--- title: "FTD vs UrbanStems: Which is searched more in the United States?" description: "Is FTD or UrbanStems more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flower delivery platforms set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/ftd-vs-urbanstems" publisher: "Brandwave" --- # FTD vs UrbanStems: Which is searched more in the United States? Is FTD or UrbanStems more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flower delivery platforms set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: FTD and UrbanStems - **Competitive set**: Flower delivery platforms - **Market**: United States - **Month measured**: Sep 2026 - **FTD Share of Search**: 33.4% - **UrbanStems Share of Search**: 6.9% ## Is FTD or UrbanStems more popular in search? - In September 2026, FTD had more branded searches than UrbanStems among flower delivery platforms in the United States. FTD had about 110,000 branded searches, while UrbanStems had 22,900. FTD made up 33.4% of all flower delivery platform searches we track, and UrbanStems accounted for 6.9%. - FTD was ahead of UrbanStems in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, FTD’s share of searches among flower delivery platforms in the United States moved from 28.9% to 33.4%, and its estimated monthly branded searches held steady at 110K. - Across the 12 months ending September 2026, UrbanStems’ share of searches among flower delivery platforms in the United States moved from 9% to 6.9%, and its estimated monthly branded searches moved from 34.3K to 22.9K. ## How did search popularity change for United States flower delivery platforms in September 2026? - In September 2026, The Bouqs Co. overtook UrbanStems to rank 5th among flower delivery platforms in the United States, with 8.1% of the searches. - In September 2026, FTD gained share of searches among flower delivery platforms in the United States, from 29.6% to 33.4%. - In September 2026, UrbanStems lost share of searches among flower delivery platforms in the United States, from 7.5% to 6.9%. ## Month by month | Month | FTD estimated searches | FTD Share of Search | FTD rank | UrbanStems estimated searches | UrbanStems Share of Search | UrbanStems rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 110K | 28.9% | 2 | 34.3K | 9% | 4 | | Nov 2025 | 110K | 30.5% | 2 | 30.2K | 8.4% | 5 | | Dec 2025 | 135K | 27.6% | 2 | 34.3K | 7% | 6 | | Jan 2026 | 135K | 31.5% | 2 | 34.3K | 8% | 5 | | Feb 2026 | 110K | 18.7% | 2 | 55.3K | 9.4% | 6 | | Mar 2026 | 90.5K | 23.7% | 2 | 34.3K | 9% | 5 | | Apr 2026 | 110K | 23.6% | 2 | 41.9K | 9% | 5 | | May 2026 | 110K | 15.9% | 2 | 82.6K | 11.9% | 5 | | Jun 2026 | 74K | 27.9% | 2 | 22.9K | 8.6% | 4 | | Jul 2026 | 74K | 27.4% | 2 | 22.9K | 8.5% | 5 | | Aug 2026 | 90.5K | 29.6% | 2 | 22.9K | 7.5% | 5 | | Sep 2026 | 110K | 33.4% | 2 | 22.9K | 6.9% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using FTD’s and UrbanStems’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **FTD**: Measured on the search term “ftd”. - **UrbanStems**: Measured on the search terms “urban stems” and “urbanstems”, summed into one figure. - [FTD profile](/demand/us/brands/ftd) - [UrbanStems profile](/demand/us/brands/urbanstems) - [All flower delivery platforms in the United States](/demand/us/categories/us-flower-delivery-platforms): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is FTD or UrbanStems more popular in search? In September 2026, FTD had more branded searches than UrbanStems among flower delivery platforms in the United States. FTD had about 110,000 branded searches, while UrbanStems had 22,900. FTD made up 33.4% of all flower delivery platform searches we track, and UrbanStems accounted for 6.9%. ## Cite this page Brandwave. "FTD vs UrbanStems: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/ftd-vs-urbanstems This page is also available as HTML at https://gobrandwave.com/demand/us/compare/ftd-vs-urbanstems. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.