, Gleim had more branded searches than Surgent among CPA review courses in the United States. Gleim had about 1,600 branded searches, while Surgent had 1,000. Gleim made up 4.8% of all CPA review course searches we track, and Surgent accounted for 3%. ## Cite this page Brandwave. "Gleim vs Surgent: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/gleim-vs-surgent This page is also available as HTML at https://gobrandwave.com/demand/us/compare/gleim-vs-surgent. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.