---
title: "CafePress vs Personalization Mall: Which is searched more in the United States?"
description: "Is CafePress or Personalization Mall more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Personalized gift shops set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/cafepress-vs-personalization-mall"
publisher: "Brandwave"
---

# CafePress vs Personalization Mall: Which is searched more in the United States?

Is CafePress or Personalization Mall more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Personalized gift shops set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: CafePress and Personalization Mall
- **Competitive set**: Personalized gift shops
- **Market**: United States
- **Month measured**: Sep 2026
- **CafePress Share of Search**: 1.3%
- **Personalization Mall Share of Search**: 14.6%

## Is CafePress or Personalization Mall more popular in search?

- In September 2026, Personalization Mall had more branded searches than CafePress among personalized gift shops in the United States. Personalization Mall had about 90,500 branded searches, while CafePress had 8,100. Personalization Mall made up 14.6% of all personalized gift shop searches we track, and CafePress accounted for 1.3%.
- Personalization Mall was ahead of CafePress in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CafePress’ share of searches among personalized gift shops in the United States moved from 0.9% to 1.3%, and its estimated monthly branded searches held steady at 8.1K.
- Across the 12 months ending September 2026, Personalization Mall’s share of searches among personalized gift shops in the United States moved from 18.3% to 14.6%, and its estimated monthly branded searches moved from 165K to 90.5K.

## Top personalized gift shops in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Personalization Mall appeared in all four answers. CafePress did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Etsy | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Mark & Graham | 2nd | 2 of 3 | 1 of 1 | 3 of 4 |
| Personalization Mall | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| Uncommon Goods | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Zazzle | 5th | 1 of 3 | 0 of 1 | 1 of 4 |
| Things Remembered | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| CafePress | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| GiftsForYouNow | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about personalized gift shops

- Asked ChatGPT "Where's the best place to buy personalized gifts online?": 1. Etsy, 2. Personalization Mall, 3. Uncommon Goods, 4. Zazzle
- Asked ChatGPT "Which site is best for engraved gifts for a wedding or anniversary?": 1. Etsy, 2. Personalization Mall, 3. Mark & Graham, 4. Uncommon Goods, 5. Things Remembered
- Asked ChatGPT "What's a good website for custom monogrammed gifts?": 1. Mark & Graham, 2. Etsy, 3. Personalization Mall
- Searched Google, AI Overview "personalized gifts": 1. Mark & Graham, 2. Personalization Mall, 3. Etsy

Not named in any answer: CafePress and GiftsForYouNow.

Brands are listed in the order each answer named them. The answers were collected in United States on October 28, 2026.

## How did search popularity change for United States personalized gift shops in September 2026?

- In September 2026, Uncommon Goods overtook Personalization Mall to rank 2nd among personalized gift shops in the United States, with 17.7% of the searches.
- Personalization Mall’s share of searches among personalized gift shops in the United States has lost ground for 3 months in a row, from 16.5% to 14.6% in September 2026.

## Month by month

| Month | CafePress estimated searches | CafePress Share of Search | CafePress rank | Personalization Mall estimated searches | Personalization Mall Share of Search | Personalization Mall rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 0.9% | 6 | 165K | 18.3% | 3 |
| Nov 2025 | 9.9K | 0.58% | 6 | 450K | 26.2% | 2 |
| Dec 2025 | 12.1K | 0.59% | 6 | 550K | 26.7% | 2 |
| Jan 2026 | 8.1K | 1.1% | 6 | 110K | 15.5% | 2 |
| Feb 2026 | 8.1K | 1.2% | 6 | 110K | 16.2% | 2 |
| Mar 2026 | 8.1K | 1% | 6 | 110K | 13.9% | 2 |
| Apr 2026 | 9.9K | 1.3% | 6 | 135K | 17.8% | 2 |
| May 2026 | 9.9K | 1.2% | 6 | 135K | 16.9% | 2 |
| Jun 2026 | 8.1K | 1.2% | 6 | 110K | 16.5% | 2 |
| Jul 2026 | 8.1K | 1.3% | 6 | 90.5K | 15.1% | 2 |
| Aug 2026 | 9.9K | 1.6% | 6 | 90.5K | 15% | 2 |
| Sep 2026 | 8.1K | 1.3% | 6 | 90.5K | 14.6% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using CafePress’ and Personalization Mall’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **CafePress**: Measured on the search term “cafepress”.
- **Personalization Mall**: Measured on the search term “personalization mall”.

- [CafePress profile](/demand/us/brands/cafepress)
- [Personalization Mall profile](/demand/us/brands/personalization-mall)
- [All personalized gift shops in the United States](/demand/us/categories/us-personalized-gift-shops): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is CafePress or Personalization Mall more popular in search?

In September 2026, Personalization Mall had more branded searches than CafePress among personalized gift shops in the United States. Personalization Mall had about 90,500 branded searches, while CafePress had 8,100. Personalization Mall made up 14.6% of all personalized gift shop searches we track, and CafePress accounted for 1.3%.

## Cite this page

Brandwave. "CafePress vs Personalization Mall: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/cafepress-vs-personalization-mall

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/cafepress-vs-personalization-mall. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
