--- title: "Craigslist vs Facebook Marketplace: Which is searched more in United States?" description: "Which is more popular in search, Craigslist or Facebook Marketplace? Compare estimated monthly branded-search demand and Share of Search inside the Classified ad platforms set in United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/craigslist-vs-facebook-marketplace" publisher: "Brandwave" --- # Craigslist vs Facebook Marketplace: Which is searched more in United States? Which is more popular in search, Craigslist or Facebook Marketplace? Compare estimated monthly branded-search demand and Share of Search inside the Classified ad platforms set in United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Craigslist and Facebook Marketplace - **Competitive set**: Classified ad platforms - **Market**: United States - **Month measured**: Sep 2026 - **Craigslist Share of Search**: 34.2% - **Facebook Marketplace Share of Search**: 62% ## Which is more popular in search, Craigslist or Facebook Marketplace? - In September 2026, Facebook Marketplace had more branded searches than Craigslist among classified ad platforms in United States. Facebook Marketplace was estimated to have 11.1M branded searches compared to Craigslist’s 6.1M, and held a 62% Share of Search versus Craigslist’s 34.2%. - Facebook Marketplace was ahead of Craigslist in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Craigslist’s estimated Share of Search among classified ad platforms in United States moved from 42.9% to 34.2%, and its estimated monthly branded searches moved from 7.5M to 6.1M. - Across the 12 months ending September 2026, Facebook Marketplace’s estimated Share of Search among classified ad platforms in United States moved from 52.4% to 62%, and its estimated monthly branded searches moved from 9.1M to 11.1M. ## How did search popularity change for United States classified ad platforms in September 2026? - In September 2026, Facebook Marketplace gained estimated Share of Search among classified ad platforms in United States, from 61.5% to 62%. - Estimated monthly branded searches for Craigslist in United States fell 18.2% over 12 measured months, from 7.5M to 6.1M in September 2026. ## Month by month | Month | Craigslist estimated searches | Craigslist Share of Search | Craigslist rank | Facebook Marketplace estimated searches | Facebook Marketplace Share of Search | Facebook Marketplace rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 7.5M | 42.9% | 2 | 9.1M | 52.4% | 1 | | Nov 2025 | 7.5M | 42.9% | 2 | 9.1M | 52.4% | 1 | | Dec 2025 | 7.5M | 42.9% | 2 | 9.1M | 52.4% | 1 | | Jan 2026 | 7.5M | 42.9% | 2 | 9.1M | 52.4% | 1 | | Feb 2026 | 7.5M | 42.9% | 2 | 9.1M | 52.4% | 1 | | Mar 2026 | 7.5M | 38.6% | 2 | 11.1M | 57.2% | 1 | | Apr 2026 | 7.5M | 38.6% | 2 | 11.1M | 57.2% | 1 | | May 2026 | 7.5M | 38.6% | 2 | 11.1M | 57.2% | 1 | | Jun 2026 | 7.5M | 38.6% | 2 | 11.1M | 57.2% | 1 | | Jul 2026 | 7.5M | 38.6% | 2 | 11.1M | 57.2% | 1 | | Aug 2026 | 6.1M | 33.9% | 2 | 11.1M | 61.5% | 1 | | Sep 2026 | 6.1M | 34.2% | 2 | 11.1M | 62% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Craigslist’s and Facebook Marketplace’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Craigslist**: Measured on the search term “craigslist”. - **Facebook Marketplace**: Measured on the search term “facebook marketplace”. - [Craigslist profile](/demand/us/brands/craigslist) - [Facebook Marketplace profile](/demand/us/brands/facebook-marketplace) - [All classified ad platforms in United States](/demand/us/categories/us-classified-ad-platforms): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Craigslist or Facebook Marketplace? In September 2026, Facebook Marketplace had more branded searches than Craigslist among classified ad platforms in United States. Facebook Marketplace was estimated to have 11.1M branded searches compared to Craigslist’s 6.1M, and held a 62% Share of Search versus Craigslist’s 34.2%. ## Cite this page Brandwave. "Craigslist vs Facebook Marketplace: Which is searched more in United States?". https://gobrandwave.com/demand/us/compare/craigslist-vs-facebook-marketplace This page is also available as HTML at https://gobrandwave.com/demand/us/compare/craigslist-vs-facebook-marketplace. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.