--- title: "Frigidaire vs Haier: Which is searched more in the United States?" description: "Is Frigidaire or Haier more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Washing machine brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/frigidaire-vs-haier" publisher: "Brandwave" --- # Frigidaire vs Haier: Which is searched more in the United States? Is Frigidaire or Haier more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Washing machine brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Frigidaire and Haier - **Competitive set**: Washing machine brands - **Market**: United States - **Month measured**: Sep 2026 - **Frigidaire Share of Search**: 0.41% - **Haier Share of Search**: 0.33% ## Is Frigidaire or Haier more popular in search? - In September 2026, Frigidaire had more branded searches than Haier among washing machine brands in the United States. Frigidaire had about 2,400 branded searches, while Haier had 1,900. Frigidaire made up 0.41% of all washing machine brand searches we track, and Haier accounted for 0.33%. - Frigidaire was ahead of Haier in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Frigidaire’s share of searches among washing machine brands in the United States moved from 0.48% to 0.41%, and its estimated monthly branded searches moved from 2.9K to 2.4K. - Across the 12 months ending September 2026, Haier’s share of searches among washing machine brands in the United States moved from 0.31% to 0.33%, and its estimated monthly branded searches held steady at 1.9K. ## Top washing machine brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Frigidaire nor Haier showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | LG | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Electrolux | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Whirlpool | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | GE Appliances | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Speed Queen | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Maytag | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Samsung | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 | | Kenmore | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Amana | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Midea | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Miele | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Frigidaire | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bosch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Haier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about washing machine brands - Asked ChatGPT "Which washing machine should I buy?": 1. LG, 2. Electrolux - Asked ChatGPT "What are the most reliable washer brands?": 1. LG, 2. Speed Queen, 3. Whirlpool, 4. Maytag, 5. GE Appliances - Asked ChatGPT "What is the best washer and dryer set?": 1. Electrolux, 2. LG, 3. Speed Queen - Searched Google, AI Overview "washing machine": 1. Samsung - Searched Google, AI Overview "washer and dryer": 1. GE Appliances, 2. Whirlpool, 3. Maytag, 4. LG, 5. Electrolux Not named in any answer: Kenmore, Amana, Midea, Miele, Frigidaire, Bosch and Haier. Brands are listed in the order each answer named them. The answers were collected in United States on October 26, 2026. ## How did search popularity change for United States washing machine brands in September 2026? - Estimated monthly branded searches for Frigidaire in the United States fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026. ## Month by month | Month | Frigidaire estimated searches | Frigidaire Share of Search | Frigidaire rank | Haier estimated searches | Haier Share of Search | Haier rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.9K | 0.48% | 11 | 1.9K | 0.31% | 14 | | Nov 2025 | 2.4K | 0.36% | 13 | 1.9K | 0.28% | 14 | | Dec 2025 | 2.4K | 0.37% | 13 | 1.6K | 0.24% | 14 | | Jan 2026 | 2.4K | 0.36% | 13 | 1.9K | 0.29% | 14 | | Feb 2026 | 2.4K | 0.42% | 13 | 1.6K | 0.28% | 14 | | Mar 2026 | 2.4K | 0.37% | 13 | 1.9K | 0.29% | 14 | | Apr 2026 | 2.4K | 0.38% | 12 | 1.9K | 0.3% | 14 | | May 2026 | 2.4K | 0.42% | 12 | 1.9K | 0.33% | 14 | | Jun 2026 | 1.9K | 0.34% | 13 | 1.9K | 0.34% | 14 | | Jul 2026 | 1.9K | 0.33% | 13 | 1.6K | 0.28% | 14 | | Aug 2026 | 2.4K | 0.37% | 12 | 1.6K | 0.25% | 14 | | Sep 2026 | 2.4K | 0.41% | 12 | 1.9K | 0.33% | 14 | ## How each brand is measured Brandwave collects information about searches that people make online using Frigidaire’s and Haier’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Frigidaire**: Measured on the search term “frigidaire washer”. - **Haier**: Measured on the search term “haier washer”. - [Frigidaire profile](/demand/us/brands/frigidaire) - [Haier profile](/demand/us/brands/haier) - [All washing machine brands in the United States](/demand/us/categories/us-washing-machine-brands): The set both shares are measured inside, 14 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Frigidaire or Haier more popular in search? In September 2026, Frigidaire had more branded searches than Haier among washing machine brands in the United States. Frigidaire had about 2,400 branded searches, while Haier had 1,900. Frigidaire made up 0.41% of all washing machine brand searches we track, and Haier accounted for 0.33%. ## Cite this page Brandwave. "Frigidaire vs Haier: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/frigidaire-vs-haier This page is also available as HTML at https://gobrandwave.com/demand/us/compare/frigidaire-vs-haier. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.