--- title: "Fundbox vs OnDeck: Which is more popular in the United States?" description: "Is Fundbox or OnDeck more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Small business lenders set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/fundbox-vs-ondeck" publisher: "Brandwave" --- # Fundbox vs OnDeck: Which is more popular in the United States? Is Fundbox or OnDeck more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Small business lenders set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fundbox and OnDeck - **Competitive set**: Small business lenders - **Market**: United States - **Month measured**: Oct 2026 - **Fundbox Share of Search**: 6.3% - **OnDeck Share of Search**: 20.5% ## Is Fundbox or OnDeck more popular in search? - In October 2026, OnDeck had more branded searches than Fundbox among small business lenders in the United States. OnDeck had about 33,100 branded searches, while Fundbox had 10,200. OnDeck made up 20.5% of all small business lender searches we track, and Fundbox accounted for 6.3%. - OnDeck was ahead of Fundbox in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Fundbox’s share of searches among small business lenders in the United States moved from 7.1% to 6.3%, and its estimated monthly branded searches held steady at 10.2K. - Across the 12 months ending October 2026, OnDeck’s share of searches among small business lenders in the United States moved from 19% to 20.5%, and its estimated monthly branded searches moved from 27.1K to 33.1K. ## Top small business lenders in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Fundbox was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. OnDeck was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fundbox was listed before OnDeck in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bluevine | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Fundbox | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Lendio | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Credibly | 3rd | 0 of 3 | 1 of 2 | 1 of 5 | | OnDeck | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Headway Capital | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Fora Financial | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Kapitus | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | National Funding | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Rapid Finance | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Biz2Credit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Kabbage | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about small business lenders - Asked ChatGPT "What's the best place to get a small business loan online?": 1. Bluevine, 2. Fundbox, 3. Lendio, 4. OnDeck - Asked ChatGPT "Which online lenders are best for a small business line of credit?": 1. Bluevine, 2. Fundbox, 3. Headway Capital, 4. OnDeck - Asked ChatGPT "What's the best lender in the US for small business working capital?": 1. Bluevine, 2. Fundbox - Searched Google, AI Overview "small business loans": 1. Bluevine, 2. Fundbox - Searched Google, AI Overview "online business loans": 1. Credibly, 2. Lendio Not named in any answer: Fora Financial, Kapitus, National Funding, Rapid Finance, Biz2Credit and Kabbage. Brands are listed in the order each answer named them. The answers were collected in United States on October 28, 2026. ## How did search popularity change for United States small business lenders in October 2026? - Estimated monthly branded searches for OnDeck in the United States rose 22.1% over 12 measured months, from 27.1K to 33.1K in October 2026. ## How has branded search for Fundbox and OnDeck changed in the United States over the last 12 months? | Month | Fundbox estimated searches | Fundbox Share of Search | Fundbox rank | OnDeck estimated searches | OnDeck Share of Search | OnDeck rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 10.2K | 7.1% | 3 | 27.1K | 19% | 2 | | Dec 2025 | 12.4K | 7.9% | 3 | 33.1K | 21.1% | 2 | | Jan 2026 | 12.4K | 7.6% | 3 | 33.1K | 20.4% | 2 | | Feb 2026 | 12.4K | 7.8% | 3 | 33.1K | 20.9% | 2 | | Mar 2026 | 12.4K | 6.5% | 3 | 33.1K | 17.4% | 2 | | Apr 2026 | 12.4K | 6.5% | 3 | 33.1K | 17.4% | 2 | | May 2026 | 12.4K | 7.4% | 3 | 33.1K | 19.6% | 2 | | Jun 2026 | 10.2K | 6.2% | 3 | 33.1K | 20.2% | 2 | | Jul 2026 | 12.4K | 7.5% | 3 | 33.1K | 20% | 2 | | Aug 2026 | 10.2K | 6.3% | 3 | 33.1K | 20.5% | 2 | | Sep 2026 | 10.2K | 6.5% | 3 | 33.1K | 21% | 2 | | Oct 2026 | 10.2K | 6.3% | 3 | 33.1K | 20.5% | 2 | ## How are Fundbox’s and OnDeck’s branded searches counted? Brandwave collects information about searches that people make online using Fundbox’s and OnDeck’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fundbox**: Measured on the search terms “fundbox” and “fundbox loan”, summed into one figure. - **OnDeck**: Measured on the search term “ondeck”. - [Fundbox profile](/demand/us/brands/fundbox) - [OnDeck profile](/demand/us/brands/ondeck) - [All small business lenders in the United States](/demand/us/categories/us-lending-platforms): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Fundbox or OnDeck more popular in search? In October 2026, OnDeck had more branded searches than Fundbox among small business lenders in the United States. OnDeck had about 33,100 branded searches, while Fundbox had 10,200. OnDeck made up 20.5% of all small business lender searches we track, and Fundbox accounted for 6.3%. ## Cite this page Brandwave. "Fundbox vs OnDeck: Which is more popular in the United States?". https://gobrandwave.com/demand/us/compare/fundbox-vs-ondeck This page is also available as HTML at https://gobrandwave.com/demand/us/compare/fundbox-vs-ondeck. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.