---
title: "FTD vs The Bouqs Co.: Which is searched more in the United States?"
description: "Is FTD or The Bouqs Co. more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flower delivery platforms set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/ftd-vs-the-bouqs"
publisher: "Brandwave"
---

# FTD vs The Bouqs Co.: Which is searched more in the United States?

Is FTD or The Bouqs Co. more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flower delivery platforms set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: FTD and The Bouqs Co.
- **Competitive set**: Flower delivery platforms
- **Market**: United States
- **Month measured**: Sep 2026
- **FTD Share of Search**: 33.4%
- **The Bouqs Co. Share of Search**: 8.1%

## Is FTD or The Bouqs Co. more popular in search?

- In September 2026, FTD had more branded searches than The Bouqs Co. among flower delivery platforms in the United States. FTD had about 110,000 branded searches, while The Bouqs Co. had 26,600. FTD made up 33.4% of all flower delivery platform searches we track, and The Bouqs Co. accounted for 8.1%.
- FTD was ahead of The Bouqs Co. in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, FTD’s share of searches among flower delivery platforms in the United States moved from 28.9% to 33.4%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, The Bouqs Co.’s share of searches among flower delivery platforms in the United States moved from 8.9% to 8.1%, and its estimated monthly branded searches moved from 33.7K to 26.6K.

## Top flower delivery platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, FTD and The Bouqs Co. were each mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. The Bouqs Co. was listed before FTD in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| The Bouqs Co. | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| 1-800-Flowers | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| UrbanStems | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| FTD | 4th | 3 of 3 | 0 of 1 | 3 of 4 |
| Teleflora | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| ProFlowers | 6th | 2 of 3 | 0 of 1 | 2 of 4 |

## Every AI answer about flower delivery platforms

- Asked ChatGPT "Which flower delivery platform should I use in the US?": 1. The Bouqs Co., 2. FTD, 3. UrbanStems, 4. 1-800-Flowers, 5. ProFlowers
- Asked ChatGPT "What are the best flower delivery platforms in the US?": 1. The Bouqs Co., 2. 1-800-Flowers, 3. UrbanStems, 4. Teleflora, 5. FTD, 6. ProFlowers
- Asked ChatGPT "What's the best flower delivery platform in the US for a birthday bouquet?": 1. The Bouqs Co., 2. UrbanStems, 3. 1-800-Flowers, 4. FTD, 5. Teleflora
- Searched Google, AI Overview "same day flower delivery": 1. 1-800-Flowers, 2. Teleflora

Brands are listed in the order each answer named them. The answers were collected in United States on October 19, 2026.

## How did search popularity change for United States flower delivery platforms in September 2026?

- In September 2026, The Bouqs Co. overtook UrbanStems to rank 5th among flower delivery platforms in the United States, with 8.1% of the searches.
- In September 2026, FTD gained share of searches among flower delivery platforms in the United States, from 29.6% to 33.4%.

## Month by month

| Month | FTD estimated searches | FTD Share of Search | FTD rank | The Bouqs Co. estimated searches | The Bouqs Co. Share of Search | The Bouqs Co. rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110K | 28.9% | 2 | 33.7K | 8.9% | 5 |
| Nov 2025 | 110K | 30.5% | 2 | 33.7K | 9.3% | 4 |
| Dec 2025 | 135K | 27.6% | 2 | 41.2K | 8.4% | 4 |
| Jan 2026 | 135K | 31.5% | 2 | 41.2K | 9.6% | 4 |
| Feb 2026 | 110K | 18.7% | 2 | 75.3K | 12.8% | 3 |
| Mar 2026 | 90.5K | 23.7% | 2 | 39.7K | 10.4% | 4 |
| Apr 2026 | 110K | 23.6% | 2 | 59.4K | 12.7% | 3 |
| May 2026 | 110K | 15.9% | 2 | 88.8K | 12.8% | 4 |
| Jun 2026 | 74K | 27.9% | 2 | 22.5K | 8.5% | 5 |
| Jul 2026 | 74K | 27.4% | 2 | 22.5K | 8.3% | 6 |
| Aug 2026 | 90.5K | 29.6% | 2 | 22.5K | 7.4% | 6 |
| Sep 2026 | 110K | 33.4% | 2 | 26.6K | 8.1% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using FTD’s and The Bouqs Co.’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **FTD**: Measured on the search term “ftd”.
- **The Bouqs Co.**: Measured on the search terms “bouqs” and “the bouqs”, summed into one figure.

- [FTD profile](/demand/us/brands/ftd)
- [The Bouqs Co. profile](/demand/us/brands/the-bouqs)
- [All flower delivery platforms in the United States](/demand/us/categories/us-flower-delivery-platforms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is FTD or The Bouqs Co. more popular in search?

In September 2026, FTD had more branded searches than The Bouqs Co. among flower delivery platforms in the United States. FTD had about 110,000 branded searches, while The Bouqs Co. had 26,600. FTD made up 33.4% of all flower delivery platform searches we track, and The Bouqs Co. accounted for 8.1%.

## Cite this page

Brandwave. "FTD vs The Bouqs Co.: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/ftd-vs-the-bouqs

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/ftd-vs-the-bouqs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
