---
title: "FieldRoutes vs GorillaDesk: Which is searched more in the United States?"
description: "Is FieldRoutes or GorillaDesk more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pest control software set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/fieldroutes-vs-gorilladesk"
publisher: "Brandwave"
---

# FieldRoutes vs GorillaDesk: Which is searched more in the United States?

Is FieldRoutes or GorillaDesk more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pest control software set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: FieldRoutes and GorillaDesk
- **Competitive set**: Pest control software
- **Market**: United States
- **Month measured**: Sep 2026
- **FieldRoutes Share of Search**: 16.6%
- **GorillaDesk Share of Search**: 40.8%

## Is FieldRoutes or GorillaDesk more popular in search?

- In September 2026, GorillaDesk had more branded searches than FieldRoutes among pest control software in the United States. GorillaDesk had about 8,100 branded searches, while FieldRoutes had 3,290. GorillaDesk made up 40.8% of all pest control software searches we track, and FieldRoutes accounted for 16.6%.
- GorillaDesk was ahead of FieldRoutes in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, FieldRoutes’ share of searches among pest control software in the United States moved from 23.1% to 16.6%, and its estimated monthly branded searches moved from 4.2K to 3.3K.
- Across the 12 months ending September 2026, GorillaDesk’s share of searches among pest control software in the United States moved from 36.4% to 40.8%, and its estimated monthly branded searches moved from 6.6K to 8.1K.

## Top pest control software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GorillaDesk appeared in all five answers. FieldRoutes was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. GorillaDesk was listed before FieldRoutes in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| GorillaDesk | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| PestPac | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| FieldRoutes | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Fieldwork | 4th | 0 of 3 | 2 of 2 | 2 of 5 |
| Briostack | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Pocomos | 6th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about pest control software

- Asked ChatGPT "Which pest control software should I use in the US?": 1. GorillaDesk, 2. FieldRoutes, 3. PestPac
- Asked ChatGPT "What are the best pest control software systems in the US?": 1. GorillaDesk, 2. FieldRoutes, 3. PestPac, 4. Briostack, 5. Pocomos
- Asked ChatGPT "What's the best pest control software in the US for a small pest control company?": 1. GorillaDesk, 2. FieldRoutes, 3. PestPac
- Searched Google, AI Overview "pest control software": 1. GorillaDesk, 2. PestPac, 3. FieldRoutes, 4. Fieldwork
- Searched Google, AI Overview "pest control scheduling software": 1. PestPac, 2. Fieldwork, 3. GorillaDesk

Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026.

## How did search popularity change for United States pest control software in September 2026?

- In September 2026, GorillaDesk gained share of searches among pest control software in the United States, from 38.2% to 40.8%.
- In September 2026, FieldRoutes lost share of searches among pest control software in the United States, from 19.2% to 16.6%.

## Month by month

| Month | FieldRoutes estimated searches | FieldRoutes Share of Search | FieldRoutes rank | GorillaDesk estimated searches | GorillaDesk Share of Search | GorillaDesk rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.2K | 23.1% | 3 | 6.6K | 36.4% | 1 |
| Nov 2025 | 2.8K | 18.2% | 3 | 5.4K | 35.2% | 1 |
| Dec 2025 | 2.7K | 17.8% | 3 | 5.4K | 35.4% | 1 |
| Jan 2026 | 3.4K | 19.7% | 3 | 6.6K | 38.4% | 1 |
| Feb 2026 | 3.3K | 19.3% | 3 | 6.6K | 38.8% | 1 |
| Mar 2026 | 4.1K | 19.8% | 3 | 8.1K | 39.3% | 1 |
| Apr 2026 | 5K | 23.1% | 3 | 8.1K | 37.4% | 1 |
| May 2026 | 5K | 22.7% | 3 | 8.1K | 36.9% | 1 |
| Jun 2026 | 4.1K | 19% | 3 | 8.1K | 37.7% | 1 |
| Jul 2026 | 4.1K | 18.8% | 3 | 8.1K | 37.4% | 1 |
| Aug 2026 | 4.1K | 19.2% | 3 | 8.1K | 38.2% | 1 |
| Sep 2026 | 3.3K | 16.6% | 3 | 8.1K | 40.8% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using FieldRoutes’ and GorillaDesk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **FieldRoutes**: Measured on the search terms “fieldroutes” and “pestroutes”, summed into one figure.
- **GorillaDesk**: Measured on the search term “gorilladesk”.

- [FieldRoutes profile](/demand/us/brands/fieldroutes)
- [GorillaDesk profile](/demand/us/brands/gorilladesk)
- [All pest control software in the United States](/demand/us/categories/us-pest-control-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is FieldRoutes or GorillaDesk more popular in search?

In September 2026, GorillaDesk had more branded searches than FieldRoutes among pest control software in the United States. GorillaDesk had about 8,100 branded searches, while FieldRoutes had 3,290. GorillaDesk made up 40.8% of all pest control software searches we track, and FieldRoutes accounted for 16.6%.

## Cite this page

Brandwave. "FieldRoutes vs GorillaDesk: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/fieldroutes-vs-gorilladesk

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/fieldroutes-vs-gorilladesk. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
