---
title: "Coca-Cola vs Dr Pepper: Which is searched more in the United States?"
description: "Is Coca-Cola or Dr Pepper more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Soda brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/coca-cola-vs-dr-pepper"
publisher: "Brandwave"
---

# Coca-Cola vs Dr Pepper: Which is searched more in the United States?

Is Coca-Cola or Dr Pepper more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Soda brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Coca-Cola and Dr Pepper
- **Competitive set**: Soda brands
- **Market**: United States
- **Month measured**: Sep 2026
- **Coca-Cola Share of Search**: 20.5%
- **Dr Pepper Share of Search**: 20.5%

## Is Coca-Cola or Dr Pepper more popular in search?

- In September 2026, Coca-Cola and Dr Pepper were level in searches among soda brands in the United States, with an estimated 368K branded searches each, at 20.5% of the total each.
- The lead changed hands 2 times in the 12 months ending September 2026: Dr Pepper took it in April 2026, Coca-Cola took it in June 2026.
- Across the 12 months ending September 2026, Coca-Cola’s share of searches among soda brands in the United States moved from 23.2% to 20.5%, and its estimated monthly branded searches moved from 450K to 368K.
- Across the 12 months ending September 2026, Dr Pepper’s share of searches among soda brands in the United States moved from 23.2% to 20.5%, and its estimated monthly branded searches moved from 450K to 368K.

## Top soda brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Dr Pepper was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Coca-Cola was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Coca-Cola was listed before Dr Pepper in three out of four answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Coca-Cola | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Dr Pepper | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Pepsi | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| OLIPOP | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Sprite | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Poppi | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Mountain Dew | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Zevia | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Fanta | 9th | 1 of 3 | 1 of 2 | 2 of 5 |
| Crush | 10th | 1 of 3 | 1 of 2 | 2 of 5 |
| Canada Dry | 11th | 0 of 3 | 1 of 2 | 1 of 5 |
| 7Up | 12th | 1 of 3 | 0 of 2 | 1 of 5 |
| Barq's | 13th | 1 of 3 | 0 of 2 | 1 of 5 |
| A&W Root Beer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about soda brands

- Asked ChatGPT "What's the best soda brand?": 1. Coca-Cola, 2. Dr Pepper, 3. Sprite, 4. Mountain Dew, 5. Pepsi, 6. Fanta, 7. Crush, 8. Barq's
- Asked ChatGPT "Which healthy sodas actually taste good?": 1. OLIPOP, 2. Poppi, 3. Zevia, 4. Pepsi, 5. Dr Pepper, 6. Sprite, 7. 7Up
- Asked ChatGPT "What's the most popular soda in the US?": 1. Coca-Cola, 2. Dr Pepper, 3. Pepsi
- Searched Google, AI Overview "healthy soda": 1. OLIPOP, 2. Poppi, 3. Zevia
- Searched Google, AI Overview "soda brands": 1. Coca-Cola, 2. Pepsi, 3. Dr Pepper, 4. Sprite, 5. Mountain Dew, 6. Fanta, 7. Canada Dry, 8. Crush, 9. Poppi, 10. OLIPOP

Not named in any answer: A&W Root Beer.

Brands are listed in the order each answer named them. The answers were collected in United States on October 27, 2026.

## How did search popularity change for United States soda brands in September 2026?

- In September 2026, Dr Pepper gained share of searches among soda brands in the United States, from 18.8% to 20.5%.
- In September 2026, Coca-Cola lost share of searches among soda brands in the United States, from 23% to 20.5%.

## Month by month

| Month | Coca-Cola estimated searches | Coca-Cola Share of Search | Coca-Cola rank | Dr Pepper estimated searches | Dr Pepper Share of Search | Dr Pepper rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 450K | 23.2% | 1 | 450K | 23.2% | 2 |
| Nov 2025 | 450K | 23.3% | 1 | 450K | 23.3% | 2 |
| Dec 2025 | 450K | 25.3% | 1 | 368K | 20.7% | 2 |
| Jan 2026 | 450K | 23.1% | 1 | 368K | 18.9% | 2 |
| Feb 2026 | 368K | 20.5% | 1 | 368K | 20.5% | 2 |
| Mar 2026 | 450K | 23% | 1 | 368K | 18.8% | 2 |
| Apr 2026 | 368K | 19.3% | 2 | 450K | 23.6% | 1 |
| May 2026 | 450K | 21.3% | 1 | 450K | 21.3% | 2 |
| Jun 2026 | 368K | 22.6% | 1 | 246K | 15.1% | 2 |
| Jul 2026 | 368K | 24.5% | 1 | 201K | 13.4% | 2 |
| Aug 2026 | 450K | 23% | 1 | 368K | 18.8% | 2 |
| Sep 2026 | 368K | 20.5% | 1 | 368K | 20.5% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Coca-Cola’s and Dr Pepper’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Coca-Cola**: Measured on the search term “coca cola”.
- **Dr Pepper**: Measured on the search term “dr pepper”.

- [Coca-Cola profile](/demand/us/brands/coca-cola)
- [Dr Pepper profile](/demand/us/brands/dr-pepper)
- [All soda brands in the United States](/demand/us/categories/us-soda-brands): The set both shares are measured inside, 14 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Coca-Cola or Dr Pepper more popular in search?

In September 2026, Coca-Cola and Dr Pepper were level in searches among soda brands in the United States, with an estimated 368K branded searches each, at 20.5% of the total each.

## Cite this page

Brandwave. "Coca-Cola vs Dr Pepper: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/coca-cola-vs-dr-pepper

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/coca-cola-vs-dr-pepper. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
