---
title: "Dr Pepper vs Pepsi: Which is searched more in the United States?"
description: "Is Dr Pepper or Pepsi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Soda brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/dr-pepper-vs-pepsi"
publisher: "Brandwave"
---

# Dr Pepper vs Pepsi: Which is searched more in the United States?

Is Dr Pepper or Pepsi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Soda brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dr Pepper and Pepsi
- **Competitive set**: Soda brands
- **Market**: United States
- **Month measured**: Sep 2026
- **Dr Pepper Share of Search**: 20.5%
- **Pepsi Share of Search**: 13.7%

## Is Dr Pepper or Pepsi more popular in search?

- In September 2026, Dr Pepper had more branded searches than Pepsi among soda brands in the United States. Dr Pepper had about 368,000 branded searches, while Pepsi had 246,000. Dr Pepper made up 20.5% of all soda brand searches we track, and Pepsi accounted for 13.7%.
- Dr Pepper was ahead of Pepsi in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dr Pepper’s share of searches among soda brands in the United States moved from 23.2% to 20.5%, and its estimated monthly branded searches moved from 450K to 368K.
- Across the 12 months ending September 2026, Pepsi’s share of searches among soda brands in the United States moved from 10.4% to 13.7%, and its estimated monthly branded searches moved from 201K to 246K.

## Top soda brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Dr Pepper and Pepsi were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Dr Pepper and Pepsi were each listed first in two of the four answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Coca-Cola | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Dr Pepper | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Pepsi | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| OLIPOP | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Sprite | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Poppi | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Mountain Dew | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Zevia | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Fanta | 9th | 1 of 3 | 1 of 2 | 2 of 5 |
| Crush | 10th | 1 of 3 | 1 of 2 | 2 of 5 |
| Canada Dry | 11th | 0 of 3 | 1 of 2 | 1 of 5 |
| 7Up | 12th | 1 of 3 | 0 of 2 | 1 of 5 |
| Barq's | 13th | 1 of 3 | 0 of 2 | 1 of 5 |
| A&W Root Beer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about soda brands

- Asked ChatGPT "What's the best soda brand?": 1. Coca-Cola, 2. Dr Pepper, 3. Sprite, 4. Mountain Dew, 5. Pepsi, 6. Fanta, 7. Crush, 8. Barq's
- Asked ChatGPT "Which healthy sodas actually taste good?": 1. OLIPOP, 2. Poppi, 3. Zevia, 4. Pepsi, 5. Dr Pepper, 6. Sprite, 7. 7Up
- Asked ChatGPT "What's the most popular soda in the US?": 1. Coca-Cola, 2. Dr Pepper, 3. Pepsi
- Searched Google, AI Overview "healthy soda": 1. OLIPOP, 2. Poppi, 3. Zevia
- Searched Google, AI Overview "soda brands": 1. Coca-Cola, 2. Pepsi, 3. Dr Pepper, 4. Sprite, 5. Mountain Dew, 6. Fanta, 7. Canada Dry, 8. Crush, 9. Poppi, 10. OLIPOP

Not named in any answer: A&W Root Beer.

Brands are listed in the order each answer named them. The answers were collected in United States on October 27, 2026.

## How did search popularity change for United States soda brands in September 2026?

- In September 2026, Pepsi overtook Mountain Dew to rank 3rd among soda brands in the United States, with 13.7% of the searches.
- In September 2026, Dr Pepper gained share of searches among soda brands in the United States, from 18.8% to 20.5%.

## Month by month

| Month | Dr Pepper estimated searches | Dr Pepper Share of Search | Dr Pepper rank | Pepsi estimated searches | Pepsi Share of Search | Pepsi rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 450K | 23.2% | 2 | 201K | 10.4% | 3 |
| Nov 2025 | 450K | 23.3% | 2 | 201K | 10.4% | 3 |
| Dec 2025 | 368K | 20.7% | 2 | 165K | 9.3% | 4 |
| Jan 2026 | 368K | 18.9% | 2 | 201K | 10.3% | 4 |
| Feb 2026 | 368K | 20.5% | 2 | 201K | 11.2% | 3 |
| Mar 2026 | 368K | 18.8% | 2 | 201K | 10.3% | 3 |
| Apr 2026 | 450K | 23.6% | 1 | 201K | 10.5% | 3 |
| May 2026 | 450K | 21.3% | 2 | 201K | 9.5% | 4 |
| Jun 2026 | 246K | 15.1% | 2 | 201K | 12.3% | 3 |
| Jul 2026 | 201K | 13.4% | 2 | 165K | 11% | 3 |
| Aug 2026 | 368K | 18.8% | 2 | 201K | 10.3% | 4 |
| Sep 2026 | 368K | 20.5% | 2 | 246K | 13.7% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Dr Pepper’s and Pepsi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dr Pepper**: Measured on the search term “dr pepper”.
- **Pepsi**: Measured on the search term “pepsi”.

- [Dr Pepper profile](/demand/us/brands/dr-pepper)
- [Pepsi profile](/demand/us/brands/pepsi)
- [All soda brands in the United States](/demand/us/categories/us-soda-brands): The set both shares are measured inside, 14 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Dr Pepper or Pepsi more popular in search?

In September 2026, Dr Pepper had more branded searches than Pepsi among soda brands in the United States. Dr Pepper had about 368,000 branded searches, while Pepsi had 246,000. Dr Pepper made up 20.5% of all soda brand searches we track, and Pepsi accounted for 13.7%.

## Cite this page

Brandwave. "Dr Pepper vs Pepsi: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/dr-pepper-vs-pepsi

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/dr-pepper-vs-pepsi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
