---
title: "Entrata vs Innago: Which is searched more in the United States?"
description: "Is Entrata or Innago more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Property management software set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/entrata-vs-innago"
publisher: "Brandwave"
---

# Entrata vs Innago: Which is searched more in the United States?

Is Entrata or Innago more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Property management software set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Entrata and Innago
- **Competitive set**: Property management software
- **Market**: United States
- **Month measured**: Sep 2026
- **Entrata Share of Search**: 5.2%
- **Innago Share of Search**: 5.2%

## Is Entrata or Innago more popular in search?

- In September 2026, Entrata and Innago were level in searches among property management software in the United States, with an estimated 22.2K branded searches each, at 5.2% of the total each.
- The lead changed hands 2 times in the 12 months ending September 2026: Entrata took it in July 2026, Innago took it in August 2026.
- Across the 12 months ending September 2026, Entrata’s share of searches among property management software in the United States moved from 5.6% to 5.2%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Innago’s share of searches among property management software in the United States moved from 5.6% to 5.2%, and its estimated monthly branded searches held steady at 22.2K.

## Top property management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Innago was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Entrata did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| TurboTenant | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Buildium | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| DoorLoop | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Avail | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| AppFolio | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Innago | 6th | 2 of 3 | 2 of 2 | 4 of 5 |
| RentRedi | 7th | 0 of 3 | 2 of 2 | 2 of 5 |
| TenantCloud | 8th | 0 of 3 | 2 of 2 | 2 of 5 |
| Yardi | 9th | 2 of 3 | 1 of 2 | 3 of 5 |
| Entrata | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about property management software

- Asked ChatGPT "Which property management system should I use in the US?": 1. DoorLoop, 2. Buildium, 3. AppFolio, 4. TurboTenant, 5. Yardi
- Asked ChatGPT "What are the best property management systems in the US?": 1. Buildium, 2. AppFolio, 3. DoorLoop, 4. Yardi, 5. Innago
- Asked ChatGPT "What's the best property management system in the US for a small landlord?": 1. Avail, 2. TurboTenant, 3. Innago, 4. DoorLoop
- Searched Google, AI Overview "property management software": 1. TurboTenant, 2. RentRedi, 3. Innago, 4. TenantCloud, 5. Buildium, 6. AppFolio, 7. Yardi
- Searched Google, AI Overview "landlord software": 1. TurboTenant, 2. Avail, 3. TenantCloud, 4. RentRedi, 5. Innago

Not named in any answer: Entrata.

Brands are listed in the order each answer named them. The answers were collected in United States on October 19, 2026.

## How did search popularity change for United States property management software in September 2026?

- In September 2026, Innago lost share of searches among property management software in the United States, from 5.8% to 5.2%.
- In September 2026, Entrata rose from 7th to 6th among property management software in the United States.

## Month by month

| Month | Entrata estimated searches | Entrata Share of Search | Entrata rank | Innago estimated searches | Innago Share of Search | Innago rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 22.2K | 5.6% | 6 | 22.2K | 5.6% | 7 |
| Nov 2025 | 18.1K | 5.1% | 7 | 22.2K | 6.3% | 5 |
| Dec 2025 | 18.1K | 4.9% | 7 | 22.2K | 6% | 6 |
| Jan 2026 | 22.2K | 5.1% | 6 | 22.2K | 5.1% | 7 |
| Feb 2026 | 22.2K | 5.5% | 6 | 22.2K | 5.5% | 7 |
| Mar 2026 | 22.2K | 5.1% | 6 | 22.2K | 5.1% | 7 |
| Apr 2026 | 22.2K | 5.2% | 6 | 22.2K | 5.2% | 7 |
| May 2026 | 22.2K | 5.2% | 6 | 22.2K | 5.2% | 7 |
| Jun 2026 | 22.2K | 4.9% | 6 | 22.2K | 4.9% | 7 |
| Jul 2026 | 27.1K | 5.9% | 6 | 22.2K | 4.8% | 7 |
| Aug 2026 | 22.2K | 4.8% | 7 | 27.1K | 5.8% | 6 |
| Sep 2026 | 22.2K | 5.2% | 6 | 22.2K | 5.2% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Entrata’s and Innago’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Entrata**: Measured on the search term “entrata”.
- **Innago**: Measured on the search term “innago”.

- [Entrata profile](/demand/us/brands/entrata)
- [Innago profile](/demand/us/brands/innago)
- [All property management software in the United States](/demand/us/categories/us-property-management-software): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Entrata or Innago more popular in search?

In September 2026, Entrata and Innago were level in searches among property management software in the United States, with an estimated 22.2K branded searches each, at 5.2% of the total each.

## Cite this page

Brandwave. "Entrata vs Innago: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/entrata-vs-innago

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/entrata-vs-innago. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
